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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


Popular Consumer Behavior Courses and Certifications


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    Stanford University

    Social and Economic Networks: Models and Analysis

    Skills you'll gain: Social Network Analysis, Network Analysis, Social Sciences, Sociology, Socioeconomics, Economics, Policy, and Social Studies, Game Theory, Behavioral Economics, Mathematical Modeling, Statistical Modeling, Markov Model, Bayesian Statistics, Probability, Simulations

    4.8
    Rating, 4.8 out of 5 stars
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    758 reviews

    Advanced · Course · 1 - 3 Months

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    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
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    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

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    Vanderbilt University

    AI Agents and Agentic AI in Python: Powered by Generative AI

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, AI Orchestration, Prompt Patterns, LangChain, OpenAI API, AI Workflows, LLM Application, Productivity, OpenAI, AI Enablement, Agentic systems, Generative AI, Artificial Intelligence, Large Language Modeling, AI Security, Tool Calling, Creativity, Application Development

    4.8
    Rating, 4.8 out of 5 stars
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    7.7K reviews

    Beginner · Specialization · 3 - 6 Months

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    IE Business School

    Branding and Customer Experience

    Skills you'll gain: Customer experience strategy (CX), Customer experience improvement, Branding, Brand Management, Behavioral Economics, Brand Strategy, Consumer Behaviour, Customer Insights, User Experience, Integrated Marketing Communications, Business Ethics, Cross-Functional Collaboration, Employee Engagement, Leadership

    4.7
    Rating, 4.7 out of 5 stars
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    559 reviews

    Intermediate · Course · 1 - 3 Months

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    Lund University

    Greening the Economy: Lessons from Scandinavia

    Skills you'll gain: Sustainable Business, Sustainable Development, Sustainable Systems, Socioeconomics, Environmental Social And Corporate Governance (ESG), Economics, Environmental Policy, Business Strategies, Consumer Behaviour, Climate Change Mitigation

    4.7
    Rating, 4.7 out of 5 stars
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    606 reviews

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Digital Marketing Analytics in Practice

    Skills you'll gain: Data Storytelling, Marketing Analytics, Case Studies, Web Analytics, Analytics, Business Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing Planning, Marketing, Online Advertising, MarTech, Consumer Behaviour, Data Collection, Fraud detection, Information Privacy

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
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    3.4K reviews

    Beginner · Course · 1 - 4 Weeks

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    Technical University of Munich (TUM)

    The Economics of Agro-Food Value Chains

    Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food and Beverage, Research, Packaging and Labeling, Product Knowledge, Sustainability Standards, Innovation, Global Marketing, Supply And Demand, Economics

    4.5
    Rating, 4.5 out of 5 stars
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    447 reviews

    Intermediate · Course · 3 - 6 Months

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    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Organizational Leadership, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Market Share, Case Studies, Financial Statements, Marketing, Consumer Behaviour, Decision Making, Team Leadership, Balance Sheet, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
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    155 reviews

    Mixed · Course · 1 - 3 Months

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    Copenhagen Business School

    Sustainable Fashion

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Environmental Regulations, Sustainability Standards, Business Transformation, Innovation, Consumer Behaviour, Business Modeling, Strategic Partnership, Supply Chain Management, Product Lifecycle Management, Materials Management, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    786 reviews

    Beginner · Course · 1 - 3 Months

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    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Entrepreneurship, Business Modeling, Promotional Strategies, Business Strategy, Entrepreneurial Finance, Content Creation, Innovation, Digital Transformation, Consumer Behaviour, Marketing Budgets, Business Economics, Intellectual Property

    4.6
    Rating, 4.6 out of 5 stars
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    164 reviews

    Beginner · Course · 1 - 3 Months

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    Universidad Austral

    Diseño de Experiencia en Servicios

    Skills you'll gain: Service Design, Customer experience improvement, User Research, Customer experience strategy (CX), Experience Design, Customer Service, Service Improvement, Design Thinking, Expectation Management, Customer Insights, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
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    744 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of California, Davis

    Equine Welfare and Management

    Skills you'll gain: Public Health and Disease Prevention, Nutrition and Diet, Preventative Care, Vital Signs, Environment Health And Safety, Athletic Training, Physiology, Accident Prevention, Safety Standards, Mental and Behavioral Health, Behavior Management, Emergency Response

    4.9
    Rating, 4.9 out of 5 stars
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    399 reviews

    Beginner · Course · 1 - 3 Months

Searches related to consumer behavior

market research and consumer behavior
firm level economics: consumer and producer behavior
the power of markets i: the basics of supply and demand and consumer behavior
1…161718…88

In summary, here are 10 of our most popular consumer behavior courses

  • Social and Economic Networks: Models and Analysis: Stanford University
  • Channel Management and Retailing : IE Business School
  • AI Agents and Agentic AI in Python: Powered by Generative AI: Vanderbilt University
  • Branding and Customer Experience: IE Business School
  • Greening the Economy: Lessons from Scandinavia: Lund University
  • Digital Marketing Analytics in Practice: University of Illinois Urbana-Champaign
  • The Economics of Agro-Food Value Chains: Technical University of Munich (TUM)
  • Analysis of Business Problems: IESE Business School
  • Sustainable Fashion: Copenhagen Business School
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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