• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • D

    Dartmouth College

    Engineering of Structures: Tension

    Skills you'll gain: Structural Engineering, Structural Analysis, Construction, Civil Engineering, Architecture and Construction, Engineering Analysis, Building Design, Engineering Design Process, Mechanics

    ★ 4.8 (81) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Dairy Nutrition for Udder Success

    Skills you'll gain: Nutritional Assessment, Predictive Analytics, Machine Learning Methods, Maternal Health, Machine Learning, Diagnostic Tests, Health Systems, Operating Cost, Nutrition and Diet, Market Dynamics, Water Resources, Food Safety and Sanitation, Manufacturing and Production, Behavioral Economics, Business Economics, Environment, Molecular Biology, Production Management, Consumer Behaviour, Molecular, Cellular, and Microbiology

    ★ 4.9 (36) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • M

    MathWorks

    Deep Learning for Computer Vision

    Skills you'll gain: Model Evaluation, Computer Vision, Model Deployment, Anomaly Detection, Convolutional Neural Networks, Image Analysis, Transfer Learning, Model Training, Fine-tuning, Deep Learning, Generative AI, Artificial Neural Networks, Applied Machine Learning, Data Preprocessing, Matlab, Software Visualization, Classification Algorithms, Model Optimization, Predictive Modeling, Performance Tuning

    ★ 4.9 (35) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Imperial College London

    Using Data for Healthcare Improvement

    Skills you'll gain: Qualitative Research, Continuous Quality Improvement (CQI), Quantitative Research, Program Evaluation, Data Collection, Scientific Methods, Data-Driven Decision-Making, Statistical Methods, Statistical Analysis, Systems Of Measurement, Time Series Analysis and Forecasting

    ★ 4.8 (49) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Maryland, College Park

    Program Management and the Art of Communication

    Skills you'll gain: Intercultural Competence, Stakeholder Engagement, Stakeholder Communications, User Story, Empathy & Emotional Intelligence, Stakeholder Management, Persuasive Communication, Target Audience, Non-Verbal Communication, Team Performance Management, Communication Planning, Influencing, Professional Development, Leadership and Management, Strategic Communication, Data Management, Negotiation, Rapport Building, Data Presentation, Product Requirements

    ★ 4.7 (139) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Electron and Ion Beam Characterization

    Skills you'll gain: Semiconductors, Analytical Testing, Engineering, Scientific, and Technical Instruments, Analytical Chemistry, Materials science, Image Analysis, Laboratory Equipment, Laboratory Research, Quantitative Research, Scientific Visualization, Qualitative Research

    ★ 4.8 (17) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    User Interface Design: Principles, Prototyping, Practices

    Skills you'll gain: User Interface (UI), Prototyping, User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Usability, User Research, Interactive Design, Design Software, Design Strategies, Design, User Centered Design, User Experience Design, Visual Design, Usability Testing, Graphic and Visual Design Software, Figma (Design Software), Graphics Software, Graphic and Visual Design, Design Elements And Principles

    ★ 4.8 (42) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Pesquisa de Mercado e Estratégia de Marketing

    Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Market Data, Data-Driven Marketing, Marketing Management, Data Collection, Market Intelligence, Forecasting, Strategic Decision-Making, Data Analysis, Analysis, Marketing

    ★ 4.6 (38) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Fundamentals of Product Strategy

    Skills you'll gain: Competitive Analysis, Product Strategy, Product Management, Strategic Prioritization, Market Analysis, Product Marketing, Prioritization, Customer Analysis, Goal Setting, Business Strategy, Strategic Thinking, Strategic Decision-Making, Team Motivation, Market Dynamics, Customer Insights, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • D

    Duke University

    Financing for Startup Businesses

    Skills you'll gain: FinTech, Entrepreneurial Finance, Fundraising and Crowdsourcing, Equities, Financial Modeling, Finance, Private Equity, Loans, Consumer Lending, Credit Risk, Microsoft Excel, Digital Analysis, Liquidation, Fundraising, Lending and Underwriting

    ★ 4.5 (228) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • D

    Duke University

    Gold and Bitcoin

    Skills you'll gain: Blockchain, Digital Assets, Portfolio Risk, Portfolio Management, Cryptography, Investments, Asset Protection, Market Dynamics, Cryptographic Protocols, FinTech, Financial Systems, Payment Systems, Financial Market, Financial Regulations, Securities (Finance), Transaction Processing, Financial Policy, Bank Regulations, Financial Regulation, Key Management

    ★ 5 (16) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Brand Management: Strategies for a Strong Brand

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Marketing Analytics, Data-Driven Decision-Making, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Communication

    ★ 4.7 (191) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…209210211…453

In summary, here are 10 of our most popular market research courses

  • Engineering of Structures: Tension: Dartmouth College
  • Dairy Nutrition for Udder Success: University of Illinois Urbana-Champaign
  • Deep Learning for Computer Vision: MathWorks
  • Using Data for Healthcare Improvement: Imperial College London
  • Program Management and the Art of Communication: University of Maryland, College Park
  • Electron and Ion Beam Characterization: Arizona State University
  • User Interface Design: Principles, Prototyping, Practices: Coursera
  • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração
  • Fundamentals of Product Strategy: Coursera
  • Financing for Startup Businesses: Duke University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok