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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Alex Genadinik

    B2B Sales Skills From Cold Lead Generation To Closing Sales

    Skills you'll gain: Overcoming Objections, Lead Generation, B2B Sales, Sales Presentation, Closing (Sales), Negotiation, Inside Sales, Phone Sales, Cold Calling, Sales Process, Sales, Selling Techniques, Account Strategy, Sales Strategy, Outside Sales, Customer Acquisition Management, Marketing Strategies, Email Marketing, Rapport Building, Communication Strategies

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    IA en la participación de los aficionados

    Skills you'll gain: Content Management, AI Personalization, Loyalty Programs, Predictive Analytics, Customer Engagement, Digital Media Strategy, Augmented Reality, Marketing Analytics, Revenue Management, Forecasting, Data-Driven Decision-Making, Marketing Strategy and Techniques, Brand Marketing, Artificial Intelligence, Media Strategy, Media Relations, Digital Transformation, Customer Communications Management, Emerging Technologies, Price Negotiation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Managing the New Product Development Process

    Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

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    Google

    Build Customer Loyalty

    Skills you'll gain: Brand Loyalty, Personalized Service, Employee Surveys, Contextual Advertising

    5
    Rating, 5 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Introduction to Bayesian Statistics for Data Science

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Modeling, Predictive Analytics, Statistical Methods, Data Ethics, Data Science, Probability, Regression Analysis, Probability Distribution, Calculus

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Target specific user demographics in your followers campaign

    Skills you'll gain: Campaign Management, Target Audience, Social Media Campaigns, Market Research, User Research, Performance Metric, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
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    Arizona State University

    Putting it All Together: Problem-Solve Like an Entrepreneur

    Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Customer Analysis, Solution Design, Customer Insights, Brainstorming, Market Research, User Feedback, Business Modeling, Presentations

    4.7
    Rating, 4.7 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت

    Skills you'll gain: Dashboard, Return On Investment, HubSpot CRM, Marketing Effectiveness, Marketing Analytics, User Accounts, Marketing, Business Strategy, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
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    A

    AI CERTs

    AI for Executives & Strategy

    Skills you'll gain: Responsible AI, Strategic Leadership, AI Enablement, Business Strategy, Data Ethics, Organizational Strategy, Business Transformation, Project Management Software, Artificial Intelligence, Business Process Automation, Emerging Technologies, Business Ethics, Governance, Data-Driven Decision-Making, Workforce Planning

    Beginner · Course · 1 - 3 Months

  • T

    The State University of New York

    Career Self-Management Advanced Certification

    Skills you'll gain: Strategic Communication, Professional Development, Employee Coaching, Collaboration, Personal Development, Lifelong Learning, Smart Goals, Social Media Content, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Promotional Strategies, Marketing Strategies, Constructive Feedback, Investigation, Business Research

    4.2
    Rating, 4.2 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Engineering: Pipelines, ETL, Hadoop

    Skills you'll gain: Data Pipelines, Apache Hadoop, Extract, Transform, Load, Data Transformation, Apache Hive, Data-Driven Decision-Making, Big Data, Data Warehousing, Data Infrastructure, Data Architecture, Apache Spark, Data Integration, Data Processing, Data Management, Data Analysis, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Intro to Natural Language Processing in Microsoft Azure

    Skills you'll gain: Text Mining, Natural Language Processing, Microsoft Azure, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Unstructured Data, Analytics, Application Development, Virtual Machines

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • B2B Sales Skills From Cold Lead Generation To Closing Sales: Alex Genadinik
  • IA en la participación de los aficionados: Real Madrid Graduate School Universidad Europea
  • Managing the New Product Development Process: University of Colorado Boulder
  • Build Customer Loyalty : Google
  • Introduction to Bayesian Statistics for Data Science: University of Colorado Boulder
  • Target specific user demographics in your followers campaign: Coursera
  • Putting it All Together: Problem-Solve Like an Entrepreneur: Arizona State University
  • كيفية قياس عائد الاستثمار للتسويق باستخدام منصة هاب سبوت: Coursera
  • AI for Executives & Strategy: AI CERTs
  • Career Self-Management Advanced Certification: The State University of New York

Skills you can learn in Marketing

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Social Media (15)
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Analytics (13)
Brand (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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