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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • M

    Microsoft

    Generative AI for Sales Professionals

    Skills you'll gain: Microsoft Copilot, Forecasting, Sales Enablement, Sales Strategy, Customer Analysis, Data Cleansing, Sales Management, Responsible AI, Customer Relationship Management (CRM) Software, Sales Pipelines, Customer Engagement, Taking Meeting Minutes, Sales, Customer Insights, Customer Relationship Management, Sales Presentations, Data Quality, Productivity Software, Meeting Facilitation, Generative AI Agents

    4.4
    Rating, 4.4 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Copywriting, Ideation, Productivity Software, AI Enablement, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Data, Packaging and Labeling, Financial Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Pontificia Universidad Católica del Perú

    Fundamentos del Modelo de Negocio Canvas

    Skills you'll gain: Business Modeling, Strategic Partnership, Business Strategy, Value Propositions, Entrepreneurship, Market Opportunities, Customer Analysis, Business Process, Business Development, Target Market, Customer Relationship Management, Revenue Management, Resource Management, Cost Accounting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 3 Months

  • A

    American Museum of Natural History

    The Dynamic Earth: A Course for Educators

    Skills you'll gain: Physical Science, Environment, Hazard Analysis, Spatial Data Analysis, Geographic Information Systems, General Science and Research, Environmental Science, Scientific Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    230 reviews

    Mixed · Course · 1 - 4 Weeks

  • M

    McMaster University

    Finance For Everyone: Value

    Skills you'll gain: Financial Analysis, Financial Market, Cash Flows, Financial Modeling, Investments, Business Valuation, Financial Data, Risk Management, Market Dynamics, Decision Making, Analytical Skills, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    252 reviews

    Mixed · Course · 1 - 4 Weeks

  • G

    Google

    Google UX Design

    Skills you'll gain: User Experience Design, Information Architecture, Storyboarding, Wireframing, User Story, UI/UX Research, User Research, Adobe XD, Usability Testing, Figma (Design Software), Design Reviews, User Interface and User Experience (UI/UX) Design, User Centered Design, Ideation, Design Thinking, Presentations, Persona (User Experience), Web Design, Research Design, Usability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • I

    Interactive Brokers

    ESG Investing: Industry Impacts & Transformations

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Environmental Issue, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Subsistence Marketplaces

    Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The Hong Kong University of Science and Technology

    Social Science Approaches to the Study of Chinese Society Part 2

    Skills you'll gain: Research Design, Research Methodologies, Social Sciences, Research, Surveys, Qualitative Research, Statistical Analysis, Data Collection, Higher Education, Sample Size Determination, Ethical Standards And Conduct, Academic Advising, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Lausanne

    Accounting 2

    Skills you'll gain: Mergers & Acquisitions, Equities, Tax, Accounting, Accounts Receivable, Securities (Finance), Financial Market, Inventory Accounting, Asset Management, Financial Accounting, Depreciation, Corporate Finance, Profit and Loss (P&L) Management, Balance Sheet, Financial Statements, Financial Reporting, Revenue Recognition, Cash Flows

    4.9
    Rating, 4.9 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Hot New Release
    Hot New Release
    A

    Airbus Beyond

    Airbus Supply Chain Specialist

    Skills you'll gain: Procurement, Order Management, Inventory Management, Supply Chain Management, Supply Chain, Inventory Control, Production Planning, Contract Management, Supply Management, Sustainability Reporting, Supplier Performance Management, Sustainability Standards, Logistics Management, Supply Chain Systems, Environmental Management Systems, Environmental Social And Corporate Governance (ESG), Logistics, Risk Management, Negotiation, Billing & Invoicing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    17 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Colorado Boulder

    Financial Forecasting and Reporting

    Skills you'll gain: Sustainability Reporting, Financial Analysis, Financial Statement Analysis, Environmental Social And Corporate Governance (ESG), Budgeting, Cost Benefit Analysis, Risk Management, Income Statement, Cost Estimation, Balance Sheet, Financial Reporting, Financial Forecasting, Financial Management, Cash Flows, Financial Market

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Generative AI for Sales Professionals: Microsoft
  • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera
  • Fundamentos del Modelo de Negocio Canvas: Pontificia Universidad Católica del Perú
  • The Dynamic Earth: A Course for Educators: American Museum of Natural History
  • Finance For Everyone: Value: McMaster University
  • Google UX Design: Google
  • ESG Investing: Industry Impacts & Transformations: Interactive Brokers
  • Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Social Science Approaches to the Study of Chinese Society Part 2: The Hong Kong University of Science and Technology
  • Accounting 2: University of Lausanne

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
Advertising (9)
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Social Media Marketing (9)
Brand Management (7)

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