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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing Science e Estratégia de Marketing

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing, Data-Driven Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Analytics, Target Market, Customer Insights, Value Propositions, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Marketing Skills: Marketing Psychology And Neuromarketing

    Skills you'll gain: Marketing Psychology, Closing (Sales), Selling Techniques, Consumer Behaviour, Marketing, Negotiation, Product Marketing, Advertising, Marketing Materials, Customer Insights, Target Market, Customer Analysis, Price Negotiation, Psychology, Decision Making

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Managing Social and Human Capital

    Skills you'll gain: Human Capital, People Management, Human Resource Strategy, Staff Management, Leadership and Management, Human Relations Movement, Team Performance Management, Leadership Studies, Decision Making, Organizational Structure, Organizational Effectiveness, Organizational Change, Organizational Leadership, Employee Performance Management, Team Motivation, Strategic Decision-Making, Compensation and Benefits, Organizational Development, Change Management, Performance Appraisal

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Strategic Digital Marketing: Data-Driven Digital Marketing

    Skills you'll gain: Web Analytics, Data-Driven Marketing, Digital Marketing Campaigns, Campaign Management, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Analytics, Digital Marketing, Return On Investment, Social Media Analytics, Advertising Campaigns, Data Ethics, Marketing Strategies, Social Media Marketing, Digital Advertising, Marketing Automation, Digital Marketing Tools, Conversion Funnel Analysis, Social Media, Analytics

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Applied Lifecycle Marketing

    Skills you'll gain: Data-Driven Marketing, Customer Retention, Email Automation, Marketing Automation, HubSpot CRM, Marketing Strategies, Customer Analysis, Marketing Analytics, Customer Relationship Management (CRM) Software, Target Audience, Email Marketing, Data-Driven Decision-Making, Brand Loyalty, Customer Insights, B2B Sales, Marketing Effectiveness, Data Cleansing, Lead Generation, Growth Strategies, E-Commerce

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Pearson International Higher Education

    MyCredSkills Responsabilidad Social para profesionales.

    Skills you'll gain: Professionalism, Business Ethics, Ethical Standards And Conduct, Community Outreach, Accountability, Community Development, Sustainable Business, Social Impact, Intercultural Competence, Cultural Sensitivity, Sustainable Development, Cultural Diversity, Corporate Sustainability, Diversity and Inclusion, Environment and Resource Management, Cooperation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Digital Marketing Basics

    Skills you'll gain: Digital Marketing, Target Audience, Data-Driven Marketing, Search Engine Optimization, Social Media Content, Social Media, Email Marketing, Marketing Strategy and Techniques, Marketing Strategies, Social Media Strategy, Digital Brand Strategy, Social Media Marketing, Marketing Analytics, Marketing, Digital Marketing Tools, Web Analytics and SEO, Business Marketing, Web Analytics, Business Development, Business

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Metrics & Schedule Social Posts

    Skills you'll gain: Content Scheduling, Digital Marketing Tools, Social Media Management, Social Media Content, Key Performance Indicators (KPIs), Social Media Analytics, Data-Driven Marketing, Digital Marketing Campaigns, Performance Metric, Business Metrics, Performance Measurement, Data Analysis, Content Development and Management, Content Optimization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Business Strategies for Social Impact

    Skills you'll gain: Social Impact, Philanthropy, Sustainable Business, Return On Investment, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Development, Strategic Leadership, Business Strategies, Business Leadership, Business Strategy, Case Studies, Decision Making, Performance Measurement, Community Development, Business Ethics, Strategic Decision-Making, Investment Management, Organizational Leadership, Investments

    4.6
    Rating, 4.6 out of 5 stars
    ·
    557 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Trends and Innovations in Sports Media

    Skills you'll gain: Driving engagement, AI Personalization, Media Production, Media Strategy, Media and Communications, Community Organizing, Augmented and Virtual Reality (AR/VR), Digital Media Strategy, Content Creation, Social Media Strategy, Web Content, Social Media, Revenue Management, Innovation, Brand Management, Data-Driven Decision-Making, E-Commerce, Video Production, User Centered Design, Game Theory

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Amsterdam

    The Social Dimensions of Antimicrobial Resistance

    Skills you'll gain: Social Sciences, Surveys, Social Determinants Of Health, Scientific Methods, Social Impact, Socioeconomics, Infectious Diseases, Economics, Policy, and Social Studies, Community Health, Health Systems, Public Health and Disease Prevention, Behavior Management, Public Health, Health Policy, Governance, Health Care Procedure and Regulation, Medical Science and Research, Microbiology, Policy Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Computational Social Science Capstone Project

    Skills you'll gain: Network Analysis, Social Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Data Cleansing, Databases, Social Media Analytics, Data Store, Text Mining, Social Sciences, Applied Machine Learning, Data Preprocessing, Data Collection, Unstructured Data, Simulations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing Science e Estratégia de Marketing: Fundação Instituto de Administração
  • Marketing Skills: Marketing Psychology And Neuromarketing: Alex Genadinik
  • Managing Social and Human Capital: University of Pennsylvania
  • Strategic Digital Marketing: Data-Driven Digital Marketing: University of Arizona
  • Applied Lifecycle Marketing: Coursera
  • MyCredSkills Responsabilidad Social para profesionales.: Pearson International Higher Education
  • Digital Marketing Basics: SkillsBooster Academy
  • Analyze Metrics & Schedule Social Posts: Coursera
  • Business Strategies for Social Impact: University of Pennsylvania
  • Trends and Innovations in Sports Media: Real Madrid Graduate School Universidad Europea

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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