• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Styles: Audit & Apply

    Skills you'll gain: Collaborative Software, Style Guides, Brand Management, Version Control, Compliance Auditing, Branding, Auditing, Marketing Collateral, Document Management, Data-Driven Marketing, Document Control, Quality Assurance, Compliance Reporting, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAP

    Becoming an SAP Professional

    Skills you'll gain: Professional Networking, SAP Applications, SAP S/4HANA, SAP SuccessFactors, SAP Analytics Cloud, SAP Signavio, Enterprise Resource Planning, Recruitment, Interviewing Skills, Goal Setting, Training Programs

    4.7
    Rating, 4.7 out of 5 stars
    ·
    270 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    462 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Demand Analytics

    Skills you'll gain: Demand Planning, Customer Demand Planning, Regression Analysis, Data Collection, Supply Chain Planning, Statistical Analysis, Forecasting, Statistical Modeling, Marketing Analytics, Feature Engineering, Predictive Analytics, Trend Analysis, Predictive Modeling, Time Series Analysis and Forecasting, Data Preprocessing, Exploratory Data Analysis, Scatter Plots, Model Evaluation, Data Visualization, Data Visualization Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    304 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Liderazgo y Desarrollo Personal

    Skills you'll gain: Innovation, Emotional Intelligence, Empathy & Emotional Intelligence, Digital Transformation, Diversity and Inclusion, Business Leadership, Leadership Development, Business Transformation, Diversity Awareness, Leadership, Team Leadership, Professional Development, Leadership and Management, Workplace inclusivity, Constructive Feedback, Creativity, Drive Engagement, Creative Problem-Solving, Ethical Standards And Conduct, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    404 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Living with Dementia: Impact on Individuals, Caregivers, Communities and Societies

    Skills you'll gain: Gerontology, Long Term Care, Caregiving, Psychosocial Assessments, Geriatrics, Home Health Care and Assisted Living, Social Determinants Of Health, Community Development, Patient-centered Care, Treatment Planning, Stress Management, Neurology, Health Policy, Mental and Behavioral Health, Physiology, Pathology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    322 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    The Full Stack

    Skills you'll gain: Full-Stack Web Development, Front-End Web Development, Django (Web Framework), Web Design and Development, Scalability, HTML and CSS, Cloud Hosting, Responsive Web Design, Web Development, Web Applications, Cloud Deployment, Back-End Web Development, MySQL, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), Cloud Computing, Application Programming Interface (API), Restful API, Virtual Environment, Javascript

    4.6
    Rating, 4.6 out of 5 stars
    ·
    238 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    É

    École normale supérieure

    Les transitions énergétique & écologique dans les pays du Sud

    Skills you'll gain: Sustainable Development, Economic Development, Socioeconomics, Climate Change Mitigation, Climate Change Programs, Environmental Issue, Environment and Resource Management, Project Finance, Climate Change Adaptation, Natural Resource Management, Financial Policy, Risk Management, Policy Analysis, Economics, Banking, Public Policies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    399 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Getting Started with Data Visualization in R

    Skills you'll gain: Rmarkdown, Data Visualization, Statistical Visualization, R (Software), Data Import/Export, Data Visualization Software, R Programming, Tidyverse (R Package), Statistical Reporting, Data Manipulation, Data Wrangling, Data Processing, File Management, Software Installation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Salesforce Basics

    Skills you'll gain: Salesforce, Sales Enablement, Data Management, Sales Process, Sales Development, Stakeholder Engagement, Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Data Security, Security Management, Customer Engagement, User Accounts, Customer Success Management, Marketing Management, Cloud-Based Integration, Customer Communications Management, Account Management, Automation, Business Reporting

    4.3
    Rating, 4.3 out of 5 stars
    ·
    220 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The State University of New York

    How to Get Skilled: Introduction to Individual Skills Management (Project-Centered Course)

    Skills you'll gain: Benchmarking, Peer Review, Professional Development, Constructive Feedback, Planning, Performance Measurement, Performance Analysis, Job Analysis, Organizational Skills, Productivity Software, Personal Development, Dashboard, Competitive Analysis, Goal Setting

    4.1
    Rating, 4.1 out of 5 stars
    ·
    226 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Persona Development, Organizational Strategy, Internal Communications, Business Strategy, Marketing Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    335 reviews

    Intermediate · Specialization · 3 - 6 Months

1…264265266…834

In summary, here are 10 of our most popular brand management courses

  • Brand Styles: Audit & Apply: Coursera
  • Becoming an SAP Professional: SAP
  • Marketing analytics: Know your customers: Macquarie University
  • Demand Analytics: Rutgers the State University of New Jersey
  • Liderazgo y Desarrollo Personal: Universidad de Palermo
  • Living with Dementia: Impact on Individuals, Caregivers, Communities and Societies: Johns Hopkins University
  • The Full Stack: Meta
  • Les transitions énergétique & écologique dans les pays du Sud: École normale supérieure
  • Getting Started with Data Visualization in R: Johns Hopkins University
  • Salesforce Basics: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok