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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: New
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    Coursera

    Forecast Revenue: Scenario Analysis

    Skills you'll gain: Revenue Forecasting, Financial Forecasting, Data Presentation, Market Share, Financial Modeling, Market Opportunities, Risk Analysis, Verbal Communication Skills, Communication, Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Content Development and Management, Client Services, Content Strategy, Presentations, Digital Marketing, Project Management, Competitive Analysis, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
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    494 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
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    4.2K reviews

    Beginner · Course · 1 - 4 Weeks

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    Macquarie University

    Organisational design: Know your organisation

    Skills you'll gain: Human Resource Strategy, Organizational Strategy, Organizational Structure, Organizational Effectiveness, Workforce Planning, Organizational Change, Risk Management, Business Strategy, Business Systems, Complex Problem Solving, Report Writing

    4.9
    Rating, 4.9 out of 5 stars
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    1.8K reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Professional Sales Mastery

    Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Sales, AI Personalization, Responsible AI, Sales Prospecting, Sales Enablement, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
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    387 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Technion - Israel Institute of Technology

    Startup Entrepreneurship

    Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Strategic Thinking, Initiative and Leadership, Market Research, New Product Development, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Customer experience strategy (CX), Digital Marketing, Customer Acquisition Management, Marketing Strategy and Techniques, Customer Engagement, Social Media, Marketing, Value Propositions, Brand Management, E-Commerce, Mobile Banking, Branding, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
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    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of California, Irvine

    Salesforce Basics

    Skills you'll gain: Salesforce, Sales Enablement, Sales Pipelines, Data Management, Sales Development, Stakeholder Engagement, Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Data Security, Security Management, Customer Engagement, User Accounts, Customer Success Management, Marketing Management, Cloud-Based Integration, Customer Communications Management, Account Management, Automation, Business Reporting

    4.2
    Rating, 4.2 out of 5 stars
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    218 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Illinois Urbana-Champaign

    Foundations of Internal Auditing and Organizational Risk

    Skills you'll gain: Audit Planning, Internal Auditing, Audit Working Papers, Internal Controls, Stakeholder Communications, Auditors Report, Governance Risk Management and Compliance, Report Writing, Internal Communications, Continuous Improvement Process, Environmental Social And Corporate Governance (ESG), Strategic Communication, Governance, Stakeholder Management, Risk Analysis, Operational Risk, Risk Management, Benchmarking, Business Ethics, Fraud detection

    Intermediate · Course · 1 - 4 Weeks

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    Starweaver

    Generative AI: Transform Your Management Consulting

    Skills you'll gain: Responsible AI, Management Consulting, Business Consulting, Anthropic Claude, Process Mapping, Data Ethics, Google Gemini, Generative AI, Artificial Intelligence, Process Improvement and Optimization, Process Analysis, ChatGPT, Predictive Modeling, Microsoft Copilot, Business Analytics, Presentations, Prompt Engineering, Data Analysis, Change Management, Quality Assurance

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Coursera

    Evaluate, Create, and Analyze App Security

    Skills you'll gain: Threat Modeling, Security Testing, Secure Coding, Vulnerability Scanning, Penetration Testing, Vulnerability Management, Dependency Analysis, Threat Management, Application Security, Cyber Security Assessment, Security Requirements Analysis, DevSecOps, Security Strategy, Code Review, Risk Management Framework, Program Development

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Las redes sociales en acción

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    761 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Forecast Revenue: Scenario Analysis: Coursera
  • Google SEO Capstone Project: University of California, Davis
  • Influencing People: University of Michigan
  • Organisational design: Know your organisation: Macquarie University
  • Professional Sales Mastery: Coursera
  • Startup Entrepreneurship: Technion - Israel Institute of Technology
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Salesforce Basics: University of California, Irvine
  • Foundations of Internal Auditing and Organizational Risk: University of Illinois Urbana-Champaign
  • Generative AI: Transform Your Management Consulting: Starweaver

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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