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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Embedded Interface Design

    Skills you'll gain: User Research, User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, UI/UX Strategy, Persona (User Experience), Internet Of Things, API Design, User Interface (UI), Embedded Software, Amazon Web Services, Cloud Computing Architecture, Embedded Systems, Application Programming Interface (API), Prototyping, User Interface (UI) Design, Software Development

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    148 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Science Beyond the Basics (ML+DS)

    Skills you'll gain: Generative AI, Model Evaluation, Supervised Learning, Generative Model Architectures, AWS SageMaker, Recurrent Neural Networks (RNNs), Unsupervised Learning, Data Preprocessing, Large Language Modeling, Time Series Analysis and Forecasting, LLM Application, Applied Machine Learning, Model Optimization, Deep Learning, A/B Testing, Python Programming, Machine Learning, Data Analysis, AWS CloudFormation, AI Personalization

    4
    Rating, 4 out of 5 stars
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    39 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Vendor Management, Organizational Change, Hospitality Services, Service Improvement, Hospitality Management, Vendor Relationship Management, Content Creation, Social Media Marketing, Digital Marketing, Operational Efficiency, Search Engine Optimization, Leadership, Content Management, Customer Engagement

    4.2
    Rating, 4.2 out of 5 stars
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    45 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Product Planning, Marketing Planning, Market Research, Target Market, Product Marketing, Marketing Strategies, Go To Market Strategy, Marketing Strategy and Techniques, Market Opportunities, Marketing Budgets, Business Analytics, Market Analysis, Business Strategy, Business Planning, Consumer Behaviour, Entrepreneurship, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    302 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Introducción a la ciencia de datos aplicada

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Hypothesis Testing, Statistical Visualization, Correlation Analysis, Data Science, Jupyter, Data Analysis, Business Analytics, Statistical Methods, Statistical Analysis, Probability & Statistics, Python Programming, Descriptive Statistics, Statistical Inference, Statistical Modeling, Data Validation, Design Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    454 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Systems, Business Ethics, Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Business Transformation, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
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    696 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Copenhagen Business School

    The Neuromarketing Toolbox

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Market Research, Magnetic Resonance Imaging, Marketing, Sensory Systems Analysis, Neurology, Science and Research, Experimentation, Marketing Strategy and Techniques, Research Methodologies, Research Design, Data Collection, Analysis, Decision Making, Psychological Evaluations, Electrophysiology, Psychology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    201 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Targeted Ad With Facebook Audience Insights

    Skills you'll gain: Target Audience, Facebook, Target Market, Advertising Campaigns, Advertising Sales, Advertising, Online Advertising, Marketing, Social Media, Customer Data Management, Digital Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    59 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Science at Scale

    Skills you'll gain: Feature Engineering, Unsupervised Learning, Scientific Visualization, Data Ethics, Data Presentation, Statistical Visualization, Data Storytelling, Big Data, Relational Databases, Supervised Learning, Database Systems, Dataflow, Data Science, Model Evaluation, Machine Learning Methods, R Programming, Data Analysis, Model Training, SQL, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    924 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Ethical Leadership

    Skills you'll gain: Active Listening, Workplace inclusivity, Data Ethics, Negotiation, Leadership Studies, Leadership Development, Business Ethics, Conflict Management, Change Management, Organizational Change, Diversity and Inclusion, Social Justice, Diversity Training, Communication Strategies, Personal Integrity, Organizational Leadership, Analytics, Analytical Skills, Market Dynamics, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Business Strategy, Product Lifecycle Management, Competitive Analysis, Strategic Thinking, Business Economics, Business Strategies, Product Strategy, Innovation, Economics, Market Trend, Strategic Decision-Making, Strategic Planning, Global Marketing, Market Analysis, Revenue Management, Adaptability, Team Leadership

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    226 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Personal Branding: Path To Become A Top-1% Personal Brand

    Skills you'll gain: Content Scheduling, TikTok, Closing (Sales), LinkedIn, Strategic Partnership, Price Negotiation, Thought Leadership, Video Production, Social Media Content, Social Media, Shared Media, Business Planning, Brand Awareness, Social Media Marketing, Brand Strategy, Business Relationship Management, Contract Negotiation, Negotiation, Web Analytics and SEO, Proposal Writing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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