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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • I

    IBM

    Delivering Quality Work with Agility

    Skills you'll gain: Professionalism, Accountability, Time Management, Agile Methodology, Quality Assurance, Planning, Process Improvement, Client Services, Communication Planning, Critical Thinking and Problem Solving, Communication, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    568 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a Hootsuite

    Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    NLP: Twitter Sentiment Analysis

    Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Pandas (Python Package), Natural Language Processing, Data Preprocessing, Data Analysis, Classification Algorithms, Python Programming, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    374 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Health Care Innovation

    Skills you'll gain: Social Determinants Of Health, Operations Management, Health Care Administration, Innovation, Value-Based Care, Process Improvement and Optimization, Performance Improvement, Process Mapping, Health Care, Health Informatics, Lean Methodologies, Performance Metric, Quality Assessment, Qualitative Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    304 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Washington

    Lesson | Business English Skills: How to Write Effective Openings and Closings to Emails

    Skills you'll gain: Business Communication, English Language, Business Writing, Business Correspondence, Communication, Professional Networking, Writing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    525 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Cómo Configurar una Campaña en Facebook Ads

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Goal Setting, Social Media, Digital Advertising, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Product Launch and Post-Launch Management

    Skills you'll gain: AI Product Strategy, Product Lifecycle Management, Quality Assurance and Control, Product Quality (QA/QC), Product Management, Release Management, Sales Strategy, New Product Development, Performance Analysis, Responsible AI, Product Improvement, Product Marketing, Generative AI, Key Performance Indicators (KPIs), User Feedback, Risk Management, Data-Driven Decision-Making, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Product Owner Certification [PSPO I] Preparation

    Skills you'll gain: AI Product Strategy, Backlogs, Agile Product Development, Stakeholder Communications, Product Roadmaps, Virtual Teams, Stakeholder Management, Agile Project Management, Product Strategy, Agile Methodology, User Story, Communication, Cross-Functional Collaboration, Product Lifecycle Management, Product Management, Negotiation, Product Requirements, Sprint Planning, Conflict Management, Scaled Agile Framework

    4.6
    Rating, 4.6 out of 5 stars
    ·
    197 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    178 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Technical University of Denmark (DTU)

    Introduction to Industrial Bioprocess Development

    Skills you'll gain: Biotechnology, Process Engineering, Chemical and Biomedical Engineering, Chemical Engineering, Sterilization, Biological Engineering, Microbiology, Process Control, Cell Cultures, Production Process, Biochemistry, Scalability, Manufacturing Processes, Process Development, Molecular Biology, Cell Biology, Sterile Procedure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    335 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The University of North Carolina at Chapel Hill

    The American South: Its Stories, Music, and Art

    Skills you'll gain: Music History, Music, Oral Expression, World History, Social Studies, Liberal Arts, Performing Arts, Art History, Cultural Diversity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    406 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Case Western Reserve University

    Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies

    Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Delivering Quality Work with Agility: IBM
  • Introducción a Hootsuite: Coursera
  • NLP: Twitter Sentiment Analysis: Coursera
  • Health Care Innovation: University of Pennsylvania
  • Lesson | Business English Skills: How to Write Effective Openings and Closings to Emails: University of Washington
  • Cómo Configurar una Campaña en Facebook Ads : Coursera
  • Product Launch and Post-Launch Management: Microsoft
  • Product Owner Certification [PSPO I] Preparation: SkillUp
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Introduction to Industrial Bioprocess Development: Technical University of Denmark (DTU)

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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