Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universidad de Palermo
Skills you'll gain: Prompt Engineering, Multimodal Prompts, Prompt Engineering Tools, Prompt Patterns, ChatGPT, Generative AI, Large Language Modeling, AI Workflows, Generative AI Agents, AI powered creativity, AI literacy, Image Analysis, AI Personalization, Automation, Data Analysis, AI Integrations, Data Synthesis, Artificial Intelligence
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Transformation, SPSS (Software), SPSS, Statistical Visualization, Statistical Analysis, Data Manipulation, Data Wrangling, Data Visualization Software, Data Processing, Data Analysis, Statistical Software, Exploratory Data Analysis, Data Import/Export, Descriptive Statistics, Data Analysis Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Productivity Software, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Innovation, Project Management, Responsible AI, Generative AI, Cost Reduction, Team Performance Management, Workflow Management, Project Planning, Resource Allocation, Process Improvement, Risk Management, Predictive Analytics
Intermediate · Course · 1 - 4 Weeks

Birla Institute of Technology & Science, Pilani
Skills you'll gain: Data Analysis, Statistical Analysis, Statistical Methods, Analysis, Quantitative Research, Data Visualization, Predictive Modeling, Applied Mathematics
Build toward a degree
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Exploratory Data Analysis, Rmarkdown, R (Software), Plot (Graphics), Tidyverse (R Package), Statistical Visualization, Data Visualization, Data Visualization Software, R Programming, Data Analysis, Ggplot2, Data Wrangling, Scatter Plots, Data Manipulation, Histogram, Statistical Reporting, Scripting, Package and Software Management, Scripting Languages, Data Transformation
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Google Ads, Search Engine Optimization, Pay Per Click Advertising, Online Advertising, Web Analytics and SEO, Search Engine Marketing, Web Presence
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: User Research, User Feedback, Business Research, Market Research, Business Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Graphic Design, Design, Graphic and Visual Design, Marketing Design, Graphic and Visual Design Software, Creative Design, Typography, Marketing Collateral, Graphical Tools, Design Elements And Principles, Marketing Materials
Intermediate · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Management, Sales Enablement, HubSpot CRM, Data Visualization, Prospecting and Qualification, Sales Presentations, Sales Development, Persona Development, Sales Process, Sales Training, Inside Sales, Sales Strategy, Data Storytelling, Employee Onboarding, Service Level Agreement, Sales Prospecting, Sales, Employee Coaching, Target Audience
Beginner · Professional Certificate · 3 - 6 Months

Fractal Analytics
Skills you'll gain: Feature Engineering, Model Evaluation, Machine Learning Algorithms, Model Optimization, Machine Learning Methods, Random Forest Algorithm, Advanced Analytics, Algorithms, Statistical Machine Learning, Applied Machine Learning, Decision Tree Learning, Predictive Modeling, Data Preprocessing, Fine-tuning, Classification And Regression Tree (CART)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Logo Design, Marketing Design, Graphic and Visual Design Software, Graphic and Visual Design, Marketing Materials, Creative Design, Graphic Design, Promotional Materials, Content Creation, Video Production, Social Media Marketing, Content Marketing
Beginner · Guided Project · Less Than 2 Hours