• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    I

    Institut Mines-Télécom

    Manager dans l'incertain

    Skills you'll gain: Decision Making, Strategic Decision-Making, Decision Intelligence, Risk Management, Data-Driven Decision-Making, Complex Problem Solving, Project Risk Management, Change Control, Business Risk Management, Behavioral Economics, Project Management, Analysis, Risk Analysis, Performance Metric, Innovation, Key Performance Indicators (KPIs)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Bioinformatics Capstone: Big Data in Biology

    Skills you'll gain: Bioinformatics, Molecular Biology, Molecular, Cellular, and Microbiology, Biotechnology, Life Sciences, Infectious Diseases, Epidemiology, Precision Medicine, Structural Analysis

    3.7
    Rating, 3.7 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Modern Statistics for Data-Driven Decision-Making

    Skills you'll gain: Statistical Methods, Bayesian Statistics, Statistics, Probability & Statistics, Analytics, Data Storage Technologies, Exploratory Data Analysis, Data Store, Mathematical Software, Data Storage, Data Access, Database Software, Estimation, Machine Learning Methods, Data-Driven Decision-Making, Applied Machine Learning, Supervised Learning, Markov Model, Logistic Regression, Regression Testing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Question Reality! Science, philosophy, a search for meaning

    Skills you'll gain: Computational Logic, Scientific Methods, Theoretical Computer Science, Logical Reasoning, Science and Research, Physics, Experimentation, Laboratory Experience, Physical Science, Deductive Reasoning, Artificial Intelligence, Computational Thinking, Mathematics and Mathematical Modeling, Simulations, Computer Science, AI literacy, Psychology, Liberal Arts, General Science and Research, Ancient History

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Crea tu artículo científico con latex

    Skills you'll gain: Scientific Visualization, Research Reports, Technical Documentation, Technical Writing, Technical Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    110 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Types of Vaccine

    Skills you'll gain: Immunology, Molecular, Cellular, and Microbiology, Microbiology, Drug Development, Pharmaceuticals, Infectious Diseases, Biotechnology, Public Health and Disease Prevention, Preventative Care, Public Health, Clinical Research, Molecular Biology, Emerging Technologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Lean Six Sigma Green Belt: Apply & Master Skills

    Skills you'll gain: Lean Six Sigma, Lean Methodologies, Statistical Hypothesis Testing, Six Sigma Methodology, Lean Manufacturing, Correlation Analysis, Kaizen Methodology, Process Improvement, Process Improvement and Optimization, Quality Improvement, Sampling (Statistics), Milestones (Project Management), Project Management, Statistical Process Controls, Statistical Methods, Statistical Modeling, Regression Analysis, Statistics, Project Scoping, Process Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    50 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Competitive Analysis and Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Competitive Intelligence, Market Analysis, Data-Driven Decision-Making, Product Management, Business Strategy, Strategic Thinking, Market Intelligence, Market Research, Strategic Decision-Making, Business Analysis, Gap Analysis, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    What is Product Lifecycle Management?

    Skills you'll gain: Product Lifecycle Management, Product Planning, Product Strategy, Product Management, AI Product Strategy, Product Improvement, Process Management, Strategic Planning, Product Development, Business Process, Innovation, Project Implementation, Competitive Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    运营管理概论(中文版)

    Skills you'll gain: Operations Management, Operations, Process Analysis, Operational Efficiency, Business Operations, Inventory Control, Production Process, Process Management, Production Management, Business Process, Operational Performance Management, Quality Management, Process Optimization, Business Workflow Analysis, Inventory Management, Quality Improvement, Process Improvement, Business Process Improvement, Inventory Management System, Performance Improvement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Life Coach Certification

    Skills you'll gain: Continuous Quality Improvement (CQI), Customer Acquisition Management, Customer Retention, Branding, Marketing Planning, Personal Development, AI Enablement, Entrepreneurship, AI literacy, Income Statement, Thought Leadership, Revenue Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Para a Empresa

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Business Transformation, Business Leadership, Governance, Cryptography, Financial Inclusion, Business Analysis, Organizational Structure, Strategic Leadership, Public Key Infrastructure, Emerging Technologies, Plan Execution, Solution Design, Payment Systems, Entrepreneurship, Cryptographic Protocols, Financial Systems, Market Opportunities

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Specialization · 3 - 6 Months

1…233234235…448

In summary, here are 10 of our most popular market research courses

  • Manager dans l'incertain: Institut Mines-Télécom
  • Bioinformatics Capstone: Big Data in Biology: University of California San Diego
  • Modern Statistics for Data-Driven Decision-Making: Arizona State University
  • Question Reality! Science, philosophy, a search for meaning: Dartmouth College
  • Crea tu artículo científico con latex: Coursera
  • Types of Vaccine: Imperial College London
  • Lean Six Sigma Green Belt: Apply & Master Skills: EDUCBA
  • Competitive Analysis and Strategy: Coursera
  • What is Product Lifecycle Management?: Coursera
  • 运营管理概论(中文版): University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok