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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Splunk Inc.

    Splunk Knowledge Manager 102

    Skills you'll gain: Data Modeling, Splunk, Pivot Tables And Charts, Data Management, Model Optimization, Query Languages, Performance Tuning, Data Science, Data Analysis, Big Data, Business Intelligence, Business Analytics, Geospatial Information and Technology

    4.8
    Rating, 4.8 out of 5 stars
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    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Storytelling / Re-brand your Brand

    Skills you'll gain: Storytelling, Data Storytelling, Brand Strategy, Brand Marketing, Visual Storytelling, Branding, Corporate Communications, Strategic Communication, Content Creation, Marketing Communications, Driving engagement, Content Strategy, Business Strategy

    4.1
    Rating, 4.1 out of 5 stars
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    27 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Market Research, CRM, and Social Media Management

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Social Media Marketing, Market Research, Surveys, Marketing Automation, Digital Marketing Tools, Marketing, Customer Relationship Management, Content Scheduling, Brand Awareness, Social Media Management, Social Media, Marketing Effectiveness, Research Methodologies, Market Analysis, Customer Data Management, Customer Communications Management, Content Management, Analytics

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    Coursera

    Data Science for Professionals

    Skills you'll gain: Predictive Modeling, Data Visualization, Predictive Analytics, Statistical Analysis, Data Presentation, Data Manipulation, Data Analysis, Data Science, Statistical Methods, Statistics, Data Wrangling, Data Cleansing, Analytics, Data Preprocessing, Applied Machine Learning, Data Processing, Data-Driven Decision-Making, Business Analytics, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
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    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Johns Hopkins University

    Pillar #2: Drug Utilization - Drivers and Consequences

    Skills you'll gain: Medication Therapy Management, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Pharmaceuticals, Clinical Pharmacy, Patient Education and Support, Drug Development, Value-Based Care, Utilization Management, Health Policy, Clinical Research, Patient Safety, Research Design, Epidemiology

    4.4
    Rating, 4.4 out of 5 stars
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    10 reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    ANSYS FLUENT - FUNDAMENTALS OF CFD

    Skills you'll gain: Simulation and Simulation Software, Engineering Analysis, Simulations, 3D Modeling, Mechanical Engineering, Engineering Design Process, Computer-Aided Design, Thermal Management, Numerical Analysis, Computational Thinking, Scientific Visualization, Software Design, Mechanics, Analytics, Physics, Differential Equations, Computer Systems

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, Persona (User Experience), User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Graphic and Visual Design, Interactive Design, Interaction Design, Layout Design, Design Elements And Principles, Typography, Prototyping

    4.3
    Rating, 4.3 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    Coursera

    Créer une présentation animée avec Powtoon

    Skills you'll gain: Animations, Multimedia, Content Creation, Editing, User Accounts, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Science for Health Research

    Skills you'll gain: R (Software), Model Evaluation, Statistical Modeling, Statistics, Data Visualization, Data Analysis, Sampling (Statistics), Data Wrangling, Data Manipulation, Predictive Modeling, Correlation Analysis, Histogram, Biostatistics, Statistical Reporting, Statistical Analysis, Statistical Hypothesis Testing, Scripting, Statistical Software, Package and Software Management, Scripting Languages

    4.9
    Rating, 4.9 out of 5 stars
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    15 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Meta Ads Manager, Data-Driven Marketing, Campaign Planning, Performance marketing, Marketing Analytics, Web Analytics, Google Analytics, Conversion Funnel Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data-Driven Decision-Making for Agile Organizations

    Skills you'll gain: Strategic Decision-Making, Dealing With Ambiguity, Performance Metric, Decisiveness, Performance Analysis, Performance Measurement, Adaptability, Customer Demand Planning, Decision Making, Dashboard, Strategic Thinking, Data-Driven Decision-Making, Market Opportunities, Business Analytics, Business Intelligence, Data Science, Data Analysis, Operational Efficiency, Risk Management, Change Management

    4.4
    Rating, 4.4 out of 5 stars
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    56 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Natural Language Processing and Capstone Assignment

    Skills you'll gain: Social Media Analytics, Predictive Modeling, Natural Language Processing, Predictive Analytics, Social Media, Text Mining, Advanced Analytics, Cloud Computing, Analytics, Business Analytics, Data Science, Customer Analysis, Data Analysis, Geospatial Information and Technology, Machine Learning Methods, Business Intelligence, Unsupervised Learning, Internet Of Things, Deep Learning

    4.4
    Rating, 4.4 out of 5 stars
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    50 reviews

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Plan (11)
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