Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Colorado Boulder
Skills you'll gain: Teaching, Interactive Learning, Pedagogy, Lesson Planning, Mathematics Education, Education Software and Technology, Simulations, Arithmetic, Cultural Responsiveness
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Customer experience improvement, Product Assortment, Social Media, Social Media Management, Customer Engagement, Social Media Marketing, Photo Editing, E-Commerce, Company, Product, and Service Knowledge, Customer Service, Marketing, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Automation, Interactive Learning, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Transportation Operations, Policy Analysis, Emerging Technologies, Sustainable Technologies, Health Equity, Social Impact, Environmental Issue, Socioeconomics, Sustainable Development, Climate Change Mitigation, Safety and Security
Beginner · Course · 1 - 3 Months

Sapienza University of Rome
Skills you'll gain: Financial Policy, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Data Analysis, Economics, Fiscal Management, Policty Analysis, Research, and Development, Financial Management, Quantitative Research, Public Administration, Behavioral Economics, Balance Sheet, International Relations, Data Import/Export
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Service Improvement, Innovation, Continuous Improvement Process, Change Management, Organizational Change, Service Design, Design Thinking, Public Administration, Organizational Strategy, Public Policies, Case Studies, Business Strategies, Strategic Thinking, Organizational Leadership, Technology Strategies
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: International Relations, Environmental Policy, Financial Systems, Labor Relations, Economic Development, Economics, Policy, and Social Studies, Sustainable Development, Diplomacy, World History, Governance, Social Justice, Policy Analysis
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Storyboarding, Video Production, Adobe Express, Storytelling, Video Editing, Social Media Strategy, Content Creation, Cinematography, Style Guides, Creativity
Beginner · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Art History, Performing Arts, Photography, Liberal Arts, Aesthetics, Creativity, Electronic Media, Culture, Cultural Diversity, Media and Communications, Public History, Design, Content Creation, Storytelling, Social Impact, Multimedia, Social Justice, Photo/Video Production and Technology, Sustainability Standards, Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Advertising, Social Media Content, Digital Advertising, Videography
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Campaign Management, Google Ads, LinkedIn, Facebook, Bidding, Target Audience, Keyword Research, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pay Per Click Advertising, Pinterest, Search Engine Marketing, Social Media, Paid media, Online Advertising, Lead Generation, TikTok, Advertising, Digital Advertising
Beginner · Specialization · 3 - 6 Months

AI CERTs
Skills you'll gain: Data Governance, AI Security, Public Policies, Public Cloud, Data Ethics, Technology Strategies, Predictive Analytics
Beginner · Course · 1 - 3 Months