• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    E

    ESCP Business School

    Comprendre l'écologie, pour une économie innovante

    Skills you'll gain: Environmental Issue, Energy and Utilities, Sustainable Development, Environmental Laws, Climate Change Programs, Environmental Policy, Environment, Environmental Science, Sustainable Business, Climate Change Mitigation, Oil and Gas, Environment and Resource Management, Socioeconomics, Social Studies, Economic Development, Environmental Resource Management, Social Determinants Of Health, Natural Resource Management, Economics, Economics, Policy, and Social Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    324 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Amsterdam

    COVID UNCOVERED: Beleidsimpact op sociaal kwetsbare mensen

    Skills you'll gain: Health Equity, Social Determinants Of Health, Social Justice, Public Health, Health Disparities, Social Impact, Social and Human Services, Gerontology, Health Policy, Community and Social Work, Vulnerability, Disabilities, Epidemiology, Qualitative Research, Mental Health, Caregiving, Public Policies, Long Term Care, Policy Analysis, Developmental Disabilities

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    T

    Tel Aviv University

    The Holocaust - An Introduction (I): Nazi Germany: Ideology, The Jews and the World

    Skills you'll gain: Student Engagement, Interactive Learning, European History, Research, World History, Public History, Social Justice, Political Sciences, Cultural Diversity, Social Studies, Policy Analysis, International Relations, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Actúa ante el dolor crónico

    Skills you'll gain: Mindfulness, Pain Management, Stress Management, Meditation & Breathwork, Patient Communication, Positivity, Personal Development, Resilience, Patient Education and Support, Emotional Intelligence, Care Management, Goal Setting, Psychosocial Assessments, Nutrition Education, Nutrition and Diet, Exercise Therapy, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    294 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crea y diseña productos digitales en Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design and Product, Design Elements And Principles, Product Design, Creative Design, Design Software, Graphic and Visual Design Software, Layout Design, Digital Assets, Intellectual Property, Web Analytics, Sales Enablement, Graphic Design, Journals, Marketing, Business Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    443 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Qualitative Research Methods in Psychology

    Skills you'll gain: Qualitative Research, Interviewing Skills, Case Studies, Research, Research Methodologies, Data Collection, Research Design, Social Sciences, Culture, Psychology, Analytical Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    85 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Gestión de la comunicación interna en las organizaciones

    Skills you'll gain: Internal Communications, Communication Planning, Crisis Management, Corporate Communications, Strategic Communication, Cultural Sensitivity, Cultural Diversity, Communication Strategies, Diversity Awareness, Telecommuting, Branding, Ethical Standards And Conduct, Business Ethics, Brand Management, Talent Recruitment, Employee Engagement, Virtual Teams, Active Listening

    4.9
    Rating, 4.9 out of 5 stars
    ·
    832 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fandom and Popular Culture in the Digital Age

    Skills you'll gain: digital literacy, Music, Social Media, Digital Publishing, Self-Awareness, Content Creation, World Music, Personal Development, Media and Communications, Community Outreach, Case Studies, Culture, Diversity Awareness, Cultural Diversity, Community Development, Driving engagement, Liberal Arts, Communication, Analysis, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Writing Skills for Engineering Leaders

    Skills you'll gain: Proposal Writing, Business Writing, Concision, Technical Writing, Technical Communication, Electronic Media, Report Writing, Business Correspondence, Writing, Writing and Editing, Editing, Collaboration, Proofreading, Grammar, Professionalism, Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    493 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional IQ: Preventing and Solving Problems at Work

    Skills you'll gain: Active Listening, Influencing, Negotiation, Leadership, Professional Development, Personal Development, Conflict Management, Decision Making, Persuasive Communication, Rapport Building, Leadership Development, Relationship Building, Business Ethics, Professionalism, Communication, Relationship Management, Ethical Standards And Conduct, Interpersonal Communications, Communication Strategies, Personal Integrity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    148 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Firm Level Economics: Markets and Allocations

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Business Economics, Game Theory, Market Analysis, Resource Allocation, Environmental Issue, Competitive Analysis, Environmental Policy, Public Policies, Decision Making, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Product Lifecycle Management, Competitive Analysis, Strategic Thinking, Business Economics, Business Strategies, Product Strategy, Innovation, Economics, Market Trend, Strategic Decision-Making, Strategic Planning, Global Marketing, Market Analysis, Revenue Management, Adaptability, Team Leadership

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    226 reviews

    Beginner · Specialization · 3 - 6 Months

1…272273274…581

In summary, here are 10 of our most popular social media marketing courses

  • Comprendre l'écologie, pour une économie innovante: ESCP Business School
  • COVID UNCOVERED: Beleidsimpact op sociaal kwetsbare mensen: University of Amsterdam
  • The Holocaust - An Introduction (I): Nazi Germany: Ideology, The Jews and the World: Tel Aviv University
  • Actúa ante el dolor crónico: Universitat Autònoma de Barcelona
  • Crea y diseña productos digitales en Canva: Coursera
  • Qualitative Research Methods in Psychology: American Psychological Association
  • Gestión de la comunicación interna en las organizaciones: Universitat Autònoma de Barcelona
  • Fandom and Popular Culture in the Digital Age: University of Colorado Boulder
  • Writing Skills for Engineering Leaders: Rice University
  • Professional IQ: Preventing and Solving Problems at Work: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok