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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    U

    University of Maryland, College Park

    Product Management: Data Science and Agile Systems

    Skills you'll gain: Product Roadmaps, Agile Product Development, Backlogs, DevOps, Lean Methodologies, Analytics, Agile Methodology, Agile Project Management, Data-Driven Decision-Making, Data Analysis, Product Management, Operational Efficiency, Risk Management, Risk Analysis, Data Science, Product Development, Innovation, Product Strategy

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Scripting with Alteryx: Python and R for Advanced Workflows

    Skills you'll gain: Alteryx, Predictive Modeling, People Analytics, Scripting, R Programming, Predictive Analytics, Data Science, Advanced Analytics, Scripting Languages, R (Software), Trend Analysis, Data Preprocessing, Data Integration, Exploratory Data Analysis, Data Manipulation, Data Visualization Software, Data Analysis, Model Evaluation, Employee Retention, Machine Learning

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
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    U

    University of Illinois Urbana-Champaign

    Foundations of Strategic Internal Auditing

    Skills you'll gain: Audit Planning, Internal Auditing, Environmental Social And Corporate Governance (ESG), Auditing, Internal Controls, Auditors Report, Report Writing, Internal Communications, Continuous Improvement Process, Risk Analysis, Risk Control, Governance Risk Management and Compliance, Risk Management Framework, Financial Controls, Enterprise Risk Management (ERM), Risk Management, Stakeholder Management, Benchmarking, Business Ethics, Fraud detection

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pittsburgh

    Statistics and Calculus Methods for Data Analysis

    Skills you'll gain: Statistical Analysis, Statistical Methods, Predictive Modeling, Statistical Modeling, Data Analysis, Statistics, Integral Calculus, Probability & Statistics, Data Science, Probability Distribution, Calculus, Mathematics and Mathematical Modeling, Applied Mathematics, Derivatives, Probability, Mathematical Modeling, Machine Learning, Algorithms

    Build toward a degree

    3.2
    Rating, 3.2 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

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    M

    MathWorks

    Data Science Companion

    Skills you'll gain: Datamaps, Data Science, Spatial Data Analysis, Data Processing, Data Preprocessing, Machine Learning, Geographic Information Systems, Data Visualization, Data Analysis, Data Integration, Amazon Web Services, Cloud Computing, Matlab, Model Training, Data Cleansing, Regression Analysis, Classification Algorithms

    4.9
    Rating, 4.9 out of 5 stars
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    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    L

    L&T EduTech

    Geospatial Information Technology Essentials

    Skills you'll gain: Geospatial Information and Technology, Spatial Analysis, Geographic Information Systems, Spatial Data Analysis, GIS Software, Database Management, Database Management Systems, ArcGIS, Relational Databases, Data Modeling, Data Mapping, Data Import/Export, Open Source Technology, Web Applications, Mobile Development

    4.3
    Rating, 4.3 out of 5 stars
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    12 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Identify Damaged Car Parts with Vertex AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Image Analysis, Model Deployment, Computer Vision, Machine Learning, Predictive Analytics, Cloud Storage, Cloud API

    5
    Rating, 5 out of 5 stars
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    6 reviews

    Intermediate · Project · Less Than 2 Hours

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    Status: Free Trial
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    C

    Coursera

    Data Foundations & Methods

    Skills you'll gain: People Analytics, Report Writing, Statistical Reporting, Data Literacy, Business Reporting, Management Reporting, Data Presentation, Excel Formulas, Data Storytelling, Data Visualization, Data Analysis, Microsoft Excel, Analytics, Statistical Methods, Technical Communication, Statistical Hypothesis Testing, Statistical Analysis, Executive Presence, Stakeholder Communications, Persuasive Communication

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    AI for Player Performance and Training

    Skills you'll gain: Injury Prevention, Data-Driven Decision-Making, Sports Medicine, Athletic Training, AI Personalization, Data Management, Artificial Intelligence, Health Technology, Coaching, Rehabilitation, Real Time Data, Predictive Analytics, Medical Equipment and Technology, Organizational Strategy, Competitive Analysis, Process Optimization, Technology Solutions, Goal Setting, Talent Recruitment, Physical Science

    4.8
    Rating, 4.8 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

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    Status: Free Trial
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    J

    John Wiley & Sons

    Financial Planning & Analysis and Performance Management

    Skills you'll gain: Operating Expense, Dashboard, Mergers & Acquisitions, Business Valuation, Operating Cost, Financial Forecasting, Working Capital, Business Planning, Performance Measurement, Financial Analysis, Financial Statements, Financial Management, Financial Statement Analysis, Financial Acumen, Performance Analysis, Performance Metric, Financial Planning, Performance Management, Key Performance Indicators (KPIs), Business Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    From Data to Decisions: Finding Patterns with AI

    Skills you'll gain: Statistical Methods, AI literacy, Statistical Analysis, Data Visualization, Generative AI, Statistical Visualization, Statistical Hypothesis Testing, Data Presentation, Data Storytelling, Box Plots, Data Analysis, Probability & Statistics, Plot (Graphics), Data-Driven Decision-Making, Exploratory Data Analysis, Artificial Intelligence, Analytics, Technical Communication, Statistical Inference, Graphing

    4.9
    Rating, 4.9 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    TikTok Monetization: Collaborate with Brands

    Skills you'll gain: TikTok, Product Promotion, Content Strategy, Social Media Content, Direct Selling, Strategic Partnership, Revenue Management, Driving engagement, Market Opportunities, Brand Marketing, Live Streaming

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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