• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    Y

    Yunus Social Business Fund Bengaluru

    Creating a Social Business

    Skills you'll gain: Stakeholder Management, Social Impact, Peer Review, Sustainable Business, Corporate Sustainability, Entrepreneurship, Case Studies, Complex Problem Solving, Needs Assessment, Root Cause Analysis, Business Strategy, Business Modeling, Innovation, Business, Economics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    West Virginia University

    Sales Operations: Final Project

    Skills you'll gain: Sales Management, Sales Territory Management, General Sales Practices, Training and Development, Sales Process, Sales Strategy, Organizational Structure, Compensation Management, Recruitment, Employee Performance Management, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    40 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Neuroscience of Leading Transformational Organizations

    Skills you'll gain: Diversity and Inclusion, Innovation, Organizational Leadership, Industrial and Organizational Psychology, Business Leadership, Organizational Change, Creativity, Cultural Diversity, Human Capital, Leadership, Drive Engagement, Team Performance Management, Change Management, Business, Business Strategy, Decision Making, Neurology

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Financial Management Capstone

    Skills you'll gain: Peer Review, Financial Management, Financial Modeling, Financial Data, Financial Statement Analysis, Investment Management, Financial Analysis, Financial Forecasting, Data Storytelling, Mergers & Acquisitions, Cash Flows, Business Valuation, Case Studies, Risk Management, Corporate Strategy, Risk Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    138 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Fundamentos del Management

    Skills you'll gain: Leadership Development, Business Leadership, Organizational Strategy, Decision Making, Business Management, Management Training And Development, Strategic Leadership, Leadership, Agile Project Management, Business Planning, Constructive Feedback, Goal Setting, Business Strategy, Digital Transformation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    183 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Developing Explainable AI (XAI)

    Skills you'll gain: Responsible AI, Data Ethics, AI Security, Generative AI, Artificial Intelligence, AI Product Strategy, Machine Learning, Model Evaluation, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Applying Data Analytics in Accounting

    Skills you'll gain: Data Governance, Accounting, Data Management, Internal Controls, Internal Auditing, Control Objectives for Information and Related Technology (COBIT), Auditing, Financial Auditing, Fraud detection, Data Quality, Accounting Software, Data Integrity, Pandas (Python Package), Emerging Technologies, Data Analysis, Analytics, Automation, GitHub, Python Programming, Natural Language Processing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Building a Hiring Plan by Analyzing Past Data in Sheets

    Skills you'll gain: Workforce Planning, Job Analysis, Human Resource Strategy, Human Resources, Workforce Management, Google Sheets, Consolidation, Talent Acquisition, Compensation Analysis, Recruitment, Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Essentials

    Skills you'll gain: Security Awareness, Cyber Attacks, Cyber Risk, Mobile Security, Cybersecurity, Cyber Security Strategy, Cyber Governance, Malware Protection, Cyber Security Policies, Cyber Security Assessment, Cyber Threat Intelligence, Data Security, Cyber Threat Hunting, Human Factors (Security), Email Security, Identity and Access Management, Security Management, Security Strategy, Multi-Factor Authentication, Cloud Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Intereses del usuario típico en Facebook

    Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    تصميم تجربة المستخدم من Google

    Skills you'll gain: Adobe XD, Prototyping, User Experience Design, Usability Testing, UI/UX Research, Figma (Design Software), User Experience, Presentations, Responsive Web Design, Information Architecture, User Story, Storyboarding, User Research, Design, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Web Design, User Centered Design, Data Ethics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147 reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…195196197…363

In summary, here are 10 of our most popular marketing strategy courses

  • Creating a Social Business: Yunus Social Business Fund Bengaluru
  • Sales Operations: Final Project: West Virginia University
  • Create your First Twitter Ad: Coursera
  • The Neuroscience of Leading Transformational Organizations: University of Colorado Boulder
  • Financial Management Capstone: University of Illinois Urbana-Champaign
  • Fundamentos del Management: Universidad de Palermo
  • Developing Explainable AI (XAI): Duke University
  • Applying Data Analytics in Accounting: University of Illinois Urbana-Champaign
  • Building a Hiring Plan by Analyzing Past Data in Sheets: Coursera
  • Cyber Security: Essentials: Macquarie University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok