• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Healthcare Marketplace Capstone

    Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Value-Based Care, Health Assessment, Health Technology, Innovation, Business Modeling, Clinical Assessment, Commercialization, Market Analysis, Report Writing, Revenue Forecasting, Market Intelligence, Financial Modeling, Business Valuation, Regulatory Affairs, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Communication with Stakeholders

    Skills you'll gain: Stakeholder Communications, Stakeholder Management, Communication Planning, Stakeholder Engagement, Conflict Management, Strategic Communication, Cultural Responsiveness, Communication Strategies, Rapport Building, Project Management, Cultural Diversity, Business Communication, Project Management Institute (PMI) Methodology, Intercultural Competence, Communication, Relationship Building, Influencing, Agile Project Management, Program Management, Cultural Sensitivity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Search Engine Optimization

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Digital Marketing Tools, Google Ads, Google Analytics, Keyword Research, Digital Marketing, Content Optimization, User Experience

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Finanzas de Start Up y Valuación de Proyectos

    Skills you'll gain: Cash Flows, Business Modeling, Financial Analysis, Entrepreneurial Finance, Risk Modeling, Risk Analysis, Project Finance, Financial Statement Analysis, Cash Flow Forecasting, Business Strategy, Business Valuation, Financial Modeling, Entrepreneurship, Capital Budgeting, Business Planning, Presentations, Project Risk Management, Income Statement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Administración estratégica e IA: Innovación en Negocios

    Skills you'll gain: Organizational Strategy, Data-Driven Decision-Making, Innovation, Business Strategies, Strategic Thinking, AI Enablement, Leadership and Management, Analysis, Entrepreneurship, New Product Development, Artificial Intelligence, Business Modeling, Plan Execution, Business Transformation, Performance Measurement, Business Intelligence, Business Technologies, Business Analytics, Customer Analysis, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    30 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies IT Sales Representative

    Skills you'll gain: Selling Techniques, Sales Presentations, Closing (Sales), Sustainable Business, General Sales Practices, Sales Training, Consultative Approaches, Communication Strategies, Sales, Strategic Communication, Professional Development, Verbal Communication Skills, Customer Relationship Building, Solution Sales Engineering, Sales Strategy, Negotiation, Account Management, Customer Relationship Management, Lead Generation, Digital Content

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Generative AI for Cybersecurity

    Skills you'll gain: Penetration Testing, Metasploit, Safety Culture, Cyber Threat Hunting, Cyber Threat Intelligence, Cyber Security Assessment, Cybersecurity, Threat Detection, Generative AI, Security Testing, Vulnerability Scanning, Anomaly Detection, Data Security, Security Strategy, Network Security, Security Software, Change Management, Machine Learning Methods, Ethical Standards And Conduct, Data Visualization

    3.2
    Rating, 3.2 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Leadership for Everyone

    Skills you'll gain: Diversity and Inclusion, Business Planning, Diversity Awareness, Diversity Equity and Inclusion Initiatives, Strategic Thinking, Personal Integrity, Business Ethics, Operating Budget, Strategic Leadership, Workplace inclusivity, Marketing Planning, Selling Techniques, Strategic Decision-Making, Customer Insights, Planning, Growth Strategies, Financial Management, Ethical Standards And Conduct, Market Opportunities, Decision Making

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Statistical Analysis & Data Visualization

    Skills you'll gain: Data Storytelling, Rmarkdown, Knitr, Data Visualization, Data Validation, Statistical Hypothesis Testing, Data Presentation, Dashboard, Data Synthesis, Dashboard Creation, Regression Analysis, Power BI, A/B Testing, Data Transformation, Market Research, Statistical Analysis, R Programming, Business Intelligence, Microsoft Excel, Surveys

    3.3
    Rating, 3.3 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    تحسين أداء العمل باستخدام نماذج غوغل

    Skills you'll gain: Team Performance Management, Google Workspace, Productivity Software, Performance Improvement, Employee Engagement, Team Motivation, Employee Surveys, Compensation Management, Business, Business Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Crea Posts Animados para Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Social Media Content, Social Media, Social Media Marketing, Graphic and Visual Design Software, Graphic Design, Graphical Tools, Graphic and Visual Design, Content Creation, Social Media Strategy, Shared Media, Multimedia, Organizational Skills, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    Modelos de empresa familiar: del capitán al grupo inversor

    Skills you'll gain: Succession Planning, Business Modeling, Organizational Structure, Business Management, Systems Thinking, Storytelling, Business Leadership, Business Strategy, Wealth Management, Organizational Change, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    57 reviews

    Intermediate · Course · 1 - 4 Weeks

1…275276277…519

In summary, here are 10 of our most popular marketing strategy courses

  • Healthcare Marketplace Capstone: University of Minnesota
  • Communication with Stakeholders: Microsoft
  • Search Engine Optimization: Simplilearn
  • Finanzas de Start Up y Valuación de Proyectos: Universidad de Palermo
  • Administración estratégica e IA: Innovación en Negocios: Universidades Anáhuac
  • Dell Technologies IT Sales Representative: Dell
  • Generative AI for Cybersecurity: LearnQuest
  • Leadership for Everyone: Harvard Business Review
  • Market Research Statistical Analysis & Data Visualization: Coursera
  • تحسين أداء العمل باستخدام نماذج غوغل: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok