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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Arizona State University

    AI-Powered Higher Education

    Skills you'll gain: Education Software and Technology, ChatGPT, Student Engagement, AI literacy, Generative AI, AI Enablement, Responsible AI, Data Ethics, Instructional Design, AI Integrations, Data-Driven Decision-Making, Ethical Standards And Conduct, Data Collection, Data Analysis, Strategic Planning

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Supply Chain Management for Retail Professionals

    Skills you'll gain: Inventory and Warehousing, Warehousing, Warehouse Management, Retail Store Operations, Warehouse Operations, Procurement, Reverse Logistics, Logistics Management, Strategic Sourcing, Inventory Control, Logistics, Supply Chain, Supplier Relationship Management, Supply Chain Management, Order Fulfillment, Customer Service, Operations, Barcoding, Loyalty Programs, Relationship Management

    Mixed · Course · 1 - 3 Months

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    Knowledge Accelerators

    Microsoft 365 Foundations: OneDrive, SharePoint & Files

    Skills you'll gain: File Management, Collaborative Software, Microsoft Teams, Document Management, Microsoft Office, Organizational Skills, Productivity Software, Document Control, File Systems, Workflow Management, Intranet, Data Sharing, Identity and Access Management, Internal Communications, Role-Based Access Control (RBAC), Business, Business Communication

    Beginner · Course · 1 - 3 Months

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    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
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    1.3K reviews

    Intermediate · Course · 1 - 3 Months

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    IESE Business School

    Analysis of Business Problems

    Skills you'll gain: Business Analytics, Business Analysis, Financial Analysis, Strategic Decision-Making, Business Strategy, Strategic Thinking, Analytical Skills, Data-Driven Decision-Making, Complex Problem Solving, Analysis, Case Studies, Marketing, Consumer Behaviour, Decision Making, Organizational Effectiveness, Working Capital, Branding

    4.7
    Rating, 4.7 out of 5 stars
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    159 reviews

    Mixed · Course · 1 - 3 Months

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    Starweaver

    Advanced Modeling, Visualization & Storytelling

    Skills you'll gain: Financial Modeling, Data Storytelling, Dashboard Creation, Dashboard, Management Reporting, Data Presentation, Business Reporting, Financial Forecasting, Financial Reporting, Financial Statement Analysis, Business Modeling, Financial Analysis, Advanced Analytics, Performance Reporting, Business Analysis, Data Modeling, Statistical Visualization, Analysis, Forecasting, Automation

    Intermediate · Course · 1 - 4 Weeks

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    IBM

    SQL: A Practical Introduction for Querying Databases

    Skills you'll gain: SQL, Relational Databases, Microsoft SQL Servers, MySQL, Query Languages, Database Systems, Databases, Database Design, Database Management, Stored Procedure, IBM DB2, Database Development, Data Manipulation, Data Analysis, Transaction Processing

    4.7
    Rating, 4.7 out of 5 stars
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    712 reviews

    Beginner · Course · 1 - 3 Months

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    Google

    The Path to Insights: Data Models and Pipelines

    Skills you'll gain: Data Modeling, Database Design, Extract, Transform, Load, Databases, Data Warehousing, Database Systems, Data Pipelines, Business Intelligence, Data Integrity, Data Validation, Data Mart, Business Process, Data Integration, Data Management, Data Quality, Data Transformation, Performance Testing

    4.7
    Rating, 4.7 out of 5 stars
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    723 reviews

    Advanced · Course · 1 - 4 Weeks

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    Microsoft

    Deploy and Maintain Power BI Assets and Capstone project

    Skills you'll gain: Power BI, Dashboard, Dashboard Creation, SQL, Data Security, Data Analysis, Data Modeling, Data Management, Role-Based Access Control (RBAC), Data Sharing, Security Controls, Data Access

    4.4
    Rating, 4.4 out of 5 stars
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    307 reviews

    Beginner · Course · 1 - 4 Weeks

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    HRCI

    Business Management Foundations for HR

    Skills you'll gain: Human Resources, Governance, Workplace inclusivity, Human Resource Policies, Human Resource Strategy, Human Resources Information System (HRIS), Business Management, Human Resources Management and Planning, Risk Mitigation, Human Resource Management, Mitigation, Organizational Change, Organizational Structure, Labor Compliance, Risk Analysis, Business Administration, Change Management, Stakeholder Engagement, Governance Risk Management and Compliance, People Analytics

    Intermediate · Course · 1 - 4 Weeks

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    Sage Publications

    Programming with Python for Social Scientists

    Skills you'll gain: Data Visualization, Matplotlib, Plot (Graphics), Web Scraping, Scientific Visualization, Data Processing, Data Collection, Social Sciences, Social Impact, Data Analysis, Data Ethics, File I/O, Research, Programming Principles, Program Development, Social Justice, Python Programming, Computer Programming, Data Manipulation, Research Reports

    Beginner · Course · 3 - 6 Months

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    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Leadership Studies, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.5
    Rating, 4.5 out of 5 stars
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    Beginner · Specialization · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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