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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Program Communications Management in ClickUp

    Skills you'll gain: Program Management, Diagram Design, Project Management Software, Communication Planning, Agile Project Management, Process Modeling, Program Development, Stakeholder Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Communication, Influence & Sales Techniques

    Skills you'll gain: B2B Sales, Negotiation, Active Listening, Drive Engagement, Value Propositions, Sales Presentations, Rapport Building, Persuasive Communication, Business Communication, Selling Techniques, Storytelling, Verbal Communication Skills, Recognizing Others, Communication, Communication Strategies, Greeting Customers, Customer Relationship Building, Decision Making

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Use Social Tools

    Skills you'll gain: Content Scheduling, Social Media Content, Social Media Management, Social Media, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Strategic Communication, Customer Communications Management, Driving engagement, Brand Strategy, Customer Engagement, Social Impact, Social Skills, Operational Efficiency, Social Network Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Salesforce Starter Kit

    Skills you'll gain: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Data Ethics, Sales Operations, Customer Analysis, AI literacy, Artificial Intelligence, Application Programming Interface (API), AI Integrations, Software Design Patterns, Data Security

    Advanced · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Foundational Sustainability Skills & Competencies

    Skills you'll gain: Program Implementation, Plan Execution, Business Planning, Sustainability Reporting, Contract Management, Sustainable Development, Policy Development, Annual Reports, Environmental Policy, Vendor Contracts, Goal Setting, Corporate Sustainability, Sustainable Business, Strategic Partnership, Interactive Learning, Project Planning, Peer Review, Organizational Strategy, Report Writing, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Managing Innovation: Ambidexterity, Teams and Leading Change

    Skills you'll gain: Organizational Change, Innovation, Change Management, New Product Development, Organizational Leadership, Organizational Development, Organizational Strategy, Team Management, Cross-Functional Team Leadership, Team Leadership, Organizational Effectiveness, Product Lifecycle Management, Organizational Structure, Cross-Functional Collaboration, Product Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Science for Agile Decision-Making

    Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Business Analytics, Business Intelligence, Analytics, Business Transformation, Data Literacy, Decision Making, Data Storytelling, Forecasting, Strategic Thinking, Data Science, Operational Analysis, Data Analysis, Market Intelligence, Predictive Analytics, Strategic Leadership, Artificial Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Analyzing Job Needs and Creating Job Postings

    Skills you'll gain: Talent Recruitment, Recruitment, Job Analysis, Consultative Approaches, Market Research, Recruitment Strategies, Talent Acquisition, Market Intelligence, Marketing Collateral, Compensation Management, Needs Assessment, Competitive Analysis, Branding, Advertising, Competitive Intelligence, Labor Compliance, Digital Brand Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Legal Risk Management

    Skills you'll gain: Legal Risk, Legal Technology, Compliance Management, Law, Regulation, and Compliance, Legal Strategy, Data Ethics, Compliance Training, Regulatory Compliance, Responsible AI, AI literacy, Regulation and Legal Compliance, AI Integrations, AI Workflows, Risk Management, Artificial Intelligence, Mitigation, Ethical Standards And Conduct, Governance, Analysis, Innovation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Design Research para Estratégia e Inovação

    Skills you'll gain: Design Thinking, Design Research, Innovation, Design Strategies, Human Centered Design, User Research, Ideation, Service Design, Organizational Strategy, Creativity, Storyboarding, Product Development, User Experience, Research Methodologies, Qualitative Research, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    MailChimp pour les débutants

    Skills you'll gain: Email Marketing, Campaign Management, Marketing Automation, Email Automation, Digital Marketing Tools, Digital Marketing Campaigns, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • Program Communications Management in ClickUp: Coursera
  • Communication, Influence & Sales Techniques: Coursera
  • Use Social Tools: Coursera
  • Salesforce Starter Kit: Coursera
  • Foundational Sustainability Skills & Competencies: Arizona State University
  • Managing Innovation: Ambidexterity, Teams and Leading Change: University of Illinois Urbana-Champaign
  • Data Science for Agile Decision-Making: Duke University
  • GenAI for Dynamic Advertising and Media Buying: Coursera
  • Analyzing Job Needs and Creating Job Postings: Automatic Data Processing, Inc. (ADP)
  • GenAI for Legal Risk Management: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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