• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    Lund University

    Sustainable Cities and Communities

    Skills you'll gain: Sustainable Development, Climate Change Adaptation, Sustainable Design, Sustainable Technologies, Community Development, Governance, Socioeconomics, Water Sustainability, Environment, Sustainable Business, Social Impact, Systems Thinking, Environmental Issue, Environmental Science, Climate Change Mitigation, Case Studies, Water Resources, Multimedia, Business Modeling, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    10 Passive Income Businesses For 2026 To Start Today

    Skills you'll gain: E-Commerce, Entrepreneurship, Blogs, Content Creation, Digital Content, Digital Publishing, Web Content, Pay Per Click Advertising, Video Production, Lead Generation, Marketing Channel, Email Marketing, Business Strategies, Search Engine Optimization, Advertising, Brand Strategy

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Game Theory, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Sampling (Statistics), Market Research, A/B Testing, Quantitative Research, Data Maintenance, Statistical Analysis, Data Analysis, Excel Formulas, Regression Analysis, Business Intelligence, Data Visualization, Performance Metric, R Programming, Predictive Modeling

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Apply Google Ads for Campaign Setup and Optimization

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Advertising Campaigns, Performance marketing, Data-Driven Decision-Making, Campaign Management, Digital Advertising, Performance Analysis, Search Engine Marketing, Keyword Research, Marketing Planning, Account Management, Copywriting, Quality Assessment

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Life Stress Management

    Skills you'll gain: Cognitive Behavioral Therapy, Interpersonal Communications, Physiology, Communication Strategies, Self-Awareness, Emotional Intelligence

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat

    Skills you'll gain: Photo Editing, Adobe Illustrator, Color Theory, Adobe Photoshop, Adobe Acrobat, Typography, Document Management, Graphic and Visual Design, Graphic Design, Graphics Software, Graphic and Visual Design Software, Photography, Generative AI, Design, Adobe Creative Cloud, Design Elements And Principles, Workflow Management, Digital Design, Collaborative Software, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    635 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Applied Plotting, Charting & Data Representation in Python

    Skills you'll gain: Matplotlib, Data Visualization, Data Visualization Software, Interactive Data Visualization, Scientific Visualization, Visualization (Computer Graphics), Statistical Visualization, Data Presentation, Graphing, Scatter Plots, Data Manipulation, Histogram, NumPy, Pandas (Python Package), Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Persuasion: How To Persuade When Facts Don't Seem To Matter

    Skills you'll gain: Persuasive Communication, Influencing, Communication, Storytelling, Marketing Psychology, Sales Training, Presentations, Communication Strategies, Consumer Behaviour, Emotional Intelligence, Value Propositions, Psychology, Decision Making, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Creating an Interactive Syllabus using Microsoft Word

    Skills you'll gain: Microsoft Office, Educational Materials, Web Content Accessibility Guidelines, Technical Documentation, Information Architecture, Organizational Skills

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    L

    Lund University

    Circular Economy - Sustainable Materials Management

    Skills you'll gain: Sustainable Business, Sustainable Design, Sustainable Development, Environment and Resource Management, Environmental Engineering, Strategic Sourcing, Environmental Science, Supply Management, Social Impact, Environmental Policy, Business Analysis, Innovation, Stakeholder Engagement, Policy Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Museum of Modern Art

    Fashion as Design

    Skills you'll gain: Cultural Diversity, Aesthetics, Design, Art History, Sustainability Standards, Research, Non-Verbal Communication, Creativity, World History, Social Impact, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Course · 1 - 3 Months

1…146147148…494

In summary, here are 10 of our most popular social media marketing courses

  • Sustainable Cities and Communities: Lund University
  • 10 Passive Income Businesses For 2026 To Start Today: Alex Genadinik
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Advanced Survey Design & Statistical Analysis: Coursera
  • Apply Google Ads for Campaign Setup and Optimization: EDUCBA
  • Life Stress Management: O.P. Jindal Global University
  • Creative Design Tools: Adobe Photoshop, Illustrator, Acrobat: Adobe
  • Applied Plotting, Charting & Data Representation in Python: University of Michigan
  • Persuasion: How To Persuade When Facts Don't Seem To Matter: Alex Genadinik
  • Creating an Interactive Syllabus using Microsoft Word: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok