Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Lemann
Skills you'll gain: Strategic Planning, Action Oriented, Strategic Leadership, Organizational Strategy, Leadership and Management, Education and Training, Strategic Thinking, Performance Metric, Quality Management, Analysis, Community Development, Program Evaluation, Data-Driven Decision-Making
Mixed · Course · 1 - 3 Months

University of California, Santa Cruz
Skills you'll gain: Business Communication, Entrepreneurship, Social Media Marketing, Search Engine Optimization, Web Design and Development, Marketing, Workflow Management, Business Planning, E-Commerce, Project Management, Business Strategy, Business Process, Branding, Invoicing, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Microsoft Copilot, Content Marketing, Content Creation, Generative AI Agents, Marketing Materials, Ideation, Social Media Content, Content Strategy, Personalized Service, Brainstorming, Search Engine Optimization
Beginner · Course · 1 - 4 Weeks

Multiple educators
Skills you'll gain: Data Storytelling, Storytelling, Design Thinking, Business Strategy, Business Modeling, Business Solutions, Marketing Communications, Data Visualization, Brand Strategy, Project Portfolio Management, Business Planning, Growth Strategies, Technology Strategies, Business Process, Digital Transformation, Risk Management, Innovation, Strategic Communication, Presentations, Strategic Thinking
Intermediate · Specialization · 3 - 6 Months

École Nationale des Ponts et Chaussées
Skills you'll gain: Electrical Systems, Sustainable Development, Sustainable Technologies, Energy and Utilities, Electric Power Systems, Transportation Operations, Market Analysis, Economics, Automation, Climate Change Mitigation, Environmental Engineering, Cost Benefit Analysis, Public Policies, Environmental Science, Product Lifecycle Management
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Overcoming Objections, Negotiation, Closing (Sales), Interpersonal Communications, Active Listening, Communication, Customer Analysis, Persuasive Communication, Motivational Skills, Self-Awareness
Mixed · Course · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Entrepreneurship, Feasibility Studies, Business Planning, Strategic Thinking, New Business Development, Business Strategies, Innovation, Ideation, Financial Analysis, Business Analysis, Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Cyber Attacks, Data Security, Safety and Security, Cybersecurity, Computer Security Awareness Training, digital literacy, Information Systems Security, Security Strategy, Security Controls, Data Loss Prevention, Incident Response, Data Storage, Vulnerability Assessments, Patch Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Risk Analysis, Risk Management, Business Risk Management, Enterprise Risk Management (ERM), Business Analysis, Portfolio Management, Solution Design, Project Implementation, Solution Architecture, Business Solutions, Business Strategy, Cost Benefit Analysis, Change Management, Systems Integration
Beginner · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Agile Methodology, Change Management, Organizational Change, Business Transformation, Agile Project Management, Innovation, Culture Transformation, Leadership, Sprint Planning, Personal Development, Backlogs, Strategic Planning, Goal Setting, Prioritization
Beginner · Course · 1 - 4 Weeks