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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Salesforce Integration

    Skills you'll gain: Salesforce, Salesforce Development, Data Quality, Data Modeling, Business Process Automation, Data Management, Business Process, User Accounts, Customer Relationship Management, Dashboard, Automation, Identity and Access Management, Business Reporting, Report Writing, Data Security, Cloud Computing

    4
    Rating, 4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Meta

    Building Community Engagement Foundations

    Skills you'll gain: Social Media Content, Content Creation, Driving engagement, Content Marketing, Content Strategy, Social Media Management, Content Management, Community Development, Community Outreach, Social Media, Business Priorities, Customer Engagement, Shared Media, Brand Management, Discussion Facilitation, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), HR Tech, Human Resources Software, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Regulatory Compliance, Compliance Management, Compliance Reporting, Human Resources Management and Planning, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Human Capital, Workforce Planning, Systems Analysis, Benefits Administration, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Platform Thinking: exploiting data through platforms

    Skills you'll gain: Data Strategy, Data Ethics, Data Sharing, Customer Data Management, Market Opportunities, Data Governance, Data Management, Data-Driven Decision-Making, Data-Driven Marketing, Personally Identifiable Information, Advertising, Strategic Thinking, Trend Analysis, Personalized Service, Business Transformation, Business Ethics, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crear Gráficos y Paneles con Microsoft Excel

    Skills you'll gain: Dashboard Creation, Microsoft Excel, Dashboard, Pivot Tables And Charts, Spreadsheet Software, Data Visualization Software, Data Visualization, Data Presentation, Data Analysis Software, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    193 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fred Hutchinson Cancer Center

    Researcher's guide to omic fundamentals

    Skills you'll gain: Bioinformatics, Data Analysis Software, Data Processing, Data Analysis, Data Literacy, Metadata Management, R Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Intermediate

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Statistical Inference, Data Visualization Software, Data Presentation, Correlation Analysis, Microsoft Excel, Spreadsheet Software, Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, Excel Formulas, Statistical Analysis, Sampling (Statistics), Data Analysis Software, Descriptive Statistics, Predictive Modeling, Variance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Compensation, Benefits and Payroll

    Skills you'll gain: Payroll, HR Tech, Compensation Strategy, Human Resources Software, Compensation and Benefits, Benefits Administration, Payroll Systems, Compensation Analysis, Compensation Management, Payroll Processing, Payroll Administration, Human Resources, Operational Efficiency, Responsible AI, AI Enablement, Data Ethics, AI Personalization, Benefits Enrollment Processes, Employee Engagement, Social Media Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Analíticas de Datos con Pandas

    Skills you'll gain: Pandas (Python Package), Exploratory Data Analysis, Plot (Graphics), Data Visualization Software, Data Manipulation, Data Analysis, Python Programming, Data Structures, Data Import/Export, Software Installation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    134 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Neuroscience Methods

    Skills you'll gain: Research Design, Science and Research, Laboratory Research, Research Methodologies, Sensory Systems Analysis, Statistical Analysis, Data Analysis, Data Collection, Neurology, Psychology, Physiology, Image Analysis, Medical Imaging, Statistical Inference

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automate AI Lead Nurturing & CLV Analysis

    Skills you'll gain: Data-Driven Marketing, Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Email Marketing, Data-Driven Decision-Making, Customer Insights, Customer Retention, Data Storytelling, Data Literacy, Conversion Funnel Analysis, AI Personalization, Analytics, Case Studies, Advanced Analytics, Financial Forecasting, Revenue Forecasting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Strategic Management

    Skills you'll gain: Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Business Strategy, Plan Execution, Sustainable Business, Corporate Strategy, Competitive Intelligence, Strategic Thinking, Business Management, Case Studies, Corporate Sustainability, Market Analysis, Analysis, Business Analysis, Supplier Management, Supplier Relationship Management, Continuous Monitoring, Market Dynamics, Contingency Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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