• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • L

    Lund University

    European Business Law: Competing in Europe

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Writing, Regulation and Legal Compliance, Law, Regulation, and Compliance, Compliance Management, Commercial Laws, Competitive Analysis, Mergers & Acquisitions, Advocacy, Commercialization, Branding, Brand Strategy, Procurement, Innovation

    ★ 4.8 (310) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDHEC Business School

    Advanced Portfolio Construction and Analysis with Python

    Skills you'll gain: Portfolio Management, Portfolio Risk, Investment Management, Investments, Financial Modeling, Return On Investment, Risk Modeling, Estimation, Statistical Methods, Bayesian Statistics, Python Programming, Risk Analysis, Correlation Analysis, Time Series Analysis and Forecasting

    ★ 4.7 (514) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Retail Management Mastery: Strategy, Analysis & Success

    Skills you'll gain: Retail Management, Retail Store Operations, Retail Sales, Merchandising, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems

    ★ 5 (46) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of California San Diego

    Genome Assembly Programming Challenge

    Skills you'll gain: Bioinformatics, Epidemiology, Graph Theory, Infectious Diseases, Program Development, Molecular Biology, Molecular, Cellular, and Microbiology, Computational Thinking, Algorithms, Software Development

    ★ 4.5 (355) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Market Analysis, Sales Process, Market Intelligence, Closing (Sales), Customer Relationship Management (CRM) Software, Competitive Intelligence, Customer Relationship Management, Negotiation

    ★ 4.5 (129) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    The Chinese University of Hong Kong

    Doing Business in China

    Skills you'll gain: Entrepreneurship, Peer Review, Market Opportunities, Business Planning, Innovation, Ideation, Consumer Behaviour, Initiative and Leadership, Marketing Psychology, Brand Management, Diversity Marketing, Strategic Thinking, Marketing Planning, Marketing Communications, Marketing, Business Strategy, Proposal Development, Business Strategies, Strategic Partnership, Competitive Intelligence

    ★ 4.8 (683) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    Imperial College London

    Getting started with TensorFlow 2

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Model Training, Convolutional Neural Networks, Transfer Learning, Computer Programming, Model Optimization, Applied Machine Learning, Supervised Learning, Computer Vision, Artificial Neural Networks, Data Persistence

    ★ 4.9 (582) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Salesforce

    Conversational Selling Playbook for SDRs

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Selling Techniques, Sales, Sales Strategy, Closing (Sales), Rapport Building, Empathy, Cross-Channel Marketing, Active Listening, Persona Development

    ★ 4.8 (46) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Politecnico di Milano

    Artificial Intelligence: An Overview

    Skills you'll gain: Artificial Intelligence, AI literacy, Artificial Neural Networks, Computer Vision, Machine Learning, Natural Language Processing, Deep Learning, Robotics, Computer Hardware

    ★ 4.5 (208) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    IIMA - IIM Ahmedabad

    Happiness Skills

    Skills you'll gain: Mindfulness, Meditation & Breathwork, Self-Awareness, Personal Development, Stress Management, Compassion, Mental Health, Emotional Intelligence, Personal Integrity, Relationship Building, Psychology, Habit Formation, Cognitive flexibility, Liberal Arts, Culture, Physiology

    ★ 4.8 (33) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • D

    Deep Teaching Solutions

    Uncommon Sense Teaching: Teaching Online

    Skills you'll gain: Education and Training, Blended Learning, Human Learning, Interactive Learning, Course Development, Student Engagement, Instructional Strategies, Digital pedagogy, Teaching, Pedagogy, Learning Strategies, Learning Theory, Education Software and Technology, Discussion Facilitation, Higher Education, Driving engagement

    ★ 4.9 (70) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    The Hong Kong University of Science and Technology

    Social Science Approaches to the Study of Chinese Society Part 2

    Skills you'll gain: Research Design, Research Methodologies, Science and Research, Social Sciences, Surveys, Qualitative Research, Institutional Review Board (IRB), Survey Creation, Statistical Analysis, Data Collection, Higher Education, Correlation Analysis, Sample Size Determination, Ethical Standards And Conduct, Academic Advising, Probability & Statistics, Regression Analysis, Informed Consent

    ★ 4.7 (20) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…174175176…454

In summary, here are 10 of our most popular market research courses

  • European Business Law: Competing in Europe: Lund University
  • Advanced Portfolio Construction and Analysis with Python: EDHEC Business School
  • Retail Management Mastery: Strategy, Analysis & Success: EDUCBA
  • Genome Assembly Programming Challenge: University of California San Diego
  • B2B and Territory Sales Strategies and Techniques: Coursera
  • Doing Business in China: The Chinese University of Hong Kong
  • Getting started with TensorFlow 2: Imperial College London
  • Conversational Selling Playbook for SDRs: Salesforce
  • Artificial Intelligence: An Overview: Politecnico di Milano
  • Happiness Skills: IIMA - IIM Ahmedabad

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok