• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    E

    ESSEC Business School

    Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun

    Skills you'll gain: Community Development, Strategic Partnership, Social Impact, Community Organizing, Sustainable Development, Finance, Program Evaluation, Relationship Building, Strategic Planning, Cross-Functional Collaboration, Innovation, Economic Development, Governance, Stakeholder Analysis, Stakeholder Engagement, Coordinating, Needs Assessment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    86 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Goodwill Industries International

    Goodwill® Digital Navigator Certificate

    Skills you'll gain: digital literacy, Cultural Responsiveness, Training Programs, Educational Materials, Intercultural Competence, Relationship Building, Active Listening, Digital Transformation, Computer Literacy, Workforce Development, Community Development, Community Outreach, Research, Diversity Awareness, Workplace inclusivity, Rapport Building, Cultural Sensitivity, Curriculum Planning, Digital Communications, Computer Security Awareness Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    48 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Teaching Impacts of Technology in K-12 Education

    Skills you'll gain: Data Ethics, Interactive Learning, Big Data, Cybersecurity, Student Engagement, Pedagogy, General Networking, Blockchain, Digital pedagogy, Algorithms, Data Security, Teaching, digital literacy, Cryptography, Spatial Data Analysis, Technical Communication, Diversity Awareness, Digital Transformation, Diversity Equity and Inclusion Initiatives, Computer Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    63 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Food Services, Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Wholesaling, Value Propositions, Competitive Analysis, Competitive Intelligence, Brand Management, Market Opportunities, Growth Strategies, Branding, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Formadores de Ciudadanía

    Skills you'll gain: Teaching, Diversity Awareness, Community Development, Pedagogy, Community Organizing, Diversity Training, Education and Training, Conflict Management, Train The Trainer, Instructional Strategies, Cultural Diversity, De-escalation Techniques, Training Programs, Mediation, International Relations, Community Outreach, Curriculum Planning, Working With Children, Public Affairs, Discussion Facilitation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    497 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Research Methodologies, Statistical Analysis, Data Analysis Software, Data Collection, Statistical Software, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Stata, Statistical Programming, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Climate change education

    Skills you'll gain: Climate Change Mitigation, Energy and Utilities, Climate Change Programs, Water Resources, Environment, Hydrology, Climate Change Adaptation, Mitigation, Environmental Issue, Water Sustainability, Land Management, Environmental Science, Natural Resource Management, Sustainable Systems, Health Disparities, Sustainable Development, Education and Training, Environment Health And Safety, Biology, Teaching

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comércio Internacional

    Skills you'll gain: Transportation, Supply Chain, and Logistics, International Finance, Transportation Operations, International Relations, Transportation Management, Tax Laws, Tax, General Shipping and Receiving, Logistics Management, Logistics, Global Marketing, Export Control, Competitive Analysis, Insurance, Payment Systems, Risk Management, Shipping and Receiving, Strategic Partnership, Strategic Decision-Making, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    146 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Mieux comprendre l'ESS pour mieux en parler

    Skills you'll gain: Socioeconomics, Social Impact, Sustainable Development, Communication Strategies, Strategic Communication, Governance, Journalism, Community Development, Innovation, Economics, Policy, and Social Studies, Social Sciences, Sustainable Business, Stakeholder Engagement, Economics, Advocacy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Tecnologías para la Innovación Educativa

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Technology Solutions, Emerging Technologies, Innovation, Technology Strategies, Higher Education, Solution Design, Trend Analysis, Problem Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    288 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The Hong Kong University of Science and Technology

    Monetary Policy in the Asia Pacific

    Skills you'll gain: Market Liquidity, Analysis, Financial Policy, Economics, Market Data, International Finance, Financial Systems, Economic Development, Financial Market, Market Dynamics, Supply And Demand, Policy Development, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    ChatGPT + Zapier: AI-Powered Email Mastery

    Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, AI literacy, AI Enablement, Calendar Management, Organizational Skills, AI powered creativity, Generative AI, Artificial Intelligence, Large Language Modeling, Gmail, AI Personalization, HubSpot CRM, Email Marketing, Google Sheets, Workflow Management, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.1K reviews

    Beginner · Specialization · 1 - 3 Months

1…111112113…581

In summary, here are 10 of our most popular social media marketing courses

  • Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun: ESSEC Business School
  • Goodwill® Digital Navigator Certificate: Goodwill Industries International
  • Teaching Impacts of Technology in K-12 Education: University of California San Diego
  • Food & Beverage Management: Università Bocconi
  • Formadores de Ciudadanía: Universidad de los Andes
  • Survey Data Collection and Analytics: University of Michigan
  • Climate change education: Banco Interamericano de Desarrollo
  • Comércio Internacional: Fundação Instituto de Administração
  • Mieux comprendre l'ESS pour mieux en parler: ESSEC Business School
  • Tecnologías para la Innovación Educativa: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok