Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

Coursera
Skills you'll gain: HubSpot CRM, Team Building, Customer Relationship Management (CRM) Software, Team Management, Business Reporting, Marketing Automation, Email Marketing, Customer Data Management, Sales Enablement, Marketing, Customer Service
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Web Content Accessibility Guidelines, Education Software and Technology, Educational Materials, Learning Management Systems, Digital pedagogy, Community Development, Adult Education, Instructional Design, Motivational Skills, Relationship Building, Technology Strategies, Professional Development, Collaboration, Cultural Responsiveness, Constructive Feedback, Communication
Beginner · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Sales Presentation, Concision, Sales Strategy, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Business Correspondence, Customer Relationship Management (CRM) Software, Storytelling, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications
Intermediate · Specialization · 1 - 3 Months

Rice University
Skills you'll gain: Economics, Supply And Demand, Business Economics, Market Dynamics, Economic Development, Game Theory, Financial Policy, Tax, Market Analysis, International Relations, Operating Cost, Cost Benefit Analysis, Business Metrics, Public Policies, Performance Metric, International Finance, Fiscal Management, Consumer Behaviour, Investments, Labor Relations
Beginner · Specialization · 3 - 6 Months

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Target Market, Digital Transformation, Digital Marketing, Digital Communications, Marketing Analytics, MarTech, Market Intelligence, Communication Strategies
Beginner · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Meeting Facilitation, Team Building, Team Management, Sprint Retrospectives, Innovation, Sprint Planning, Agile Methodology, Virtual Teams, Agile Project Management, Team Leadership, Social Sciences, Organizational Leadership, Change Management, Psychology
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Anthropic Claude, Marketing Materials, Copywriting, ChatGPT, AI Product Strategy, Drive Engagement, Promotional Strategies, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Content Performance Analysis, Image Quality, Photography, Marketing Psychology, Photo Editing, Marketing Design, Content Creation, Graphic and Visual Design, Driving engagement, Branding, Color Theory
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Natural Language Processing, Microsoft Azure, Computer Vision, No-Code Development, Machine Learning, AI Workflows, Predictive Modeling, Artificial Intelligence, Responsible AI, Model Deployment
Beginner · Course · 1 - 4 Weeks

University at Buffalo
Skills you'll gain: Peer Review, Governance, Leadership and Management, Discussion Facilitation, Philanthropy, Public Administration, Organizational Effectiveness, Performance Review, Organizational Leadership, Community Development, Organizational Structure, Leadership, Case Studies, Analysis, Decision Making
Mixed · Course · 1 - 3 Months

Skills you'll gain: Business Planning, Customer Support, Business Strategies, E-Commerce, Business Modeling, Digital Marketing, Online Advertising, Entrepreneurship, Marketing Strategies, Market Opportunities, Competitive Analysis, Social Media Strategy, Customer Engagement, Operations Management
Beginner · Course · 1 - 4 Weeks

Scrimba
Skills you'll gain: React.js, UI Components, Front-End Web Development, Web Content Accessibility Guidelines, User Interface (UI), JavaScript Frameworks, Interaction Design, Web Development Tools, Event-Driven Programming, Web Frameworks, Cascading Style Sheets (CSS), Application Programming Interface (API)
Intermediate · Course · 3 - 6 Months