• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Duke University

    Python and Pandas for Data Engineering

    Skills you'll gain: Pandas (Python Package), Version Control, Git (Version Control System), Data Manipulation, Software Development Tools, Development Environment, Data Structures, Python Programming, Microsoft Development Tools, Data Analysis Software, Package and Software Management, Virtual Environment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    277 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Digital Marketing

    Skills you'll gain: Search Engine Marketing, Digital Brand Strategy, Keyword Research, Digital Marketing, Online Advertising, Search Engine Optimization, Content Marketing, Social Media Marketing, Social Media Strategy, Digital Media Strategy, Social Media, Web Analytics and SEO, Storytelling, Marketing Strategies, Marketing Strategy and Techniques, Pay Per Click Advertising, Marketing Communications, Digital Advertising, Customer Relationship Management, Brand Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    243 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of London

    Cyber Security – Technology and Governance

    Skills you'll gain: Linux, Network Security, Cyber Governance, IT Security Architecture, OSI Models, Incident Management, Computer Security Incident Management, Incident Response, Security Management, Linux Commands, TCP/IP, Computer Systems, Threat Modeling, Command-Line Interface, Network Protocols, Computer Networking, Cybersecurity, Human Factors (Security), Cyber Threat Intelligence, Cyber Attacks

    4.8
    Rating, 4.8 out of 5 stars
    ·
    210 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Strategic Leadership in Hospitality

    Skills you'll gain: Customer experience improvement, Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Hospitality Services, Capital Expenditure, Organizational Change, Content Creation, Hospitality Management, Financial Forecasting, Finance, Operations Management, Search Engine Optimization, Prototyping, Strategic Planning, Capital Budgeting, Key Performance Indicators (KPIs)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Community Organizing for Social Justice

    Skills you'll gain: Community Organizing, Social Justice, Community Development, Community and Social Work, Diversity Awareness, Social Work, Discussion Facilitation, Community Outreach, Intercultural Competence, Social Impact, Cultural Diversity, Interpersonal Communications, Conflict Management, Diversity Equity and Inclusion Initiatives, Program Evaluation, Persuasive Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    327 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Building AI-Powered Products

    Skills you'll gain: AI Product Strategy, Commercialization, Product Management, AI Enablement, Stakeholder Communications, Technical Product Management, Product Lifecycle Management, Team Building, Stakeholder Engagement, Artificial Intelligence, Stakeholder Management, Return On Investment, Product Development, New Product Development, AI Personalization, Team Management, Communication

    4.3
    Rating, 4.3 out of 5 stars
    ·
    184 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Georgia Institute of Technology

    System Issues in Cloud Computing

    Skills you'll gain: Cloud Applications, Cloud Development, Cloud-Native Computing, Software-Defined Networking, Virtual Networking, Cloud Deployment, Cloud Computing, Cloud Infrastructure, Distributed Computing, Application Development, Cloud Management, Cloud Platforms, Cloud Services, Cloud Computing Architecture, Virtualization, Virtual Machines, Network Performance Management, Data Store, Network Infrastructure, Data Centers

    4.5
    Rating, 4.5 out of 5 stars
    ·
    407 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Online education: The foundations of online teaching

    Skills you'll gain: Pedagogy, Instructional Design, Teaching, Virtual Environment, AI literacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    311 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Collaboration For Everyone

    Skills you'll gain: Decision Making, Public Speaking, Problem Solving, Positivity, Lecturing, Presentations, Storytelling, Optimism, Communication, Verbal Communication Skills, Decisiveness, Complex Problem Solving, Oral Expression, Critical Thinking and Problem Solving, Communication Strategies, Empowerment, Growth Mindedness, Root Cause Analysis, Personal Development, Data Collection

    4.5
    Rating, 4.5 out of 5 stars
    ·
    237 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of New Mexico

    Entrepreneurial Strategic Management

    Skills you'll gain: Strategic Decision-Making, Strategic Thinking, Business Strategy, Decision Making, Business Metrics, Organizational Strategy, Corporate Strategy, Entrepreneurship, Competitive Intelligence, Competitive Analysis, Performance Measurement, Performance Metric, Key Performance Indicators (KPIs), Market Dynamics, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    327 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Introduction to Digital health

    Skills you'll gain: Health Technology, Telehealth, Health Disparities, Health Informatics, Health Systems, Electronic Medical Record System, Electronic Medical Record, Health Equity, Interoperability, Public Health, Epidemiology, Big Data, Public Health and Disease Prevention, Digital Transformation, Health Information Management, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    270 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management II

    Skills you'll gain: Product Roadmaps, Product Management, Agile Product Development, Customer Retention, Product Planning, Financial Analysis, Product Development, Financial Statement Analysis, Customer Analysis, Customer experience improvement, Innovation, Revenue Management, Business Metrics, Financial Statements, Brand Loyalty, Financial Acumen, Customer Engagement, Agile Methodology, Initiative and Leadership, Commercialization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    237 reviews

    Beginner · Course · 1 - 4 Weeks

1…278279280…834

In summary, here are 10 of our most popular brand management courses

  • Python and Pandas for Data Engineering: Duke University
  • Introduction to Digital Marketing: University of California, Irvine
  • Cyber Security – Technology and Governance: University of London
  • Strategic Leadership in Hospitality: Starweaver
  • Community Organizing for Social Justice: University of Michigan
  • Product Management: Building AI-Powered Products: SkillUp
  • System Issues in Cloud Computing: Georgia Institute of Technology
  • Online education: The foundations of online teaching: Macquarie University
  • Collaboration For Everyone: Arizona State University
  • Entrepreneurial Strategic Management: University of New Mexico

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok