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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
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    Cloudera

    Analyzing Big Data with SQL

    Skills you'll gain: SQL, Apache Hive, Big Data, MySQL, Query Languages, Databases, Database Management, Analytics, PostgreSQL, Data Manipulation, Data Integration, Data Analysis, Data Processing, Virtual Machines

    4.8
    Rating, 4.8 out of 5 stars
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    531 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    California Institute of the Arts

    Plan a Successful Freelancing Business

    Skills you'll gain: Competitive Analysis, Business Planning, Business Strategy, Business Strategies, Market Analysis, Market Opportunities, Value Propositions, Peer Review, Market Research, Entrepreneurship, Strategic Thinking, Service Design, Constructive Feedback, Goal Setting, Needs Assessment

    4.7
    Rating, 4.7 out of 5 stars
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    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of Michigan

    Prediction Models with Sports Data

    Skills you'll gain: Logistic Regression, Forecasting, Data Processing, Predictive Analytics, Predictive Modeling, Statistical Modeling, Data Analysis, Market Data, Analytics, Regression Analysis, Data Preprocessing, Model Evaluation, Python Programming, Probability & Statistics, Data Ethics, Probability, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
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    43 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    University of California, Davis

    Secrets to Content that Engages and Converts

    Skills you'll gain: Copywriting, Social Media Marketing, Content Marketing, Content Optimization, Writing and Editing, Selling Techniques, Driving engagement, Branding, Email Marketing, Marketing, Advertising Campaigns, Search Engine Optimization

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Model Training, Model Evaluation, Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, AI literacy, Machine Learning Algorithms, Data Collection, Ethical Standards And Conduct, Computational Thinking, Economics

    4.7
    Rating, 4.7 out of 5 stars
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    580 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    Universidad Austral

    Estrategia Empresarial

    Skills you'll gain: New Business Development, Business Strategy, Competitive Analysis, Strategic Thinking, Business Strategies, Business Development, Market Dynamics, Corporate Strategy, Innovation, Competitive Intelligence, Business Priorities, Growth Strategies, Market Analysis, Strategic Marketing, Value Propositions, Business Administration, Product Strategy, Emerging Technologies

    4.8
    Rating, 4.8 out of 5 stars
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    513 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Systems, Business Ethics, Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Business Transformation, Stakeholder Management

    4.8
    Rating, 4.8 out of 5 stars
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    696 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resource Strategy, Human Resources, Organizational Change, Change Management, Talent Management, Human Relations Movement, Employee Relations, Human Resource Management, Labor Relations, Diversity Equity and Inclusion Initiatives, HR Tech, Staff Management, Intercultural Competence, Cultural Diversity, Industrial and Organizational Psychology, People Analytics, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
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    77 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Copenhagen Business School

    The Neuromarketing Toolbox

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Market Research, Magnetic Resonance Imaging, Marketing, Sensory Systems Analysis, Neurology, Science and Research, Experimentation, Marketing Strategy and Techniques, Research Methodologies, Research Design, Data Collection, Analysis, Decision Making, Psychological Evaluations, Electrophysiology, Psychology

    4.7
    Rating, 4.7 out of 5 stars
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    201 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Simplilearn

    CBAP Certification Business Analysis Training

    Skills you'll gain: Project Risk Management, Requirements Management, Project Management, Risk Management, Project Planning, Data Visualization, Agile Methodology, Agile Project Management, Microsoft Excel, Solution Design, Cost Management, Business Analysis, Interactive Data Visualization, Excel Formulas, Requirements Elicitation, Stakeholder Management, Pivot Tables And Charts, Business Analytics, Data Analysis, Data Validation

    4.4
    Rating, 4.4 out of 5 stars
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    53 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Unilever

    Campaign Performance Reporting, Visualization, & Improvement

    Skills you'll gain: Data Storytelling, Marketing Effectiveness, Marketing Analytics, Campaign Planning, Campaign Management, Market Analysis, Marketing Strategies, Performance Reporting, Return On Investment, Data-Driven Marketing, Performance Measurement, Data Visualization Software, Data Ethics, Marketing Channel, Smart Goals, Key Performance Indicators (KPIs), Growth Strategies, Data Access, Data Quality

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Campaign Management & Optimization

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction

    Intermediate · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
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Plan (11)
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