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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Introduction to PicsArt for Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Photo Editing, Marketing, Graphics Software, Graphic and Visual Design, Graphic Design, Entrepreneurship, Business

    ★ 4.5 (86) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
    Category: Credit offered
    Credit offered
  • A

    Adobe

    Social and Multimedia Content Creation

    Skills you'll gain: Video Production, Adobe Express, Multimedia, Social Media Content, Cross-Channel Marketing, Content Marketing, Social Media, Marketing Analytics, Content Creation, Data Ethics, Marketing Effectiveness, Visual Design, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Graphic and Visual Design, Infographics, Storytelling, Design Elements And Principles

    ★ 4.7 (547) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Drive Engagement, Style Guides, Marketing Design, Instagram, Graphic Design, Content Strategy, Branding

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • I

    Illinois Tech

    Social Media Marketing Analytics

    Skills you'll gain: Web Analytics, Paid media, Digital Marketing, Email Marketing, Marketing Analytics, Social Media Marketing, Earned Media, Social Media Campaigns, Social Media, Analytics, Owned Media, Digital Advertising, Performance Measurement, Mobile Banking, Data-Driven Decision-Making, Consumer Behaviour, Data Ethics, Key Performance Indicators (KPIs), Data Collection

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Social Media Analytics and Sentiment Insights

    Skills you'll gain: Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media Content, Social Media Strategy, Digital Marketing, Calendar Management, Performance Analysis, Customer Relationship Management (CRM) Software, Customer Relationship Management, Content Development and Management, Customer Insights, Web Analytics, Content Strategy, Scheduling, Target Audience, Marketing Communications, Persona Development, Analytics, Market Data

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

    ★ 4.6 (276) · Mixed · Guided Project · Less Than 2 Hours

    Category: Free
    Free
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media Management, Content Creation, Instagram, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience

    ★ 4.8 (4K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • A

    Alex Genadinik

    Facebook Marketing And Facebook Ads To Get More Engagement

    Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Create Social Media Ad Campaign using Canva

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, Graphic Design, User Accounts

    ★ 4.5 (44) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
    Category: Credit offered
    Credit offered
  • C

    Coursera

    GenAI for Social Media Marketing Specialists

    Skills you'll gain: Generative AI, Campaign Management, Social Media Marketing, Social Media, Content Creation, Innovation, Marketing Automation, Social Media Campaigns, Prompt Engineering, Instagram, Customer Engagement, Advertising Campaigns, Data Analysis

    ★ 4.6 (21) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • M

    Meta

    Fundamentals of Social Media Advertising

    Skills you'll gain: Paid media, Marketing Materials, Instagram, Advertising, Social Media, Facebook, Social Media Campaigns, Social Media Marketing, Social Media Content, Digital Advertising, Content Creation, Copywriting, Campaign Management, Information Privacy, Target Audience, Data Collection, Brand Management

    ★ 4.8 (2.6K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of Colorado Boulder

    Social Media as a Marketing Tool in Business Communication

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, Social Media Content, Marketing Communications, Target Audience, Media Strategy, Digital Media Strategy, Brand Strategy, Brand Management, Strategic Communication, Marketing Planning, Paid media, Content Strategy, Customer Insights, Shared Media, Content Performance Analysis, Persuasive Communication, Content Creation

    ★ 4.9 (8) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
1234…515

In summary, here are 10 of our most popular social media marketing courses

  • Introduction to PicsArt for Social Media Marketing: Coursera
  • Social and Multimedia Content Creation: Adobe
  • Social Media Content Creation with Canva: Coursera
  • Social Media Marketing Analytics: Illinois Tech
  • Social Media Analytics and Sentiment Insights: Coursera
  • Small Business Marketing Using Facebook: Coursera
  • From Likes to Leads: Interact with Customers Online: Google
  • Facebook Marketing And Facebook Ads To Get More Engagement: Alex Genadinik
  • Create Social Media Ad Campaign using Canva: Coursera
  • GenAI for Social Media Marketing Specialists: Coursera

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