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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Foundations of Business Strategy and Research

    Skills you'll gain: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Risk Mitigation, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Risk Management, Team Performance Management, Competitive Analysis, Business Strategy, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    243 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Manage and schedule content in Facebook Creator Studio

    Skills you'll gain: Content Performance Analysis, Content Scheduling, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Performance Analysis, Content Management, Analysis, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Job Search with AI, Beat ATS & Ace Interviews

    Skills you'll gain: Applicant Tracking Systems, LinkedIn, Interviewing Skills, Recruitment, AI literacy, Web Presence, Prompt Engineering, Responsible AI, AI Personalization, Professional Development, Generative AI, Branding, Brand Strategy, Digital Brand Strategy, Professionalism, Negotiation, Communication Strategies, Follow Through, Communication, Personal Development

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Compra programática de medios: Publicidad online en tiempo real

    Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Contextual Advertising, Media Planning, Performance marketing, Digital Marketing Campaigns, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Personalized Campaigns, Business Metrics, Data-Driven Marketing, Key Performance Indicators (KPIs), Bidding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    183 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Data Science Ethics

    Skills you'll gain: Data Ethics, Data Validation, Data Management, Data Collection, Data Analysis, Algorithms, Social Impact, Bayesian Statistics, Policy Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Colorado Boulder

    Teaching Electricity and Magnetism with PhET Simulations

    Skills you'll gain: Basic Electrical Systems, electromagnetics, Mathematical Modeling, Education Software and Technology, Simulations, Simulation and Simulation Software, Physics, Experimentation, Scientific Visualization

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Corporate Finance: Valuation for Beginners

    Skills you'll gain: Business Valuation, Forecasting, Financial Forecasting, Financial Analysis, Risk Analysis, Financial Statement Analysis, Financial Data, Finance, Business Analysis, Analysis, Financial Market, Corporate Finance, Business, Due Diligence, Market Data, Market Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Building and Sustaining Innovative Organizations

    Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, People Management, Innovation, Organizational Strategy, Corporate Strategy, Product Lifecycle Management, Business Strategy, New Business Development, New Product Development, Intellectual Property, Strategic Partnership, Value Propositions, Commercialization, Competitive Analysis, Market Dynamics, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Active Listening: Enhancing Communication Skills

    Skills you'll gain: Active Listening, Emotional Intelligence, Empathy, Empathy & Emotional Intelligence, Interpersonal Communications, Rapport Building, Conflict Management, Intercultural Competence, Non-Verbal Communication, Cultural Sensitivity, Verbal Communication Skills, Communication Strategies, Relationship Building, Professional Development, Self-Awareness, Communication

    4.7
    Rating, 4.7 out of 5 stars
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    679 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    John Wiley & Sons

    Machine Learning: Real-World Applications

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Data Ethics, Image Analysis, AI Personalization, Model Training, Convolutional Neural Networks, Model Optimization, Machine Learning, Applied Machine Learning, Feature Engineering, Machine Learning Methods, Computer Vision, Supervised Learning, Data Preprocessing, Program Evaluation, Unsupervised Learning, Python Programming, Data Science, Algorithms

    Intermediate · Course · 1 - 3 Months

  • D

    Duke University

    Impact Measurement & Management for the SDGs

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Standards, Sustainable Development, Sustainable Business, Corporate Sustainability, Sustainability Reporting, Performance Measurement, Social Impact, Stakeholder Engagement, Investment Management, Governance, Performance Analysis, Stakeholder Management, Goal Setting, Asset Management, Stakeholder Analysis, Data-Driven Decision-Making, Portfolio Management, Verification And Validation, Accountability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    656 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Ser más creativos

    Skills you'll gain: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Innovation, Problem Solving, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Foundations of Business Strategy and Research: Coursera
  • Manage and schedule content in Facebook Creator Studio: Coursera
  • Job Search with AI, Beat ATS & Ace Interviews: Starweaver
  • Compra programática de medios: Publicidad online en tiempo real: Universidad Austral
  • Data Science Ethics: University of Michigan
  • Teaching Electricity and Magnetism with PhET Simulations: University of Colorado Boulder
  • Corporate Finance: Valuation for Beginners: EDUCBA
  • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign
  • Active Listening: Enhancing Communication Skills: Coursera
  • Machine Learning: Real-World Applications: John Wiley & Sons

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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