Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
University of Colorado Boulder
Skills you'll gain: Social Media, Online Advertising, Digital Advertising, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Advertising, Meta Ads Manager, Advertising Campaigns, Web Analytics, Content Performance Analysis, Facebook, Paid media, Instagram, Target Audience, Driving engagement, Law, Regulation, and Compliance, Business Ethics, Augmented Reality, Case Studies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Technical Analysis, Market Trend, Market Data, Financial Trading, Risk Control, Risk Management, Order Entry, Securities Trading, Order Management, Market Analysis, Plan Execution, Workflow Management, Trend Analysis, Technical Support, Analysis, Profit and Loss (P&L) Management, Risk Analysis, Planning, Technical Management, Environment
Mixed · Course · 1 - 3 Months

Skills you'll gain: Inventory and Warehousing, Warehousing, Warehouse Management, Retail Store Operations, Warehouse Operations, Procurement, Reverse Logistics, Logistics Management, Strategic Sourcing, Inventory Control, Logistics, Supply Chain, Supplier Relationship Management, Supply Chain Management, Order Fulfillment, Customer Service, Operations, Barcoding, Loyalty Programs, Relationship Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Entry, Data Analysis, Financial Modeling, Expense Management
Beginner · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Mediation, Customer Complaint Resolution, Root Cause Analysis, Customer Relationship Management, Customer Engagement, Customer Relationship Management (CRM) Software, Power BI, Conflict Management, Customer Insights, Discussion Facilitation, Customer Retention, Customer Analysis, Customer Relationship Building, Service Level, Relationship Management, Service Level Agreement, Operations, Operational Efficiency, Service Management, Customer Communications Management
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Technical Analysis, Financial Trading, Market Dynamics, Market Trend, Securities Trading, Resource Allocation, Financial Market, Financial Planning, Market Liquidity, Market Analysis, Trend Analysis, Market Opportunities, Analysis, Equities, Go To Market Strategy, Performance Analysis, Decision Making
Mixed · Course · 1 - 3 Months

Skills you'll gain: Stored Procedure, SQL, Database Management, Databases, MySQL, Transaction Processing, Database Systems, Database Management Systems, PostgreSQL, Query Languages, Data Integrity, Data Access, Business Logic, Role-Based Access Control (RBAC), Advanced Analytics, Authorization (Computing), Data Manipulation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Anomaly Detection, PyTorch (Machine Learning Library), Forecasting, Time Series Analysis and Forecasting, Recurrent Neural Networks (RNNs), Predictive Modeling, Deep Learning, Autoencoders, Predictive Analytics, Unsupervised Learning, Applied Machine Learning, Model Training, Generative Model Architectures, Convolutional Neural Networks, Exploratory Data Analysis, Model Optimization, Artificial Neural Networks, Data Preprocessing, Model Evaluation, Data Architecture
Intermediate · Course · 1 - 3 Months

Salesforce
Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Customer Relationship Management (CRM) Software, Lead Generation, Sales Development, Intercultural Competence, Time Management, Business Writing, Business Correspondence, Salesforce, Writing, Productivity, Sales Prospecting, Cold Calling, Growth Mindedness, Verbal Communication Skills, Interviewing Skills, Professional Development, Sales
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

John Wiley & Sons
Skills you'll gain: Fundraising, Philanthropy, Grant Writing, Grant Applications, Strategic Partnership, Relationship Building, Campaign Management, Driving engagement, Campaign Planning, Diversity and Inclusion, Communication Strategies, Consumer Behaviour, Diversity Awareness, Decision Making, Cultural Diversity
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Management Training And Development, Team Leadership, Team Performance Management, Goal-Oriented, Employee Coaching, Performance Management, Constructive Feedback, People Development, Goal Setting, Performance Appraisal, Delegation Skills, Drive Engagement, Culture Transformation, Internal Communications, Relationship Management, Resource Management, Team Motivation, AI Enablement, AI literacy, Communication
Beginner · Specialization · 3 - 6 Months

Microsoft
Skills you'll gain: Data Visualization, Data Presentation, Generative AI, Version Control, Git (Version Control System), Matplotlib, Exploratory Data Analysis, Data Cleansing, Pandas (Python Package), R Programming, Tidyverse (R Package), Ggplot2, Python Programming, Jupyter, Microsoft Visual Studio, GitHub, Statistical Visualization, Data Storytelling, NumPy, Machine Learning Methods
Beginner · Specialization · 3 - 6 Months