• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Media and Communications, Performance Metric, Campaign Planning, Program Evaluation, Generative AI, AI literacy, Content Creation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Managing Network Security

    Skills you'll gain: Network Security, Network Administration, Security Management, Firewall, Cyber Attacks, Network Monitoring, Cybersecurity, General Networking, Cyber Security Assessment, Network Protocols, Virtual Private Networks (VPN), Wireless Networks, Vulnerability Assessments, Cloud Security, System Monitoring, Continuous Monitoring, TCP/IP, Intrusion Detection and Prevention, Cloud Computing, Threat Detection

    4.8
    Rating, 4.8 out of 5 stars
    ·
    239 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Novartis

    Fundamentals of Good Clinical Practice: Prep and Personnel

    Skills you'll gain: Good Clinical Practices (GCP), Institutional Review Board (IRB), Clinical Research Ethics, Clinical Research Coordination, Clinical Trials, Clinical Research, Clinical Data Management, Drug Development, Document Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    166 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Privacy Law and HIPAA

    Skills you'll gain: Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, General Data Protection Regulation (GDPR), Personally Identifiable Information, Law, Regulation, and Compliance, Information Privacy, Regulatory Compliance, Compliance Management, Health Care Procedure and Regulation, Legal Risk, Data Governance, Data Security, Security Controls, Incident Response, Risk Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    191 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York University

    Reinforcement Learning in Finance

    Skills you'll gain: Reinforcement Learning, Financial Trading, Financial Market, Derivatives, Markov Model, Machine Learning Methods, Financial Modeling, Securities Trading, Portfolio Management, Risk Management, Model Optimization, Market Dynamics

    3.6
    Rating, 3.6 out of 5 stars
    ·
    134 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Hacer negocios con multinacionales y empresas en América Latina

    Skills you'll gain: Innovation, Environmental Social And Corporate Governance (ESG), Global Marketing, Corporate Sustainability, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Strategic Thinking, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Thought Leadership, Growth Strategies, Economics, Natural Resource Management, Digital Transformation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    263 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Palo Alto Networks

    Palo Alto Networks Security Operations Fundamentals

    Skills you'll gain: Cyber Operations, Cyber Threat Intelligence, Endpoint Security, Endpoint Detection and Response, Security Information and Event Management (SIEM), AI Security, Security Management, Continuous Monitoring, Threat Detection, Threat Management, Enterprise Security, Infrastructure Security, Incident Response, Malware Protection, AI Integrations, Automation, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    232 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Transformational Leadership for Inclusive Innovation

    Skills you'll gain: Organizational Change, Influencing, Organizational Leadership, Leadership Development, Leadership, Diversity and Inclusion, Change Management, Thought Leadership, Team Management, Business Transformation, Drive Engagement, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Advocacy, Innovation, Workplace inclusivity, Overcoming Objections, Stakeholder Engagement, Cultural Diversity, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    179 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Cybersecurity and Privacy

    Skills you'll gain: Virtual Private Networks (VPN), Cybersecurity, Security Controls, Multi-Factor Authentication, Authentications, Information Systems Security, Desktop Support, Cyber Security Policies, Network Security, Technical Support and Services, Application Security, Data Security, Information Privacy, Cloud Computing Architecture, Cyber Security Strategy, Servers, Server Side, Cloud Computing, Network Performance Management, Remote Access Systems

    4.9
    Rating, 4.9 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Principles of Leadership: Leading Oneself

    Skills you'll gain: Goal Setting, Mental Concentration, Goal-Oriented, Tenacity, Empowerment, Resilience, Self-Awareness, Action Oriented, Smart Goals, Persistence, Growth Mindedness, Stress Management, Overcoming Obstacles, Leadership Development, Personal Development, Professional Development, Personal Integrity, Engineering Management, Leadership, Curiosity

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    132 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de los Andes

    Fundamentos de probabilidad y aplicaciones

    Skills you'll gain: Probability, Probability Distribution, Probability & Statistics, Applied Mathematics, Risk Management, Risk Modeling, Statistical Modeling, Combinatorics, Statistical Analysis, Variance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    180 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Product Owner Profession:  Unleashing the Power of Scrum

    Skills you'll gain: Agile Product Development, Sprint Planning, Product Management, Agile Methodology, Agile Project Management, Product Strategy, Product Planning, Sprint Retrospectives, Backlogs, Project Management, Product Development, Stakeholder Communications, Stakeholder Engagement, Meeting Facilitation, Prioritization

    4.5
    Rating, 4.5 out of 5 stars
    ·
    170 reviews

    Beginner · Course · 1 - 4 Weeks

1…312313314…834

In summary, here are 10 of our most popular brand management courses

  • Introduction to Public Relations: Microsoft
  • Managing Network Security: Kennesaw State University
  • Fundamentals of Good Clinical Practice: Prep and Personnel: Novartis
  • Privacy Law and HIPAA: University of Pennsylvania
  • Reinforcement Learning in Finance: New York University
  • Hacer negocios con multinacionales y empresas en América Latina: Universidad de los Andes
  • Palo Alto Networks Security Operations Fundamentals: Palo Alto Networks
  • Transformational Leadership for Inclusive Innovation: University of Toronto
  • Cybersecurity and Privacy: Microsoft
  • Principles of Leadership: Leading Oneself: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok