Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Google Analytics, Marketing Effectiveness, Smart Goals, Web Analytics and SEO, Advertising Campaigns, Google Ads, Adobe Analytics, Web Analytics, Marketing Analytics, Goal Setting, Search Engine Optimization, Marketing Strategies, Customer Insights, Campaign Management, Performance Reporting, Target Audience, Business Reporting, Key Performance Indicators (KPIs), Performance Analysis, Data-Driven Decision-Making
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction
Intermediate · Specialization · 3 - 6 Months

Skillshare
Skills you'll gain: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Branding, Design, Graphic Design, Digital Design, Competitive Analysis, Design Elements And Principles, Content Creation, Photo Editing, Social Media Content, Layout Design, Image Quality
Beginner · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Workplace inclusivity, Recruitment, Talent Recruitment, Professional Development, Virtual Teams, People Development, Cultural Diversity, Human Capital, Professional Networking, Team Building, Lifelong Learning, Innovation, Decision Making, Employee Onboarding, Change Management, Time Management, Learning Strategies, Emerging Technologies, Branding
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Data Visualization, Interactive Data Visualization, Dashboard, Microsoft 365, No-Code Development, Business Process Automation, Data Analysis, Generative AI Agents, Application Development, Business Process, Data Integration
Beginner · Course · 1 - 3 Months

Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services
Beginner · Course · 1 - 3 Months

Saïd Business School, University of Oxford
Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Agentic systems, OpenAI, ChatGPT, AI Workflows, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Model Evaluation, Responsible AI, AI Security, Decision Making
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Manufacturing Operations, Production Planning, Digital Transformation, Technology Strategies, Business Modeling, Product Lifecycle Management, Internet Of Things, Simulation and Simulation Software, Emerging Technologies, Real Time Data, Trend Analysis, Risk Analysis, Business
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Goal Setting, Engineering Management, Smart Goals, Recruitment, Technical Management, Management Training And Development, Talent Management, Leadership and Management, Talent Acquisition, People Management, Team Leadership, Software Engineering, Leadership, Program Management, Cloud Engineering, Business Strategy
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Value-Based Care, Health Informatics, Business Analytics, Health Information Management and Medical Records, Analytics, Patient Safety, Health Care, Patient-centered Care, Statistical Analysis, Quantitative Research, Performance Measurement, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Organizational Strategy, Risk Analysis, Peer Review, Strategic Thinking, Data Management, Systems Thinking
Beginner · Course · 1 - 4 Weeks