• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Educación sobre cambio climático: energía y huella ecológica

    Skills you'll gain: Climate Change Mitigation, Climate Change Programs, Energy and Utilities, Mitigation, Environmental Issue, Environment, Climate Change Adaptation, Education and Training, Sustainable Development, Environmental Science, Teaching, Natural Resource Management, Sustainable Technologies, Systems Thinking, Pedagogy, Instructing, Advocacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Introduction to Ancient Egypt and Its Civilization

    Skills you'll gain: Ancient History, Art History, Anthropology, Social Studies, Timelines, World History, Public History, Liberal Arts, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.9K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Python Functions, Files, and Dictionaries

    Skills you'll gain: File I/O, Data Import/Export, Python Programming, File Management, Functional Design, Programming Principles, Data Structures

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management and Supply Chain Strategy

    Skills you'll gain: Planogram, Inventory and Warehousing, Product Assortment, Retail Management, Global Marketing, Merchandising, Warehouse Operations, Warehouse Management, Reverse Logistics, Inventory Management System, Marketing, Supply Chain, Operations Management, Warehousing, Logistics, Product Management, Business Strategy, Sales, Operational Efficiency, Customer Relationship Management

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Google Analytics Insights

    Skills you'll gain: Google Analytics, Web Analytics, Journey Mapping, Digital Analysis, Marketing Analytics, Data Validation, Data-Driven Marketing, Data Collection, Analytics, Auditing, Debugging, Exploratory Data Analysis, Performance Measurement, Event Monitoring, Performance Reporting, Data Quality, Gap Analysis, Issue Tracking

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Workplace Attitude and Personality Skills

    Skills you'll gain: Stress Management, Self-Awareness, Professionalism, Communication, Telephone Skills, Interviewing Skills, Interpersonal Communications, Social Skills, Leadership Development, Conflict Management, Rapport Building, Growth Mindedness, Personal Attributes, Self-Motivation, Verbal Communication Skills, Personal Development, Industrial and Organizational Psychology, Professional Development, Decision Making, Persuasive Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    心理学与生活

    Skills you'll gain: Child Development, Psychology, Childhood Education and Development, Culture, Human Development, Social Sciences, Human Learning, Learning Theory, Personal Development, Self-Awareness, Emotional Intelligence, Motivational Skills, Stress Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    929 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    A starter’s guide to Open Science

    Skills you'll gain: Data Sharing, Educational Materials, Open Source Technology, General Science and Research, Science and Research, Research, Research Design, Research Methodologies, Peer Review, Data Access, Community Outreach, Ethical Standards And Conduct, Data Store, Interoperability, Metadata Management, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    Interplay Learning

    Maintaining a Professional Image in Trades

    Skills you'll gain: Punctuality, Cleanliness, Client Services, Trustworthiness, Social Skills, Professional Development, Rapport Building, Strong Work Ethic, Interpersonal Communications, Positivity, Professionalism, Reliability, Lifelong Learning, Training and Development, Safety Standards, Facility Repair And Maintenance, Facility Management and Maintenance, HVAC

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Use Genially to Create Award Certificates

    Skills you'll gain: Education Software and Technology, Recognizing Others, Collaboration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Learn to Teach Java: Inheritance and Recursion

    Skills you'll gain: Java Programming, Java, Pedagogy, Program Development, Object Oriented Programming (OOP), Computer Programming, Computational Thinking, Cultural Responsiveness, Digital pedagogy, Object Oriented Design, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Inspiring and Motivating Individuals

    Skills you'll gain: Goal Setting, Team Motivation, Visionary, Motivational Skills, Smart Goals, Team Performance Management, Verbal Communication Skills, Employee Engagement, Constructive Feedback, Cultural Responsiveness, Employee Performance Management, Communication, Cultural Sensitivity, Intercultural Competence, Drive Engagement, Performance Appraisal, Leadership Development, People Development, Influencing, Industrial and Organizational Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.1K reviews

    Beginner · Course · 1 - 3 Months

1…170171172…581

In summary, here are 10 of our most popular social media marketing courses

  • Educación sobre cambio climático: energía y huella ecológica: Banco Interamericano de Desarrollo
  • Introduction to Ancient Egypt and Its Civilization: University of Pennsylvania
  • Python Functions, Files, and Dictionaries: University of Michigan
  • Retail Management and Supply Chain Strategy: EDUCBA
  • Google Analytics Insights: Coursera
  • Workplace Attitude and Personality Skills: EDUCBA
  • 心理学与生活: Nanjing University
  • A starter’s guide to Open Science: Erasmus University Rotterdam
  • Maintaining a Professional Image in Trades: Interplay Learning
  • Use Genially to Create Award Certificates: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok