• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Core 1: Hardware and Network Troubleshooting

    Skills you'll gain: Virtualization and Virtual Machines, Virtualization, Hardware Troubleshooting, Network Troubleshooting, Computer Hardware, Cloud Computing, Virtual Machines, Technical Support and Services, Technical Support, General Networking, End User Training and Support, Peripheral Devices, Networking Hardware, System Configuration, Data Storage, Network Administration, Information Technology, Hardware Architecture, Data Storage Technologies, Configuration Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    212 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Innovating with the Business Model Canvas

    Skills you'll gain: Design Thinking, Innovation, Journey Mapping, Process Design, Business Modeling, Business Architecture, Business Process, Business Strategy, Strategic Partnership, Growth Strategies, Customer Analysis, Value Propositions, Product Management, Resource Allocation, Customer Relationship Building, Customer Relationship Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Stakeholder Engagement, Stakeholder Analysis, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    I

    Infosec

    AI Security

    Skills you'll gain: Responsible AI, AI Security, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Governance, Cyber Governance, Law, Regulation, and Compliance, Information Privacy, Regulation and Legal Compliance, Data Governance, Data Security, Machine Learning, Computer Security, Risk Management Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    285 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Logging and Monitoring in Google Cloud

    Skills you'll gain: Dashboard Creation, Problem Management, Data Import/Export, Data Access

    4.7
    Rating, 4.7 out of 5 stars
    ·
    224 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    ISC2

    Network Security

    Skills you'll gain: Network Security, Cybersecurity, Cyber Attacks, IT Security Architecture, Infrastructure Security, Threat Detection, Computer Networking, Data Centers, General Networking, Intrusion Detection and Prevention, Distributed Denial-Of-Service (DDoS) Attacks, Threat Management, Cloud Services, Data Security, Network Planning And Design, Firewall, Cloud Security, OSI Models, Network Protocols, Network Model

    4.7
    Rating, 4.7 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Oracle SQL Basics

    Skills you'll gain: SQL, Oracle Databases, Database Design, Database Development, Database Management, Relational Databases, Database Management Systems, Query Languages, Data Maintenance, Performance Tuning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    337 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Software Engineering: Software Design and Project Management

    Skills you'll gain: Software Design Patterns, Software Architecture, Software Development Life Cycle, Software Quality Assurance, Software Quality (SQA/SQC), Software Design, Software Engineering, Quality Assurance, Systems Analysis, Object Oriented Design, Systems Design, Project Management, Project Planning, Systems Architecture, Unified Modeling Language, Diagram Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    216 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESCP Business School

    Comprendre l'écologie, pour une économie innovante

    Skills you'll gain: Environmental Issue, Energy and Utilities, Sustainable Development, Environmental Laws, Climate Change Programs, Environmental Policy, Environment, Environmental Science, Sustainable Business, Climate Change Mitigation, Oil and Gas, Environment and Resource Management, Socioeconomics, Social Studies, Economic Development, Environmental Resource Management, Social Determinants Of Health, Natural Resource Management, Economics, Economics, Policy, and Social Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    324 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Leadership for Public Health Crises

    Skills you'll gain: Persuasive Communication, Emergency Response, Conflict Management, Mediation, Leadership, Clinical Leadership, Mitigation, Interviewing Skills, Safety and Security, Intercultural Competence, Health Disparities, De-escalation Techniques, Hazard Communication (HazCom), Cultural Sensitivity, Risk Management, Communication, Social Determinants Of Health, Cultural Diversity, Community Health, Public Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    298 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI for Business Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, AI literacy, Management Consulting, Artificial Intelligence, Business Consulting, Consulting, AI Enablement, Risking, Microsoft Copilot, Quality Assurance, AI powered creativity, Market Intelligence, Market Research, Analysis, Automation, Project Scoping, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    258 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Scrum Alliance

    Agile for the Modern Product Manager

    Skills you'll gain: Prompt Engineering, User Story, Responsible AI, Business Metrics, Agile Product Development, Performance Metric, Performance Measurement, Prompt Engineering Tools, Data-Driven Decision-Making, Data Storytelling, Team Building, AI Workflows, Team Oriented, Team Performance Management, Product Planning, Brainstorming, AI powered creativity, Agile Project Management, Agile Methodology, Project Management

    4
    Rating, 4 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

1…283284285…834

In summary, here are 10 of our most popular brand management courses

  • Core 1: Hardware and Network Troubleshooting: IBM
  • Innovating with the Business Model Canvas: University of Virginia
  • Ethics, Culture, and Global Perspectives: University of Illinois Urbana-Champaign
  • AI Security: Infosec
  • Logging and Monitoring in Google Cloud: Google Cloud
  • Network Security: ISC2
  • Oracle SQL Basics: LearnQuest
  • Software Engineering: Software Design and Project Management: The Hong Kong University of Science and Technology
  • Comprendre l'écologie, pour une économie innovante: ESCP Business School
  • Leadership for Public Health Crises: The State University of New York

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok