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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • S

    SAS

    Practical SAS Programming and Certification Review

    Skills you'll gain: SAS (Software), Data Import/Export, Statistical Analysis, Data Analysis, Statistical Programming, Data Manipulation, Data Processing, Statistical Software, Data Transformation, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    356 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Fundamentos de la visualización de datos con Tableau

    Skills you'll gain: Interactive Data Visualization, Data Visualization, Data Visualization Software, Dashboard Creation, Tableau Software, Dashboard, Tree Maps, Data Presentation, Data Literacy, Data Analysis, Software Installation

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    71 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    WordPress Website Development Course

    Skills you'll gain: WordPress, Responsive Web Design, AI Personalization, Web Design, Web Analytics and SEO, Web Content, Google Analytics, Security Software, AI literacy, Web Presence, AI powered creativity, Cloud Hosting, Web Frameworks, Artificial Intelligence, Control Panels

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    6 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Compensation, Benefits and Payroll

    Skills you'll gain: Payroll, HR Tech, Compensation Strategy, Human Resources Software, Compensation and Benefits, Benefits Administration, Payroll Systems, Compensation Analysis, Compensation Management, Payroll Processing, Payroll Administration, Human Resources, Operational Efficiency, Responsible AI, AI Enablement, Data Ethics, AI Personalization, Benefits Enrollment Processes, Employee Engagement, Social Media Analytics

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    18 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    The data to decision path for infusion of AI in healthcare

    Skills you'll gain: Decision Intelligence, Data Governance, AI Enablement, Health Informatics, Machine Learning Algorithms, Analytics, Clinical Informatics, Machine Learning Methods, Advanced Analytics, Data-Driven Decision-Making, AI Integrations, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Decision Support Systems, Predictive Analytics, Applied Machine Learning, Machine Learning, Predictive Modeling

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    7 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automate AI Lead Nurturing & CLV Analysis

    Skills you'll gain: Data-Driven Marketing, Email Automation, Marketing Automation, Marketing Strategies, Customer Analysis, Marketing Analytics, Lead Generation, Email Marketing, Data-Driven Decision-Making, Customer Insights, Customer Retention, Data Storytelling, Data Literacy, Conversion Funnel Analysis, AI Personalization, Analytics, Case Studies, Advanced Analytics, Financial Forecasting, Revenue Forecasting

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    Data Science Project: MATLAB for the Real World

    Skills you'll gain: Data Storytelling, Model Evaluation, Feature Engineering, Data Visualization, Data Presentation, Model Training, Exploratory Data Analysis, Machine Learning Methods, Applied Machine Learning, Model Optimization, Data Science, Machine Learning, Data Wrangling, Data Analysis, Data Preprocessing, Matlab, Data Processing, Technical Communication, Predictive Modeling, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    25 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Ethics of Technology

    Skills you'll gain: Data Ethics, Analytics, Analytical Skills, Responsible AI, Ethical Standards And Conduct, Machine Learning, Business Ethics, AI literacy, Information Privacy, Artificial Intelligence, Predictive Analytics, Social Justice, Technical Design, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    Ā·
    49 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Career Path Essentials

    Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Business Marketing, Marketing, Adaptability, General Networking

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    20 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    SistemƔtica de ComƩrcio Exterior

    Skills you'll gain: Transportation Operations, Logistics, Logistics Management, Export Control, Shipping and Receiving, Supply Chain Planning, Supply Chain, Entrepreneurship, Global Marketing, Market Opportunities, Market Research, Regulatory Compliance, Tax Compliance, Operational Efficiency, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    40 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Workday

    Workday Financial Management for Business Users

    Skills you'll gain: People Analytics, Accounts Payable and Receivable, Accounts Payable, Workday (Software), Accounts Receivable, Accounting Software, Ledgers (Accounting), Accounting and Finance Software, Accounting Systems, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Management Reporting, Business Reporting, Business Process, Financial Reporting, Finance

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    6 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Social Media Marketing (9)
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