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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Knowledge Accelerators

    Microsoft 365 Foundations: Outlook, Teams & Viva

    Skills you'll gain: Microsoft Teams, Microsoft Outlook, Microsoft Office, Collaborative Software, Collaboration, Team Collaboration, Team Oriented, Productivity Software, Team Management, Drive Engagement, Knowledge Transfer, Internal Communications, Organizational Skills, Productivity, File Management, Document Management, Organizational Effectiveness, Communication, Communication Strategies, Business

    Beginner · Course · 1 - 3 Months

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    Coursera

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Hospitality Management, Planning, Budget Management, Operations Management, Coordinating, Budgeting, Vendor Management, Coordination, Plan Execution

    4.7
    Rating, 4.7 out of 5 stars
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    289 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of Pennsylvania

    AI Strategy and Governance

    Skills you'll gain: Responsible AI, Data Ethics, Data Strategy, AI Enablement, AI Product Strategy, Data Governance, Business Strategies, Corporate Strategy, General Data Protection Regulation (GDPR), Personally Identifiable Information, Data Security, Governance, Business Transformation, Law, Regulation, and Compliance, Artificial Intelligence, Risking, Big Data, Machine Learning, Model Deployment, Innovation

    4.7
    Rating, 4.7 out of 5 stars
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    456 reviews

    Beginner · Course · 1 - 4 Weeks

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    Macquarie University

    Data Visualization in Excel

    Skills you'll gain: Pivot Tables And Charts, Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard Creation, Spreadsheet Software, Dashboard, Microsoft Excel, Excel Macros, Tree Maps, Excel Formulas, Data Analysis, Forecasting, Geospatial Mapping

    4.9
    Rating, 4.9 out of 5 stars
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    1.3K reviews

    Intermediate · Course · 1 - 3 Months

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    Board Infinity

    Data Visualization and Storytelling with Plotly in Python

    Skills you'll gain: Plotly, Dashboard, Dashboard Creation, Interactive Data Visualization, Plot (Graphics), Data Storytelling, Data Visualization Software, Data Visualization, Spatial Data Analysis, Data Presentation, Statistical Visualization, Geospatial Mapping, Exploratory Data Analysis, Scatter Plots, Box Plots, Data Analysis, Data Wrangling, Data Science, Pandas (Python Package), Python Programming

    Intermediate · Course · 1 - 4 Weeks

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    Tableau Learning Partner

    Data Visualization with Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Interactive Data Visualization, Tableau Software, Data Presentation, Tree Maps, Heat Maps, Geospatial Mapping, Data Manipulation, Data Mapping, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
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    150 reviews

    Beginner · Course · 1 - 3 Months

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    DeepLearning.AI

    AI for Medical Prognosis

    Skills you'll gain: Classification And Regression Tree (CART), Risk Modeling, Decision Tree Learning, Predictive Modeling, Feature Engineering, Applied Machine Learning, Random Forest Algorithm, Model Evaluation, Biostatistics, Predictive Analytics, Data Preprocessing, Statistical Modeling, Risk Analysis, Machine Learning, Statistical Methods, Statistical Analysis, Probability & Statistics, Deep Learning

    4.7
    Rating, 4.7 out of 5 stars
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    800 reviews

    Intermediate · Course · 1 - 4 Weeks

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    John Wiley & Sons

    Investing and Portfolio Management

    Skills you'll gain: Investments, Portfolio Management, Investment Management, Portfolio Risk, Wealth Management, Asset Protection, Brokerage, Financial Market, Return On Investment, International Finance, Asset Management, Real Estate, Property and Real Estate, Securities (Finance), Risk Management, Securities Trading, Capital Markets, Market Analysis, Market Dynamics, Market Opportunities

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    AI-Powered Business Communication

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Business Writing, AI literacy, Business Correspondence, Business Communication, Google Gemini, ChatGPT, Responsible AI, Report Writing, LLM Application, Generative AI, Writing, Business Reporting, Ideation, AI Workflows, Content Creation, Verification And Validation, Brainstorming, Quality Assurance

    Intermediate · Course · 1 - 4 Weeks

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    The Expert Academy

    CRM, AI And Sales Technology For Virtual Selling

    Skills you'll gain: Prompt Engineering, Inside Sales, Growth Strategies, Prompt Engineering Tools, Customer Relationship Management (CRM) Software, Sales Enablement, Sales Development, Sales Strategy, Sales, Customer Relationship Management, Sales Pipelines, ChatGPT, Sales Process, Business Software, Business Technologies, Driving engagement, Closing (Sales), Technology Strategies, Virtual Networking, Artificial Intelligence

    Intermediate · Course · 1 - 4 Weeks

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    KodeKloud

    AZ-104 Azure Administrator Certification Prep

    Skills you'll gain: Microsoft Azure, Cloud Management, Platform As A Service (PaaS), Infrastructure as Code (IaC), Azure Active Directory, Cloud Deployment, Virtual Machines, Identity and Access Management, Cloud Hosting, Performance Tuning, Application Deployment, Infrastructure As A Service (IaaS), Disaster Recovery, Role-Based Access Control (RBAC), Active Directory, Enterprise Architecture, User Provisioning, Data Storage, Data Maintenance, Data Loss Prevention

    Beginner · Specialization · 1 - 3 Months

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    EDUCBA

    Securities Lending Market Fundamentals

    Skills you'll gain: Securities (Finance), Loans, Securities Trading, Lending and Underwriting, General Lending, Capital Markets, Loan Documentation, Commercial Lending, Brokerage, Financial Market, Credit Risk, Equities, Finance, Financial Management, Risk Management, Operations, Risk Analysis, Analysis, Job Analysis, Design

    Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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425 courses
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145 courses
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Math and Logic
70 courses
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401 courses
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150 courses

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Professional Certificates

  • Google AI Certificate
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  • Google Data Analytics Certificate
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  • Google UX Design Certificate
  • IBM AI Engineering Certificate
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  • Intuit Academy Bookkeeping Certificate

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