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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    How to Analyze Tweet Engagement with Twitter Analytics

    Skills you'll gain: Social Media Analytics, Social Media Management, Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Content Performance Analysis, Social Media Campaigns, Digital Advertising, Advertising, Performance Metric, Market Analysis, Performance Analysis, Digital Marketing, Marketing Communications

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    127 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Data Analysis and Visualization

    Skills you'll gain: Data Storytelling, Statistical Process Controls, Data Analysis Software, Data Visualization, Data Presentation, Data Visualization Software, Data-Driven Decision-Making, Business Analytics, Tableau Software, Statistical Visualization, Data Literacy, Data Analysis, Process Capability, Minitab, Data Cleansing, Business Intelligence, Statistical Analysis, Data Quality, Analysis, Process Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    176 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    إنشاء تصميمات مذهلة لطقم علامة تجارية تسويقية باستخدام كانفا

    Skills you'll gain: Canva (Software), Style Guides, Logo Design, Branding, Marketing Collateral, Marketing Design, Marketing Materials, Brand Marketing, Brand Strategy, Graphic Design, Brand Management, Media Strategy, Cross-Channel Marketing, Organizational Skills, Design Elements And Principles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Planning for Social Media

    Skills you'll gain: Social Media Strategy, Social Media, Social Media Content, Media Planning, Social Media Marketing, Media Strategy, Social Media Management, Communication Planning, Strategic Communication, Paid media, Content Strategy, Digital Media Strategy, Earned Media, Owned Media, Content Marketing, Brand Strategy, Content Performance Analysis, Social Media Analytics, Content Creation, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northeastern University

    Business Application of Machine Learning and Artificial Intelligence in Healthcare

    Skills you'll gain: Journey Mapping, Decision Support Systems, Business Solutions, AI Product Strategy, Predictive Analytics, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Analytics, Predictive Modeling, Customer Analysis, AI Integrations, Applied Machine Learning, Healthcare Industry Knowledge, Artificial Intelligence, Machine Learning, Machine Learning Algorithms, Model Evaluation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    84 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Get Started with Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Facebook, Advertising Campaigns, Social Media Campaigns, Online Advertising, Account Management, Social Media Management, Digital Advertising, User Accounts, Social Media, Web Presence, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    91 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    P

    Pontificia Universidad Católica de Chile

    Transferencia tecnológica: De la investigación al mercado.

    Skills you'll gain: Feasibility Studies, Knowledge Transfer, Intellectual Property, Technology Strategies, Commercialization, New Product Development, Innovation, Plan Execution, Entrepreneurship, Asset Protection, Market Analysis, Negotiation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    746 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Strategic Sourcing & Supplier Selection

    Skills you'll gain: Strategic Sourcing, Supplier Management, Supplier Risk Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Supplier Relationship Management, Procurement, Cost Benefit Analysis, Financial Modeling, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Process Improvement, Spreadsheet Software, Business Communication, Data Analysis

    3.3
    Rating, 3.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Les bases de la stratégie d’entreprise

    Skills you'll gain: Business Strategy, Business Strategies, Strategic Thinking, Competitive Analysis, Business Planning, Corporate Strategy, Organizational Strategy, Strategic Decision-Making, Business Analysis, Market Analysis, Market Dynamics, Business Analysis Tools

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI Business School

    Introduction to AI for management professionals

    Skills you'll gain: AI literacy, Generative AI Agents, Agentic systems, Risk Mitigation, AI Integrations, Automation, Digital Transformation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Estrategias y estilos de negociación      

    Skills you'll gain: Negotiation, Business Leadership, Conflict Management, Leadership and Management, Problem Solving, Business Strategies, Strategic Thinking, Relationship Building, Complex Problem Solving, Relationship Management, Communication Strategies, Collaboration, Organizational Strategy, Strategic Decision-Making, Strategic Planning, Plan Execution, Planning, Behavioral Management, Adaptability, Strategic Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • How to Analyze Tweet Engagement with Twitter Analytics: Coursera
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Data Analysis and Visualization: University at Buffalo
  • إنشاء تصميمات مذهلة لطقم علامة تجارية تسويقية باستخدام كانفا: Coursera
  • Strategic Planning for Social Media: University of Colorado Boulder
  • Business Application of Machine Learning and Artificial Intelligence in Healthcare: Northeastern University
  • Get Started with Facebook Ads Manager: Coursera
  • Transferencia tecnológica: De la investigación al mercado.: Pontificia Universidad Católica de Chile
  • Strategic Sourcing & Supplier Selection: Coursera
  • Les bases de la stratégie d’entreprise: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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