• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Leading and Developing Top Talent

    Skills you'll gain: Leadership Development, Employee Coaching, Strategic Leadership, Leadership Studies, Leadership, Organizational Leadership, Leadership and Management, Team Leadership, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Team Performance Management, Strategic Planning, Team Management, Team Building, Organizational Strategy, Coaching, Human Resource Strategy, Employee Performance Management, Mentorship, Collaboration

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Statistical Reporting, Experimentation, Science and Research, Research Design, Analytical Skills, General Science and Research, Research, Peer Review, Probability & Statistics, Journalism, Statistical Inference, Statistical Methods, Media and Communications, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Marketing Communications: Intro to Consumer Behavior

    Skills you'll gain: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Customer Analysis, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Target Market, Marketing Communications, Branding, Storytelling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Niel Asher Education

    Principles of Resistance Training and Practical Application

    Skills you'll gain: Exercise Therapy, Lifting Ability, Athletic Training, Manual Therapy, Physical Therapy, Health And Wellness Coaching, Physiology, Human Musculoskeletal System, Occupational Therapy, Pain Management, Science and Research

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Business Writing & Technical Writing Immersion

    Skills you'll gain: Business Writing, Concision, Writing, Persuasive Communication, Technical Writing, Business Communication, Grammar, Target Audience, Writing and Editing, Technical Communication, Communication, Influencing, AI Enablement, Rapport Building, Productivity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    A Public Health Approach to Hearing Loss and Aging

    Skills you'll gain: Gerontology, Health Policy, Public Health and Disease Prevention, Public Health, Health Disparities, Epidemiology, Community Health, Geriatrics, Policy Analysis, Health Care, Medical Science and Research, Health Systems, Communication Disorders

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for PowerPoint and Word to Optimize Content Creation

    Skills you'll gain: Presentations, Microsoft Copilot, Microsoft PowerPoint, Microsoft Word, Multimedia, AI powered creativity, Microsoft 365, Animations, Editing, Writing and Editing, Content Optimization, Workflow Management, Content Creation, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    L'investissement à impact : les nouvelles frontières

    Skills you'll gain: Sustainable Development, Social Impact, Environmental Social And Corporate Governance (ESG), Financial Inclusion, Project Finance, Sustainable Business, Socioeconomics, Philanthropy, Economic Development, Asset Management, Investment Management, Investments, Return On Investment, Growth Strategies, Finance, Market Opportunities, Public Policies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Representante de Ventas de HubSpot

    Skills you'll gain: Sales Presentation, Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Sales Development, Persona Development, Sales Process, Sales Training, Inside Sales, Sales Strategy, Data Storytelling, Employee Onboarding, Service Level Agreement, Sales Prospecting, Sales, Employee Coaching, Target Audience

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Peking University

    流行病学基础(上)

    Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Health Policy, Public Health, Research Design, Research Methodologies, Research, Medical Science and Research, Health Promotion, Preventative Care, Social Determinants Of Health, Statistical Analysis, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Building and Training Neural Networks with PyTorch

    Skills you'll gain: Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Convolutional Neural Networks, Deep Learning, Classification Algorithms, Transfer Learning, Image Analysis, Model Evaluation, Model Training, Artificial Neural Networks, Fine-tuning, Computer Vision, Model Optimization, Data Preprocessing, Data Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Bridge Deck Analysis

    Skills you'll gain: Structural Engineering, Structural Analysis, Building Codes, Civil Engineering, Design Specifications, Engineering Analysis, Stormwater Management, Engineering Calculations, Engineering Design Process, Vibrations, Safety Standards

    Advanced · Course · 1 - 4 Weeks

1…285286287…448

In summary, here are 10 of our most popular market research courses

  • Leading and Developing Top Talent: Kennesaw State University
  • How Science Turns Data Into Knowledge: University of Michigan
  • Marketing Communications: Intro to Consumer Behavior: University of Arizona
  • Principles of Resistance Training and Practical Application: Niel Asher Education
  • Business Writing & Technical Writing Immersion: Starweaver
  • A Public Health Approach to Hearing Loss and Aging: Johns Hopkins University
  • Generative AI for PowerPoint and Word to Optimize Content Creation: Microsoft
  • L'investissement à impact : les nouvelles frontières: ESSEC Business School
  • Representante de Ventas de HubSpot: HubSpot Academy
  • 流行病学基础(上): Peking University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok