Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: International Relations, Diplomacy, Political Sciences, World History, Public Safety and National Security, Security Strategy, Economics, Policy Analysis, Cultural Diversity
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Digital Transformation, Market Dynamics, E-Commerce, Economics, Economic Development, Payment Processing, FinTech, digital literacy, Business Modeling, Data Strategy, Policty Analysis, Research, and Development, Policy Analysis, Innovation, Governance, Emerging Technologies, Cybersecurity, Critical Thinking
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Student Support and Services, Academic Advising, Education and Training, Training Programs, Student Engagement, Adult Education, Higher Education, Mentorship, Lifelong Learning, Curriculum Development
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media Content, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Scheduling, Social Media Strategy, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Production, Social Media Content, Social Media Marketing, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Animations, Graphic Design, Collaborative Software, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Multimedia, User Accounts
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Driving engagement, Social Media Marketing, Customer Insights, Social Media, Social Media Management, Advertising, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric
Intermediate · Guided Project · Less Than 2 Hours

Politecnico di Milano
Skills you'll gain: Blended Learning, Digital pedagogy, Education Software and Technology, Interactive Learning, Instructional Design, Innovation, Solution Design, Learning Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising
Intermediate · Guided Project · Less Than 2 Hours