• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Colorado Boulder

    Strategic Product Development

    Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Team Management, Product Planning, Team Performance Management, Project Portfolio Management, Agile Product Development, Product Roadmaps, Process Development, Team Building, Corporate Strategy, Market Opportunities, Technology Roadmaps, Business Strategy, Portfolio Management, Business Modeling, Agile Methodology

    ★ 4.9 (19) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • D

    Duke University

    Explainable Machine Learning (XAI)

    Skills you'll gain: Responsible AI, Large Language Modeling, Generative AI, Data Ethics, Artificial Intelligence, Generative Model Architectures, Model Evaluation, Python Programming, Applied Machine Learning, Image Analysis, Machine Learning Methods, Machine Learning, Scientific Visualization, Deep Learning, Artificial Neural Networks

    ★ 4.7 (27) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Development and Management, Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Content Management Systems, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Content Scheduling, Governance, Audit Planning, Customer Analysis, Asset Management, Auditing

    ★ 4.7 (92) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Putting the Personal in Personalized Nutrition

    Skills you'll gain: Nutrition and Diet, Nutrition Education, Microbiology, Molecular Biology

    ★ 4.7 (26) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • N

    National Academy of Sports Medicine

    Nutrition Hot Topics and Controversies

    Skills you'll gain: Nutrition Education, Nutrition and Diet, Food and Beverage, Scientific Methods, Medical Science and Research, Life Sciences

    ★ 4.7 (31) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Credit Risk Modeling

    ★ 4.6 (21) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Grant Applications, Digital Media Strategy, Digital Brand Strategy, Social Media Content, Social Media, Social Media Strategy, Stakeholder Engagement, Social Media Marketing, Brand Marketing, Web Presence, Campaign Planning, Content Strategy, Drive Engagement, Content Creation, Prospecting and Qualification

    ★ 4.5 (57) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Università di Napoli Federico II

    Development Economics

    Skills you'll gain: Economic Development, Socioeconomics, Financial Inclusion, Policy Analysis, Research, and Development, Economics, Social and Human Services, Human Capital, Policy Analysis, Econometrics, Program Evaluation, Financial Services, Analysis, Education and Training, Entrepreneurship, Insurance, Research Methodologies

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    Illinois Tech

    Introduction to Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, R (Software), R Programming, Statistical Analysis, Statistical Software, Forecasting, Statistical Modeling, Data Analysis, Statistical Methods, Statistical Reporting, Predictive Modeling, Correlation Analysis, Statistical Visualization, Data Presentation, Probability & Statistics, Model Evaluation, Statistical Hypothesis Testing, Numerical Analysis, Data Transformation

    ★ 4.2 (9) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Santa Cruz

    Bayesian Statistics: Time Series Analysis

    Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Bayesian Statistics, R Programming, Statistical Analysis, Statistical Modeling, R (Software), Statistical Software, Statistical Programming, Regression Analysis, Statistical Methods, Correlation Analysis, Mathematical Modeling, Statistical Inference, Model Evaluation, Probability Distribution

    ★ 4.3 (18) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Master The Art of Digital Marketing with Canva

    Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Collateral, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic Design, Aesthetics, Digital Marketing

    ★ 4.7 (25) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Applying Python for Data Analysis

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data-Driven Decision-Making, Data Manipulation, Data Visualization, Data Presentation, Probability & Statistics, Data Transformation, Analytics, Statistics, Data Visualization Software, Statistical Analysis, Data Cleansing, Advanced Analytics, Time Series Analysis and Forecasting, Correlation Analysis, Python Programming

    ★ 4.5 (20) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…275276277…448

In summary, here are 10 of our most popular market research courses

  • Strategic Product Development: University of Colorado Boulder
  • Explainable Machine Learning (XAI): Duke University
  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Putting the Personal in Personalized Nutrition: University of Illinois Urbana-Champaign
  • Nutrition Hot Topics and Controversies: National Academy of Sports Medicine
  • Credit Risk Modeling: EDUCBA
  • Getting Your Film off the Ground: Michigan State University
  • Development Economics: Università di Napoli Federico II
  • Introduction to Time Series: Illinois Tech
  • Bayesian Statistics: Time Series Analysis: University of California, Santa Cruz

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok