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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Understanding and Visualizing Data with Python

    Skills you'll gain: Sampling (Statistics), Data Visualization, Plot (Graphics), Data Literacy, Statistics, Scientific Visualization, Matplotlib, Statistical Visualization, Probability & Statistics, Jupyter, Statistical Methods, Data Analysis, Statistical Analysis, Exploratory Data Analysis, Descriptive Statistics, Statistical Inference, NumPy, Data Dictionary, Box Plots, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Managing Big Data with MySQL

    Skills you'll gain: Database Design, MySQL, Relational Databases, SQL, Database Management, Data Modeling, Query Languages, Databases, Big Data, Business Analysis, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: From Concept to Data Analysis

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistics, Statistical Modeling, Probability, Statistical Programming, Statistical Analysis, Statistical Software, Probability Distribution, Data Analysis, R Programming, Regression Analysis, R (Software), Analytical Skills, Statistical Visualization, Predictive Modeling, Data Visualization, Data Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Project Planning and Scheduling Training

    Skills you'll gain: Earned Value Management, Project Management Life Cycle, Project Controls, Project Portfolio Management, Project Schedules, Resource Allocation, Project Management Office (PMO), Work Breakdown Structure, Operational Excellence, Scheduling, Workflow Management, Data Visualization, Project Management, Project Planning, Planning, Cost Management, Administration, Operations, Construction, Analytics

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Brand Equity and Brand Performance Analysis

    Skills you'll gain: Branding, Brand Awareness, Brand Management, Brand Strategy, Brand Loyalty, Marketing Effectiveness, Case Studies, Performance Measurement, Strategic Marketing, Marketing Psychology, Customer Insights, Business Metrics, Qualitative Research, Customer Analysis, Consumer Behaviour, Performance Metric, Market Research, Statistical Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Market Research

    Skills you'll gain: Qualitative Research, Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Surveys, Research Methodologies, Analytics, Proposal Writing, Data Analysis, Digital Brand Strategy, Statistical Hypothesis Testing, Survey Creation, Digital Analysis, Statistical Analysis, Correlation Analysis, Business Research, Report Writing, Focus Group

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Quantitative Research

    Skills you'll gain: Quantitative Research, Statistical Hypothesis Testing, Survey Creation, Surveys, Marketing Analytics, Regression Analysis, Business Research, Market Research, Statistical Inference, Marketing, Statistical Analysis, Statistical Methods, Data-Driven Marketing, Probability & Statistics, Analytics, Analysis, Advanced Analytics, Market Analysis, Sampling (Statistics), Data Cleansing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    348 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Python Development

    Skills you'll gain: Web Scraping, Data Structures, Git (Version Control System), Generative AI, Version Control, Test Script Development, Devops Tools, Matplotlib, Data Visualization, DevOps, Agile Methodology, Web Development, Debugging, Data Literacy, Flask (Web Framework), Scripting, Plotly, Automation, Data Analysis, Cloud Computing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    734 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Tableau Software, Dashboard Creation, Data Visualization, Business Analytics, Interactive Data Visualization, Statistical Visualization, Process Improvement, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Oral Expression, Data Analysis, Graphing, Analysis, Visualization (Computer Graphics), Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Introduction to Probability and Data with R

    Skills you'll gain: Sampling (Statistics), Exploratory Data Analysis, R (Software), Probability & Statistics, Statistical Inference, Probability Distribution, Bayesian Statistics, R Programming, Data Analysis, Probability, Statistics, Statistical Methods, Statistical Analysis, Statistical Software, Descriptive Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Advertising and E-commerce on TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Data-Driven Marketing, Online Advertising, Performance Measurement, Advertising, Advertising Campaigns, Digital Advertising, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Social Media Analytics, Campaign Management, Product Promotion, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Increase SEO Traffic with WordPress

    Skills you'll gain: WordPress, Search Engine Optimization, Web Analytics and SEO, Blogs, Content Optimization, Web Analytics, Content Performance Analysis, Web Content, Keyword Research, Content Management, Marketing, Analytics, Web Design, Web Development, User Experience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    800 reviews

    Advanced · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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