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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    126 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    Generative and Agentic AI

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Agentic systems, OpenAI, ChatGPT, AI Workflows, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Model Evaluation, Responsible AI, AI Security, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Habilidades humanas y de negocios para negociar

    Skills you'll gain: Overcoming Objections, Negotiation, Closing (Sales), Interpersonal Communications, Active Listening, Communication, Customer Analysis, Persuasive Communication, Motivational Skills, Self-Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    331 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Digital Transformation of Financial Services - Capstone Project

    Skills you'll gain: Case Studies, Financial Services, Digital Transformation, Banking Services, Banking, FinTech, Competitive Analysis, Analysis, Business Analysis, Innovation, Business Strategies, Business Transformation, Concision, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    180 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Agile Leadership Capstone

    Skills you'll gain: Agile Methodology, Change Management, Organizational Change, Business Transformation, Agile Project Management, Innovation, Culture Transformation, Leadership, Sprint Planning, Personal Development, Backlogs, Strategic Planning, Goal Setting, Prioritization

    4.9
    Rating, 4.9 out of 5 stars
    ·
    460 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    The Impact of Technology

    Skills you'll gain: Technology Roadmaps, Technology Strategies, Business Strategy, Forecasting, Strategic Thinking, Innovation, Social Impact, Business, Emerging Technologies, Strategic Decision-Making, Trend Analysis, Business Transformation, Competitive Analysis, Case Studies, Market Dynamics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    115 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Business Impact

    Skills you'll gain: Financial Acumen, Financial Analysis, Operational Efficiency, Business Acumen, Business, Finance, Business Strategies, Business Metrics, Financial Management, Business Strategy, Strategic Decision-Making, Performance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    English for Developing a Business

    Skills you'll gain: Presentations, Verbal Communication Skills, Communication, Non-Verbal Communication, Microsoft PowerPoint, Business Communication, English Language, Interpersonal Communications, Business Leadership, Crisis Management, Organizational Structure, Leadership and Management, Business, Business Management, Global Marketing, Rapport Building, Leadership, Corporate Communications, Grammar, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
    ·
    73 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Contexto de Negocios en LATAM: Factores Políticos, Sociales y Económicos

    Skills you'll gain: Financial Market, World History, Business Economics, Economic Development, Economics, Socioeconomics, Global Marketing, Business Modeling, Business, Political Sciences, Business Strategy, Financial Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    174 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Pillar #4: Drug Safety - Pharmacovigilance

    Skills you'll gain: Pharmacology, Pharmaceuticals, Patient Safety, Clinical Research, Medical Prescription, Pharmacotherapy, Clinical Trials, Epidemiology, Regulatory Compliance, Health Policy, Continuous Monitoring, Public Health, Event Monitoring, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    84 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Business Model Canvas: Coursera
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Generative and Agentic AI: Saïd Business School, University of Oxford
  • Habilidades humanas y de negocios para negociar: Universidad Nacional Autónoma de México
  • GenAI for SEO: A Hands-On Playbook: IBM
  • Digital Transformation of Financial Services - Capstone Project: Copenhagen Business School
  • Agile Leadership Capstone: University of Colorado System
  • The Impact of Technology: 28DIGITAL
  • Business Impact: Duke University
  • English for Developing a Business: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
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668 courses
Data Science
425 courses
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145 courses
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471 courses
Math and Logic
70 courses
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137 courses
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413 courses
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401 courses
Language Learning
150 courses

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Certificates & Programs

  • Google Cybersecurity Certificate
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