• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Intermediate Grammar Project

    Skills you'll gain: Grammar, Multimedia, Language Learning, English Language, Language Competency, Content Creation, Writing, Photo/Video Production and Technology, Electronic Media, Digital Publishing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    184 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Health Informatics

    Skills you'll gain: Health Informatics, Clinical Informatics, Healthcare Project Management, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Health Assessment, Medical Records, Health Care Administration, Health Information Management, Clinical Leadership, Health Administration, Decision Support Systems, Solution Design, IT Management, Electronic Medical Record System, Data Science

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Finance for Managers

    Skills you'll gain: Financial Statements, Financial Management, Financial Acumen, Management Accounting, Finance, Business Metrics, Accounts Payable and Receivable, Business Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    P

    Packt

    Cloud Solution Architect's Career Master Plan

    Skills you'll gain: Cloud Computing Architecture, Solution Architecture, Cloud Solutions, Cloud Platforms, Enterprise Architecture, IT Security Architecture, Cloud Infrastructure, Cloud Services, Public Cloud, Cloud Applications, Cloud Computing, Cloud Security, Professional Development, Open Source Technology, AWS CloudFormation, Social Impact, Interviewing Skills, IT Infrastructure, Job Evaluation, Scalability

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a business profile on Twitter

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Promptly for Beginners: Build a Generative AI App

    Skills you'll gain: Generative AI, No-Code Development, Prompt Engineering Tools, AI literacy, LLM Application, Personalized Campaigns, Prompt Engineering, Application Development, Social Media Campaigns, Marketing Automation, ChatGPT, Social Media Content, Content Development and Management, Automation, User Interface (UI), Constructive Feedback, Branding

    4
    Rating, 4 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of London

    How to Finance and Grow Your Startup – Without VC

    Skills you'll gain: Entrepreneurial Finance, Business Modeling, Entrepreneurship, Customer Engagement, Product Development, Customer Analysis, Growth Strategies, Customer Insights, Fundraising and Crowdsourcing, Commercialization, Payment Processing and Collection, Business Strategies, New Business Development, Demand Generation, Private Equity, Cash Management, Case Studies, Market Analysis, Revenue Management, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    473 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Workplace Conflict Resolution Skills

    Skills you'll gain: Conflict Management, Negotiation, Teamwork, Collaboration, Professional Development, Interpersonal Communications, Relationship Management, Team Performance Management, Self-Awareness, Team Management, Leadership and Management, Communication, Behavioral Management, Organizational Skills, Organizational Structure, Process Management, IT Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Algorithms on Graphs

    Skills you'll gain: Graph Theory, Algorithms, Network Routing, Data Structures, Network Analysis, Network Model, Theoretical Computer Science

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    M

    Microsoft

    Microsoft AI Transformation Leader

    Skills you'll gain: AI Enablement, AI Product Strategy, Environmental Social And Corporate Governance (ESG), Microsoft Copilot, Data Strategy, Strategic Leadership, Organizational Strategy, Responsible AI, Business Transformation, Return On Investment, Technology Strategies, Digital Transformation, AI Security, Cost Benefit Analysis, Business Priorities, Enterprise Architecture, Organizational Change, Risking, Solution Architecture, Accountability Frameworks

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Proposal Writing, Research Reports, Research Methodologies, Business Research, Marketing Management, Marketing, Surveys, Report Writing, Research, Qualitative Research, Data Analysis, Focus Group, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Microbiology for Beginners

    Skills you'll gain: Microbiology, Infectious Diseases, Molecular, Cellular, and Microbiology, Taxonomy, Public Health and Disease Prevention, Infection Control, Medical Laboratory, Public Health, Laboratory Testing, Sterilization, Environmental Science, Laboratory Techniques, Biotechnology, Environment Health And Safety, Biology, Environment, Food and Beverage, Tax, Safety Culture, Culture

    Mixed · Course · 1 - 3 Months

1…206207208…581

In summary, here are 10 of our most popular social media marketing courses

  • Intermediate Grammar Project: University of California, Irvine
  • Health Informatics: Johns Hopkins University
  • Finance for Managers: IESE Business School
  • Cloud Solution Architect's Career Master Plan: Packt
  • Create a business profile on Twitter: Coursera
  • Promptly for Beginners: Build a Generative AI App: Coursera
  • How to Finance and Grow Your Startup – Without VC: University of London
  • Workplace Conflict Resolution Skills: EDUCBA
  • Algorithms on Graphs: University of California San Diego
  • Microsoft AI Transformation Leader: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok