• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    A

    Adobe

    Course 2: Introduction to Adobe Commerce

    Skills you'll gain: Adobe Experience Manager, E-Commerce, Product Knowledge, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Customer experience improvement

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Mastering Microsoft Endpoint Manager and Intune

    Skills you'll gain: Active Directory, Security Management, Azure Active Directory

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Blender 3 to Unreal Engine 5 — Dungeon Modular Kitbash

    Skills you'll gain: Unreal Engine, 3D Assets, 3D Modeling, Computer Graphic Techniques, Editing, Graphics Software

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    BFSI Career Roadmap: Roles, Skills, and Industry Trends

    Skills you'll gain: Financial Services, Banking, Compensation Analysis, Financial Sales, Investment Banking, Financial Management, Commercial Banking, Private Equity, Retail Banking, Project Finance, Financial Modeling, FinTech, Financial Statement Analysis, Actuarial Science, Emerging Technologies, Trend Analysis, Corporate Finance, Digital Transformation, Credit Risk, Risk Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Requirement Gathering and Analysis with GenAI Training

    Skills you'll gain: Requirements Analysis, Generative AI, Prompt Engineering, Software Design Documents, Requirements Elicitation, Workflow Management, User Story, Prioritization, Hugging Face, Customer Insights, Language Interpretation, Translation, and Studies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Agile Product Owner Level 1 – Certification & Mock Exams

    Skills you'll gain: AI Product Strategy, Agile Product Development, Jira (Software), Agile Methodology, Estimation, Backlogs, Agile Project Management, Sprint Planning, Project Management Software, User Story, ChatGPT, AI Enablement, AI Workflows, Team Management, Prioritization

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Aprende a utilizar Click Up

    Skills you'll gain: Project Management Software, Collaborative Software, Team Management, Organizational Skills, Project Coordination, Project Management, Workflow Management, Leadership and Management, Document Management, File Management, Project Planning

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Building a Personal Brand for Career Success

    Skills you'll gain: Target Audience, Verbal Communication Skills, Crisis Management, Brand Strategy, Brand Awareness, Communication, Trustworthiness, Branding, Public Speaking, Brand Management, Storytelling, Professional Development, Personal Attributes, Social Media Content, Technology Strategies, Digital Media Strategy

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    G

    Google Cloud

    Optimizing Your Google Cloud Costs en Español

    Skills you'll gain: Cost Control, Google Cloud Platform, Cloud Management, Cost Management, Budget Management, Cost Reduction, Expense Management, Cloud Storage, System Monitoring, Virtual Machines, Serverless Computing, Resource Allocation, Resource Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Cognitive and Experiential Diversity

    Skills you'll gain: Cognitive flexibility, Diversity Awareness, Diversity and Inclusion, Cultural Diversity, Innovation, Organizational Effectiveness, Organizational Change, Organizational Strategy, Systems Thinking, Complex Problem Solving, Leadership

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Strategies and Approaches in Sports Media

    Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning

    Beginner · Course · 1 - 4 Weeks

1…760761762…834

In summary, here are 10 of our most popular brand management courses

  • Course 2: Introduction to Adobe Commerce: Adobe
  • Mastering Microsoft Endpoint Manager and Intune: Packt
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Blender 3 to Unreal Engine 5 — Dungeon Modular Kitbash: Packt
  • BFSI Career Roadmap: Roles, Skills, and Industry Trends: Board Infinity
  • Requirement Gathering and Analysis with GenAI Training: Simplilearn
  • Agile Product Owner Level 1 – Certification & Mock Exams: Packt
  • Aprende a utilizar Click Up: Coursera
  • Building a Personal Brand for Career Success: Packt
  • Optimizing Your Google Cloud Costs en Español: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok