• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI in User Research and Design Thinking

    Skills you'll gain: Ideation, AI Product Strategy, UI/UX Research, Brainstorming, Innovation, Design Thinking, User Research, AI Enablement, Generative AI, Competitive Analysis, User Experience Design, Human Centered Design, Data Ethics, Persona (User Experience), Artificial Intelligence, Problem Solving, Data Collection, Data Synthesis, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Introduction to Growth Investing

    Skills you'll gain: Growth Strategies, Business Valuation, Investments, Competitive Analysis, Financial Statement Analysis, Financial Analysis, Business Metrics, Portfolio Risk, Market Trend, Market Dynamics, Financial Forecasting, Risk Management

    4.2
    Rating, 4.2 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Forecast bikeshare demand using time series models in R

    Skills you'll gain: R Programming, R (Software), Data Visualization, Time Series Analysis and Forecasting, Interactive Data Visualization, Tidyverse (R Package), Data-Driven Decision-Making, Trend Analysis, Rmarkdown, Data Analysis, Predictive Modeling, Data Cleansing, Data Manipulation, Forecasting, Business Strategy, Demand Planning, Data Preprocessing, Model Evaluation, Machine Learning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    User Interface Design: Principles, Prototyping, Practices

    Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, User Research, Interactive Design, Design Strategies, UI/UX Research, User Centered Design, Mockups, Visual Design, Usability Testing, Graphic and Visual Design Software, Figma (Design Software), Design Thinking, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Content Creation with Canva

    Skills you'll gain: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Drive Engagement, Style Guides, Marketing Design, Instagram, Graphic Design, Content Strategy, Branding

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Planning a Generative AI Project

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Risking, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    How To Set Up Project Sites and Spaces with Confluence

    Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms

    4.2
    Rating, 4.2 out of 5 stars
    ·
    40 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Logical & Analytical Reasoning — Exam & Recruitment Prep

    Skills you'll gain: Problem Solving, Logical Reasoning, Deductive Reasoning, Analytical Skills, Critical Thinking, Complex Problem Solving, Applied Mathematics, Arithmetic, Computational Logic, Strategic Thinking, Decision Making, Geometry

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Creativity In Business and Other Disciplines

    Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Ideation, Innovation, Architectural Design, Problem Solving, Design Thinking, Artificial Intelligence and Machine Learning (AI/ML), Entrepreneurship, Artificial Intelligence, Advertising, Marketing, Game Design, Consumer Behaviour, Experimentation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Fundamentals of Management Consulting

    Skills you'll gain: Management Consulting, Business Consulting, Interviewing Skills, Estimation, Case Studies, Business Planning, Business Management, Business Strategy, Analysis, Complex Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Codio

    Software Security for Web Applications

    Skills you'll gain: Application Security, OAuth, Data Validation, Authentications, Security Testing, Secure Coding, Web Applications, Authorization (Computing), Vulnerability Scanning, Cyber Attacks, Distributed Denial-Of-Service (DDoS) Attacks, Server Side, Security Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

1…229230231…421

In summary, here are 10 of our most popular marketing strategy courses

  • Generative AI in User Research and Design Thinking: Fractal Analytics
  • Introduction to Growth Investing: Interactive Brokers
  • Forecast bikeshare demand using time series models in R: Coursera
  • User Interface Design: Principles, Prototyping, Practices: Coursera
  • Social Media Content Creation with Canva: Coursera
  • Planning a Generative AI Project: Amazon Web Services
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University
  • How To Set Up Project Sites and Spaces with Confluence: Coursera
  • Logical & Analytical Reasoning — Exam & Recruitment Prep: Board Infinity
  • Creativity In Business and Other Disciplines: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok