• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Press Releases, Strategic Communication, Public Relations, Media Relations, Crisis Management, Marketing and Public Relations, Marketing Communications, Media and Communications, Corporate Communications, Communication Strategies, Corporate Sustainability, Social Media, Target Audience, Journalism, Media Strategy, Content Performance Analysis, Writing, Branding, Business Ethics, Brand Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    776 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Advanced Editing Techniques in Photoshop

    Skills you'll gain: Image Quality, Computer Graphic Techniques, 3D Modeling, Layout Design, AI Personalization

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Apply Generative AI in Research & Development

    Skills you'll gain: Analytics, Big Data, Scalability, Responsible AI, Complex Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Design Impactful Dashboards: Visualize and Evaluate Data

    Skills you'll gain: Dashboard, Data Synthesis, Usability Testing, Data Integration, Usability, Data Presentation, Market Research, Interactive Data Visualization, Looker (Software), User Experience Design, Data Visualization, Product Improvement, Tableau Software, Peer Review, User Centered Design, Grafana, Driving engagement, Graphic and Visual Design

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI for Professional Writing

    Skills you'll gain: Prompt Engineering, Search Engine Optimization, Keyword Research, Blogs, Writing and Editing, Content Creation, Generative AI Agents, Web Content, Copywriting, Workflow Management, AI Personalization, Business Writing, Generative AI, AI Enablement, Content Strategy, Writing, Editing, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Responsible AI

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Entrepreneurship: Launching an Innovative Business

    Skills you'll gain: Customer Analysis, Commercialization, Product Planning, Business Modeling, Strategic Decision-Making, Innovation, Entrepreneurship, Entrepreneurial Finance, Market Opportunities, Business Planning, New Product Development, Sales Strategy, Sales Pipelines, Ideation, Sales Presentation, Customer Insights, Product Development, Team Building, Capital Markets, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Berklee

    The Business of Music Production

    Skills you'll gain: Intellectual Property, Music History, Contract Negotiation, Music, Musical Composition, Peer Review, Lawsuits, Litigation and Civil Justice, Negotiation, Media Production, Instrumental Music, Automation, Entrepreneurship, File Management, Business, Law, Regulation, and Compliance, Writing, Digital Assets, Innovation, Team Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Introduction To Cryptocurrency For People Who Never Used It

    Skills you'll gain: Blockchain, Digital Assets, Cryptography, Security Awareness, Payment Systems, FinTech, Emerging Technologies, Cybersecurity, Investments, Transaction Processing

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    GitLab

    How to Manage a Remote Team

    Skills you'll gain: Telecommuting, Virtual Teams, Team Management, Human Resources Management and Planning, Culture Transformation, Performance Metric, Leadership and Management, Organizational Change, Organizational Strategy, Business Transformation, Organizational Leadership, Team Building, Performance Management, Adaptability, Collaboration, Business Strategy, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Information​ ​Systems

    Skills you'll gain: Enterprise Resource Planning, Business Systems Analysis, Systems Analysis, Requirements Analysis, Cybersecurity, Business Requirements, Business Analysis, Business Systems, Cloud Computing, Cloud Services, Change Management, Business Technologies, Information Technology, Organizational Change, Technology Strategies, Process Flow Diagrams, System Implementation, Governance, Project Management, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Reporting and Cost Management Foundations

    Skills you'll gain: Financial Statement Analysis, Management Accounting, Revenue Recognition, Forecasting, Financial Analysis, Cost Accounting, Budget Management, Inventory Accounting, Budgeting, Performance Measurement, Income Statement, Balance Sheet, Cost Management, Analytics, Enterprise Resource Planning, Systems Analysis, Information Systems, Management Information Systems, Business Analytics, Finance

    Beginner · Specialization · 3 - 6 Months

1…107108109…417

In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • Apply Advanced Editing Techniques in Photoshop: EDUCBA
  • Analyze and Apply Generative AI in Research & Development: EDUCBA
  • Design Impactful Dashboards: Visualize and Evaluate Data: Coursera
  • AI for Professional Writing: AI CERTs
  • Entrepreneurship: Launching an Innovative Business: University of Maryland, College Park
  • The Business of Music Production: Berklee
  • Introduction To Cryptocurrency For People Who Never Used It: Alex Genadinik
  • How to Manage a Remote Team: GitLab
  • Influencing People: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok