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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free
    Free
    U

    University of Michigan

    Community Awareness: What is a Socially Just University

    Skills you'll gain: Social Justice, Teaching, Diversity Equity and Inclusion Initiatives, Pedagogy, Higher Education, Diversity Awareness, Student Engagement, Community and Social Work, Cultural Diversity, Research, Social Impact

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX para el desarrollo de software

    Skills you'll gain: Human Computer Interaction, Prototyping, Usability, User Experience, User Interface (UI) Design, Interaction Design, User Centered Design, Human Factors, User Research, Design Thinking, Information Architecture

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Hacking COVID-19 — Course 3: Unraveling COVID-19's Origins

    Skills you'll gain: Bioinformatics, Molecular Biology, Infectious Diseases, Computational Thinking, Life Sciences, Medical Science and Research, Microbiology

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Setup & Fundamentals

    Skills you'll gain: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    User DNA: Crafting Personas & Journey Maps in Miro

    Skills you'll gain: User Experience Design, Persona (User Experience), User Experience, Design Research, User Research, User Centered Design, Usability, User Flows, Persona Development, Qualitative Research, Process Mapping, Design Software, Collaborative Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    Oracle

    Oracle Cloud Infrastructure AI Foundations

    Skills you'll gain: Generative AI, Oracle Cloud, Large Language Modeling, AI Enablement, Artificial Intelligence, Supervised Learning, Prompt Engineering, Deep Learning, Machine Learning, Artificial Neural Networks, Unsupervised Learning, Computer Vision, Natural Language Processing, Recurrent Neural Networks (RNNs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    الاقتصاد المفتوح | The Open Economy

    Skills you'll gain: International Relations, International Finance, Global Marketing, Economics, Economic Development, Public Policies, Culture, Socioeconomics, Intercultural Competence, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Design and Construction of Hydropower Structures

    Skills you'll gain: Construction, Mechanical Engineering, Hydraulics, Construction Engineering, Hydrology, Civil Engineering, Structural Engineering, Mechanical Design, Equipment Design, Electric Power Systems, Safety Standards, Water Resource Management, Construction Management, Environmental Engineering, Safety Training, Structural Analysis, Water Quality, Electrical Power, Engineering Analysis, Geospatial Information and Technology

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Supervised Text Classification for Marketing Analytics

    Skills you'll gain: Supervised Learning, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Transfer Learning, Text Mining, Model Evaluation, Predictive Modeling, Data Manipulation, Marketing Analytics, Python Programming, Feature Engineering, Google Cloud Platform, Classification Algorithms, Artificial Neural Networks, Performance Metric

    Build toward a degree

    3.1
    Rating, 3.1 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Strategies and Approaches in Sports Media

    Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Engajamento, Conversão e o Consumidor

    Skills you'll gain: Marketing Analytics, Data Visualization, Sales Strategy, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Market Analysis, Regression Analysis, Statistical Analysis, Exploratory Data Analysis, Pandas (Python Package), Decision Tree Learning, Decision Making, Logistic Regression, Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The DMAIC Framework: Analyze, Improve, and Control Phase

    Skills you'll gain: Exploratory Data Analysis, Statistical Process Controls, Six Sigma Methodology, Statistical Hypothesis Testing, Statistical Analysis, Continuous Improvement Process, Data Analysis, Process Improvement, Quality Improvement, Root Cause Analysis, Data-Driven Decision-Making, Regression Analysis, Process Optimization, Correlation Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Community Awareness: What is a Socially Just University : University of Michigan
  • Fundamentos de UX para el desarrollo de software: Pontificia Universidad Católica del Perú
  • Hacking COVID-19 — Course 3: Unraveling COVID-19's Origins: University of California San Diego
  • Shopify eCommerce Ads Masterclass: Setup & Fundamentals: Skillshare
  • User DNA: Crafting Personas & Journey Maps in Miro: Coursera
  • Oracle Cloud Infrastructure AI Foundations: Oracle
  • الاقتصاد المفتوح | The Open Economy: Alfaisal University | KLD
  • Design and Construction of Hydropower Structures: L&T EduTech
  • Supervised Text Classification for Marketing Analytics: University of Colorado Boulder
  • Strategies and Approaches in Sports Media: Real Madrid Graduate School Universidad Europea

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Market (economics) (28)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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