Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
Madecraft
Skills you'll gain: Persuasive Communication, Composure, Influencing, Positivity, Communication, Public Speaking, Brand Strategy, Verbal Communication Skills, Non-Verbal Communication, Executive Presence, Brand Marketing, Branding, Presentations, Professional Networking, Rapport Building, Storytelling, LinkedIn, Self-Awareness, Personal Development, Virtual Networking
Beginner · Specialization · 3 - 6 Months

Google Cloud
Skills you'll gain: Generative AI Agents, Agentic systems, Agentic Workflows, AI Workflows, Google Gemini, AI Enablement, Journey Mapping, AI Product Strategy, Gemini, Prototyping, Prioritization, Project Design, Business Metrics, Return On Investment, User Flows, Strategic Prioritization, Process Design, Value Engineering
Beginner · Course · 1 - 4 Weeks

John Wiley & Sons
Skills you'll gain: Application Security, Security Testing, Cyber Security Assessment, IT Security Architecture, Secure Coding, Identity and Access Management, Authentications, Network Security, Security Management, Endpoint Security, Vulnerability Scanning, Security Strategy, Security Controls, Disaster Recovery, Cybersecurity, Cyber Governance, Penetration Testing, Information Systems Security, Vulnerability Assessments, Risk Management
Beginner · Specialization · 1 - 3 Months

Universidade de São Paulo
Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Market Research, User Feedback, Business Modeling, User Research, New Product Development, Marketing, Product Development, Business Planning, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategies, Ideation, Scalability, Entrepreneurial Finance, Business Strategy
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Oral Expression, Telephone Skills, Price Negotiation, Presentations, Marketing Planning, Verbal Communication Skills, Public Speaking, Professional Development, Applicant Tracking Systems, English Language, Copywriting, Persuasive Communication, Strategic Marketing, Tactfulness, Business Writing, Intercultural Competence, Business Correspondence, Campaign Planning
Intermediate · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, AI Workflows, ChatGPT, Responsible AI, Prompt Patterns, Data Visualization, Document Management, Data Presentation, AI powered creativity, Multimodal Prompts, Data Compilation, Data Processing, AI literacy, Text Mining, Debugging, Data Transformation, Generative AI, File I/O, Data Analysis
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Proposal Development, Market Research, Sampling (Statistics), Research Methodologies, Surveys, Proposal Writing, Request for Proposal, Research Design, Marketing, Client Services, Research, Sample Size Determination, Quantitative Research, Data Collection, Qualitative Research, Target Audience, Business Writing, Feasibility Studies, Decision Making
Intermediate · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Branding, Brand Strategy, Marketing and Public Relations, Photo/Video Production and Technology, Entrepreneurship, Content Creation, Video Production, Copywriting, Business Modeling, Public Relations, Presentations, Customer Engagement, Value Propositions, Proposal Development, Web Design and Development, Business Planning, Photography, Web Presence, Marketing Strategies, Content Strategy
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Engineering Management, Strategic Thinking, Value Propositions, Collaboration, People Management, Business Planning, Team Collaboration, Decision Making, New Business Development, Strategic Planning
Build toward a degree
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Customer Relationship Building, Conversion Funnel Analysis, Brand Loyalty, Driving engagement, Customer Retention, Order Delivery, Social Media Management, Social Media Analytics, Drive Engagement, Social Media Content, Target Market, Customer Relationship Management, Customer Engagement, Digital Media Strategy, E-Commerce, Digital Marketing, Business Marketing
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Journey Mapping, Digital Analysis, Marketing Analytics, Data Validation, Data-Driven Marketing, Data Collection, Analytics, Auditing, Debugging, Exploratory Data Analysis, Performance Measurement, Event Monitoring, Performance Reporting, Data Quality, Gap Analysis, Issue Tracking
Beginner · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: People Management, Diversity and Inclusion, Organizational Leadership, Leadership and Management, Human Resource Strategy, Team Building, Organizational Strategy, Leadership Studies, Team Management, Team Performance Management, Culture Transformation, Workplace inclusivity, Organizational Structure, Team Leadership, Leadership Development, Brand Strategy, Thought Leadership, Brand Management, Branding, Strategic Thinking
Intermediate · Specialization · 3 - 6 Months