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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Gestión de marca y producto

    Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Product Management, Product Strategy, New Product Development, Customer Engagement, Journey Mapping, Product Development, Experience Design, Internal Communications, Portfolio Management, Competitive Analysis, Employee Engagement, Conversion Funnel Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    753 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    التسويق في عالم رقمي

    Skills you'll gain: Digital Marketing Tools, Innovation, Marketing, Promotional Strategies, Digital Advertising, Marketing Strategies, Marketing Management, New Product Development, Product Development, Digital Brand Strategy, Strategic Marketing, Digital Media Strategy, Digital Marketing, Consumer Behaviour, Product Promotion, Market Dynamics, Business-To-Consumer, Digital Transformation, Customer Engagement, Branding

    4.6
    Rating, 4.6 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Advertising in the Age of Generative AI

    Skills you'll gain: Branding, Brand Marketing, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Prompt Engineering Tools

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    E-commerce Academy

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Web Presence, Sales, Social Media, Business Development, Retail Management, Social Media Marketing, Logistics Management, Payment Systems, Web Design and Development, Logistics, User Experience, Inventory Management, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    186 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    User Research and Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience Design, User Experience, User Centered Design, Persona (User Experience), Ideation, Qualitative Research, User Interface (UI) Design, Surveys, User Story, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    472 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Python for Data Analysis: Pandas & NumPy

    Skills you'll gain: Pandas (Python Package), NumPy, Data Analysis, Data Science, Python Programming, Data Structures, Data Manipulation, Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    392 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    IBM

    Statistical Analysis Fundamentals using Excel

    Skills you'll gain: Data Visualization, Descriptive Statistics, Data Presentation, Statistical Hypothesis Testing, Statistical Visualization, Regression Analysis, Forecasting, Probability Distribution, Data Visualization Software, Business Analytics, Data Analysis, Statistical Analysis, Statistical Methods, Probability & Statistics, Microsoft Excel, Descriptive Analytics, Statistics, Spreadsheet Software, Predictive Analytics, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    153 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Paid media, Search Engine Optimization, Online Advertising, Keyword Research, Conversion Funnel Analysis, Digital Marketing Campaigns, Digital Advertising, Marketing Strategy and Techniques, Content Optimization, Marketing, Customer Acquisition Management, Customer Engagement, Lead Generation, Target Audience, Target Market

    4.7
    Rating, 4.7 out of 5 stars
    ·
    117 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    DevOps, DataOps, MLOps

    Skills you'll gain: MLOps (Machine Learning Operations), GitHub Copilot, Responsible AI, Model Deployment, Containerization, Web Frameworks, Rust (Programming Language), AI Workflows, DevOps, Hugging Face, Applied Machine Learning, Cloud Solutions, Cloud-Native Computing, Machine Learning, Serverless Computing, Application Deployment, GitHub, Command-Line Interface, Big Data

    4.1
    Rating, 4.1 out of 5 stars
    ·
    234 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Data Manipulation at Scale: Systems and Algorithms

    Skills you'll gain: Big Data, Relational Databases, Database Systems, Dataflow, Databases, Data Science, Database Theory, Data Manipulation, Data Store, Data Processing, Database Management Systems, NoSQL, Apache Spark, Distributed Computing, Apache Hadoop, SQL, Data Analysis, Query Languages, Cloud Computing, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    773 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Cultural Responsiveness, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Stakeholder Engagement, Stakeholder Analysis, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Approach to Problem Solving

    Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Analytical Skills, Complex Problem Solving, Business Consulting, Performance Improvement, Data-Driven Decision-Making, Data Analysis, Consultative Approaches

    4.8
    Rating, 4.8 out of 5 stars
    ·
    483 reviews

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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