Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Columbia University
Skills you'll gain: Empathy, Interpersonal Communications, Goal Setting, Smart Goals, Relationship Building, Active Listening, Mindfulness, Stress First Aid, Crisis Intervention, Mentorship, Community Development, Resourcefulness
Beginner · Course · 1 - 3 Months

Politecnico di Milano
Skills you'll gain: Developing Training Materials, Educational Materials, Classroom Management, Course Development, Teaching, Instructional Design, Instructional Strategies, Innovation, Pedagogy, Student Engagement, Resource Utilization, Network Planning And Design
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Quality Assessment, Program Implementation, Blockchain, Verification And Validation, Workforce Development, Adult Education, Training and Development, Innovation, Training Programs, Employee Training, Digital Assets, Program Evaluation
Intermediate · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: International Relations, Diplomacy, Political Sciences, World History, Public Safety and National Security, Security Strategy, Economics, Policy Analysis, Cultural Diversity
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Digital Transformation, Market Dynamics, E-Commerce, Economics, Economic Development, Payment Processing, FinTech, digital literacy, Business Modeling, Data Strategy, Policty Analysis, Research, and Development, Policy Analysis, Innovation, Governance, Emerging Technologies, Cybersecurity, Critical Thinking
Beginner · Course · 1 - 3 Months

Skills you'll gain: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Brand Strategy, Market Research, Branding, Target Audience, Social Media, Competitive Analysis, Marketing, Customer Engagement, Professional Networking, Marketing Strategies, Social Media Strategy, Performing Arts, Content Strategy, Marketing Channel, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Teaching, Interactive Learning, Pedagogy, Lesson Planning, Mathematics Education, Education Software and Technology, Simulations, Arithmetic, Cultural Responsiveness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media Content, Instagram, Facebook, Content Performance Analysis, Social Media, Content Management, Social Media Marketing, Content Creation, Scheduling, Social Media Strategy, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Animations, Content Creation, Facebook, Marketing, Design
Beginner · Guided Project · Less Than 2 Hours

The University of Edinburgh
Skills you'll gain: digital literacy, Social Media, Facebook, Instagram, Data Ethics, Information Management
Beginner · Course · 1 - 4 Weeks